CELEBRATING EXCELLENCE IN HR STRATEGY
Transcript of CELEBRATING EXCELLENCE IN HR STRATEGY
CELEBRATINGEXCELLENCE IN
HR STRATEGY
2 0 1 5 S P O N S O R S H I P K I TW W W . H R E X C E L L E N C E A W A R D S . A S I A
KUALA LUMPUR 17 SEPTEMBER 2015HONG KONG 15 OCTOBER 2015, HOTEL ICON
SINGAPORE 20 AUGUST, SHANGRI-LA HOTEL HOTEL
2 HUMAN RESOURCES HR EXCELLENCE AWARDS 2015WWW.HREXCELLENCEAWARDS.ASIA
ASIA’S #1 SOURCE OF HR INTELLIGENCE FOR OVER A DECADE
MORE THAN A MAGAZINE, MORE THAN AN EVENT ORGANISERHuman Resources is a community which exists in print, online and at live events
• Human Resources events are produced by experienced editors & journalists - knowledgeable & connected
• Client service and commitment to value is the Human Resources team's number one priority
• Human Resources events attract truly A-grade audiences - never beaten on size, quality and seniority
• Leverage on Human Resources' peerless network of long-term relationships built on trust & credibility
• Talk to Human Resources about customised solutions at Asia's most respected HR conferences
• Human Resources events have the highest production values which suit the most prestigious brands
• Partners & sponsors of Human Resources events receive additional benefi ts which just can't be matched:
• Event marketing sent to the biggest database of HR decision makers in Asia - over 98,000 contacts
• Print coverage of your event sponsorships in Human Resources, Asia's most-read HR magazine
• Extensive coverage of sponsor involvement on Humanresourcesonline.net, Asia's most-read HR website
• Continual event coverage in Human Resources' leading Twitter, Facebook and LinkedIn feeds
ABOUT THE ORGANISER
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HERE ARE JUST A FEW OF OUR PREVIOUS SPONSORS
“Our experience with Lighthouse Independent Media has been an outstanding one - we partnered in Talent
Management Asia and then again in HR Tech Interactive and in both the events they met and exceeded our
expectations! They delivered on multiple fronts – target and participative audience, very informed industry veterans
as part of speaker profi les and panellists and overall, very well-run events. I would also like to mention that the
Lighthouse Independent Media team has been very professional, attentive, collaborative and extremely helpful –
making participating in their events a very pleasant experience for RAMCO!”
- Marketing manager, RAMCO
“Good interaction with senior HR and recruitment leaders. The changing and evolving talent landscape in Singapore
presents companies with complex issues and some great potential ideas and solutions (were) shared.”
- Ben Batten, country general manager, VOLT on Recruitment Interactive 2013
OUR SPONSOR CLIENTS
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Judged solely by over 75 of the most respected HR directors in Asia, the HR Excellence Awards is the only
regional awards programme in the region designed to recognise and celebrate excellence in outstanding human
capital strategy and execution.
Now in its 5th big year, the HR Excellence Awards helps raise standards across the HR profession by identifying
brilliant HR management and inspiring HR generalists & specialists to lift their game, achieve greater goals and
add even more value to their organisations. Heads of HR participate in the HR Excellence Awards to recognise and
reward their HR teams and to position their companies as leaders in HR strategy and execution.
• Regional awards programme encompassing Hong Kong, Malaysia and Singapore
• 20 award categories covering all key areas of human resources strategy
• Judged by 75 heads of HR from some of the largest companies in Asia - people HR professionals really respect
Track the progress of the three juries, awards fi nalists and feted winners at www.hrexcellenceawards.asia
ABOUT THE HR EXCELLENCE AWARDS
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Sponsoring the HR Excellence Awards gets your
brand in front of the entire HR community in Asia
for over three months. From the pre-event 16-week
marketing campaign to the awards gala dinner to the
post-event reporting, your brand will enjoy top of
mind status.
BRANDING
Being a sponsor of the HR Excellence Awards
positions your company as an organisation
which truly values excellence in human capital
management and understands that good HR
management leads to great business results.
POSITIONING
Like all Human Resources events, the HR Excellence
Awards is a very social event attended by some of the
most active and biggest spending in-house HR heads
in Asia. A unique relationship building opportunity.
NETWORKING
Whether they win a trophy or leave the HR Excellence
Awards committed to do better, all attendees
will have a fantastic experience which will be
remembered for years to come.
MEMORABLE EXPERIENCE
WHY SPONSOR THEHR EXCELLENCE AWARDS?
