The Certificate in Commercial Broadcasting programme is offered by the New Zealand Radio Training School, a Private Training Establishment (PTE) owned by Whitireia New Zealand Limited.

This programme covers all aspects of commercial radio. Students not only work in a classroom but also in purpose-built studios which are designed to provide a complete radio experience.

Experienced and professional tutors, all with comprehensive backgrounds in radio, offer highly interactive learning environments and lots of opportunities to create through practical work.

PROGRAMME INFORMATIONThis programme covers the following:

Announcing

Prepare and perform live-to-air radio shows on our campus-based radio stations. This covers:

> On-air basics, including voice and structure

> Working with the same software that many New Zealand top announcers use

> Media law – what you can and can’t say on air

> Developing your personality and building character on-air

> Catering your performance to different audiences

> Putting callers to air and much more

Promotions

Create radio promotions for clients then get out onto the streets and bring them to life. This covers:

> Brainstorming promotional concepts

> Developing promotional proposals

> Presenting to clients

> Running a high quality on-air/on-site promotion

> Delivering crossovers live-to-air

> Writing post analysis to measure the success of a promotion

CERTIFICATE IN COMMERCIAL BROADCASTINGInterested in working in a creative industry where FUN is a key part of the job?

ENROL NOW!

The New Zealand Radio Training School keeps pace with the radio industry’s leaders and, in-turn, offers training in line with industry wants.

0800 944 847

ADDITIONAL INFORMATION

CERTIFICATE IN COMMERCIAL BROADCASTING

PROGRAMME INFORMATIONCopywriting

Make commercial breaks exciting by writing entertaining copy for clients. Learn:

> The ins and outs of advertising law

> How to talk to your client’s audience

> How to dream up unforgettable campaigns for real local businesses

For the musically minded, there is an opportunity to create memorable jingles.

Production

Manipulate sound into audio magic in one of our many production suites. This covers:

> Working with the same software the industry uses

> Creating a range of audio projects such as commercials, documentaries, station imaging and music features

> Learning to direct talent and get the best out of them as well as developing an ‘ear’ for radio

Other areas

Also covered on this programme:

> Radio sales, learn to generate revenue for the client and radio station

> Voice, we’ll work with you all the way to enhance your voice for the airwaves

> News-reading, discover the art of delivering an authoritative news bulletin

INDUSTRY SPEAKERSStudents will regularly hear from some of the best in the radio industry, from across all of the disciplines covered on this programme. Many will share their stories as well as tips on how to make your mark.

WORK EXPERIENCEWhitireia and the New Zealand Radio Training School have strong relationships with the radio industry. This means the opportunity of fantastic part-time positions for students that perform well. These opportunities will allow students to prove their talents and get a ‘foot in the door’ during study.

LOCATIONMedia Training Centre, 15 Dixon Street, Wellington City

Auckland campus, 450 Queen Street, Auckland City

START DATESWellington – 22 January, 22 July

Auckland – 21 January, 22 July

DURATIONHalf year, full-time

LEVEL3

FEESDomestic $7,995

International Please contact us

ENTRY REQUIREMENTSDomestic students

Evidence of communication skills based on an interview and aptitude test

International students

IELTS 5.5 or equivalent