Sameer Patel, Senior Vice President & GM, Enterprise Social Collaboration Software, SAP

CeBIT 2014 Social Business Keynote: Digital Transformation Finding Patterns that Accelerate Business Performance

We’re at a pivotal moment.

SAP invents the ERP business

application

1972 2013

Number of connected devices reaches 15 billion

Today

Social inside and outside the business

1981

First online university course

offered

50 years of digital transformation completed.

First web browser created

1990

* IDC, Aberdeen** Mary Meeker’s Internet Trends, 2013

Mobile traffic as a percentage of Internet traffic is growing 1.5x per year **

Amount of data stored is doubling every 18 months *

1.3 billion people on business and social networks today

This was real.

…or did we simply digitize?

But was this digital transformation?

…why does the average worker still spend

28% of their time managing e-mail and

20% looking for internal information/colleagues?

If we have digitally transformed

how we work.…

If we have digitally transformed

how we sell….

…why is it that 65% of a sales

rep’s time is still not spent selling?

…why do only 7% of consumers say

that customer service experiences

exceed expectations?

If we have digitally transformed

how we serve customers…

Source: Echo 2012 Global Customer Service Barometer

…why does it still cost $1,398 to create one

learning hour of content?

If we have digitally transformed

how we learn.…

…then why do 43% of companies still not have complete information on suppliers?

If we have digitally transformed

how we procure….

Source: Aberdeen group “Measuring Performance While Mitigating Risk”

* Repeatability, Chris and James Allen, 2012

** What’s the Future of Business, Brian Solis, 2013

Digitizing was comprehensive but

transformation was spotty.

New growth initiatives – organic or by acquisition – have success rates of only about 20-25%*

And over 40% of companies that were at the top of the Fortune 500 in 2000 were no longer there in 2010 **

Just 9% of global companies have been able to achieve more than a modest level of sustained and profitable growth over the last decade *

Repeatability was missing.

Processes are ad hoc

Systems are fragmented

Data creates chaos

Companies are struggling to find their patterns because….

….we simply copied the analog world

Expertise networks are disconnected

This...Is…notTransformation

The critical questions we must ask to find

patterns that accelerate

performance.

To truly transform we need to look for and institutionalize repeatable patterns.

Designedfor Me

Network-aware

Flexible

RepeatableWork

Patterns

Data and Apps

BestActions

Templates

ContentExpertise

Problem-Solving

Best Practices

Is it repeatable?

Connect the dots between people, processes, data, and applications

Get the full picture

Is it flexible?

Speed of the cloud but with the flexibility to differentiate and win

Real time adaptable platform to conform to your needs

Is it designed for me?

Move from the “systems web” to the “me web”

Is the Experience Simple

Instantly wrap your network of employee, customer and partner experts around the problem or opportunity.

Is it network aware?

Extend your reach

This…is Transformation

Work Patterns is here. Today. From SAP.

12M+ SAP Jam

subscribers +

Real time HANA Cloud

Platform

Designed for adoption -

Function-first, Social- second

Centered around you – in your apps, devices and

networks

Industry focused - to

drive competitive advantage

You digitized data, process, and access to experts for 50 years. Work Patterns

now helps you transform. Start.

Thank You sap.com/jam