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• Excellence in Employee Engagement
• Excellence in HR Social Media
• Excellence in Compensation & Benefits Strategy
• Excellence in Employer Branding
• Excellence in Employee Work-Life Balance
• Excellence in Recruitment & Retention Strategy
• Excellence in Leadership Development
• Excellence in Cross-Border HR Programmes
• Excellence in Employee Development
• Excellence in Workplace Well-Being
• Excellence in Employee Diversity Strategies
• Excellence in HR Technology
• Excellence in CSR Practices
• Excellence in Talent Management
• Excellence in Graduate Development
• Excellence in Mature Workforce Practices
• Small Employer of the Year
• HR Team of the Year
• HR Professional of the Year
• HR Grand Winner 2014
2015 AWARD CATEGORIES
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A*Star
Accor Hotels
Agency of Science Technology
Agilent Technologies
ANZ Banking Group
Astro All Asia Networks
Auric Pacifi c Group
Baker & McKenzie Wong & Leow
BASF
Berjaya Times Square
BMW
Building & Construction
Authority
Bumi Armada
CAAS
Cadbury Schweppes
Campbells Soup
Cargill International
Carl Zeiss
Certis CISCO Security
Cisco Systems
Civil Aviation Authority
Click2View
Coca-Cola
DBS Bank
Dell Computer
Deloitte
Duke-NUS Graduate School
eBay
Encorp
Energy Market Authority
Ericsson
Ernst & Young
Estee Lauder
Far East Organization
Fuji Xerox
Fujitsu
Groupon
Hewlett-Packard
Hilton Hotels & Resorts
ICAP Management Services
IDA
Johor Ports
Jurong Health Services
Jurong Port
Kadence International
Keppel Offshore & Marine
KPJ Healthcare
KPMG
Land Transport Authority
Le Meridien
Leo Burnett
LG Electronics
Manulife
Marriott Hotels
Maybank
McCann Erickson
Media Prima
Mindvalley
Ministry of Manpower
Munchworld Marketing
Mydin Mohamed
Nanyang Polytechnic
National Environment Agency
Nike
Noble Group
OCBC Bank
Ogilvy & Mather
Pfi zer
Philips
Procter & Gamble
Port Authority of Singapore
Prudential
Pullman Hotels
PwC
Rainbow Centre
Renaissance Hotels
RHB Banking Group
Royal Plaza on Scotts
Samsung
SapuraAcergy
SATS
Shangri-La Hotels
Siemens
SilverNeedle Hospitality
Sime Darby
SINDA
Singapore General Hospital
Singapore MRT
Singapore Pools
Singapore Telecommunications
Standard Chartered Bank
Star Publications
Starcom Mediavest Group
Starwood Hotels & Resorts
Suntec Singapore
Tan Chong Motor
Tan Tock Seng Hospital
Teambuild Engineering
Technip Malaysia
Telekom Malaysia
The Hoffman Agency
Thomson Reuters
TIME dotCom
UEM Group
UMW Toyota Motor
Unilever
UPS
Vmware
Waggener Edstrom
Wing Tai
Wipro Unza
Zaluvida
PAST ATTENDEES
JUST A FEW OF THE COMPANIES WHICH HAVE PARTICIPATED IN HUMAN RESOURCES AWARDS
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An intensive advertising campaign including print &
digital display advertising on both Human Resources
print & digital media properties and on the websites,
newsletters and magazines of our media & association
partners will be used to raise awareness of the HR
Excellence Awards.
The HR Excellence Awards is marketed by a 16-week
integrated marketing campaign which includes the
event website, print advertising, digital advertising,
search advertising, direct marketing, PR, social media
and media & association partners.
16 WEEKINTEGRATED
CAMPAIGN
PRINT ANDDIGITAL
ADVERTISING
An ongoing print and digital direct marketing campaign
to Human Resources’ database of over 98,000 HR
decision makers and to the databases of our media
and association partners will be utilised to maximise
attendance at the HR Excellence Awards - mailers,
eDMs and telemarketing.
RESPONSEDRIVEN DIRECT
MARKETING
The HR Excellence Awards will remain in the news due
to a targeted PR and media relations campaign which
will result in media coverage in Human Resources print
& digital media properties, the websites, newsletters
and magazines of our media and association partners
and other media.
PR AND MEDIARELATIONS
Social media will be abuzz with HR Excellence Awards
news through updates on Human Resources’ leading
social media communities on Facebook (over 14,000
Likes), Twitter (over 5,000 Followers) and LinkedIn.
Smart SEO and search advertising will ensure the HR
Excellence Awards website is easily found.
SOCIAL MEDIAAND SEARCH
ADVERTISING
EVENT MARKETING
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PLATINUM GOLD SILVER
THOUGHT LEADERSHIPBENEFITS
Award category sponsorship 4 2 1
Trophy presentation on stage (sponsored award)
Judging panel slot (sponsored award only)
CEO interview on website
CEO letter in the awards booklet
BRANDINGBENEFITS
Press release
Website logo placement
Website company description
Stage backdrop logo placement
Event signage logo placement
eDM logo placement
Awards booklet full page advertisement
Awards booklet logo placement
Awards booklet company description
NETWORKINGBENEFITS
Attendee tickets - full event 10 5 2
Attendee tickets - cocktail party only 6 4 2
POST-EVENTBENEFITS
Full attendee list
Event photos
SPONSORSHIPINVESTMENT
Singapore S$24,500 S$16,000 S$12,500
Malaysia RM49,000 RM32,500 RM19,000
Hong Kong HK$145,000 HK$95,000 HK$65,000
All three events US$34,500 US$24,500 US$16,900
OTHERSPONSORSHIPPACKAGES
Pre-dinner cocktail reception S$12,000
Mobile phone charging station S$7,500
Delegate bag S$5,000 Plus the cost of the delegate bag
Awards after-party S$5,000 Plus the cost of the after party
SPONSORSHIP PACKAGES
www.humanresourcesonline.net
Published by:
Lighthouse Independent Media Pte Ltd
100C Pasir Panjang Rd #05-01 See Hoy Chan Hub Singapore 118519
T: +65 6423 0329 F: +65 6423 0117
www.lighthouse-media.com