CeBIT 2011heart of the digital world

ICT is the main artery through which business and private life flow.

CeBIT is the heart of this digital world.

350,000 visitors from 100 countries

The home of the ICT community

The stage where opinions are shaped

8 million business contacts

16 billion euros in purchasing volume

100 delegations representing economic policy

6,000 journalists

2 billion media contacts

6,000 innovations

Active dialogue with the user industries

The ICT conference with the

highest global profile

1,000 lectures

A chance to observe the international competition

Enjoy the clear benefits of participating in theworld’s most important ICT event

25 years of CeBIT prove:We keep our fingers on the pulse.

We keep our finger on the pulse

Shorter innovation cycles, the high speed of change and new synergies created by merging technologies – it all points to dynamic development throughout the ICT market.

As a key technology and a driver of innovation, ICT continues to act as a major force shaping business processes and opening up new fields and new potential for growth in just about every industry.

Traditional business models are also being revolutionized by changing consumer habits and the merging of professional and private life.

We keep our finger on the pulse

CeBIT delivers the right answers for these changing times.

CeBIT delivers the right answers for these changing times

Today’s great social and economic challenges will be met with high-tech solutions.CeBIT is the showcase for these fast-paced developments:

Secure, dependable ICT forms the basis of a functioning global economy and society

CeBIT Security World

New structures and applications in both professional and private spheres call for an expansion of existing networks

Broadband World

Sustainability and resource optimization have become global challenges

green IT

Administrative procedures and value-adding chains are being digitalized

CeBIT sounds!Public Sector Parc

The implementation of modern ICT is an essential part of any strategy to take business into the future

Cloud ComputingMobile InternetEnterprise 2.0SaaSOpen SourceVirtualization

The Internet is becoming an integral part of society Webciety

Knowledge is becoming a global differentiator CeBIT Global Conferences

Health-care systems must be modernized TeleHealth

Internet wird zu einem integralen Bestandteil der Gesellschaft

CeBIT delivers the right answers for these changing times

CeBIT 2011heart of the digital world

CeBIT 2011 brings users and providers together with four platforms

The increasing demand for individual solutions means that transparent and user-oriented services are the order of the day.

Focus on the user: With four platforms, CeBIT intensifies its concentration on the needs of your clients and makes orientation easy.

This structure helps you reach your target groups more efficiently and open up new potential.

CeBITpro areas

CeBITproPROFESSIONAL ICT SOLUTIONS FOR BUSINESS OPERATIONS

Enterprise Applications

System & Software Management

Internet & Mobile Solutions / Webciety

Managed Services

Business Communications & Networks

Broadband Technologies

ICT Infrastructure

Planet Reseller

Security

Banking & Finance

Destination ITS

...

Users:

Industry

Hand crafts

Trade

Service providers

Self-employed

Providers

ICT SOLUTIONS FOR THE PUBLIC SECTOR

CeBITgov areas

CeBITgov

eGovernment

Smart Cities

Public Infrastructure

eProcurement

Geoinformation Systems

Inland Security / Emergency Services

eJustice

eEnergy

TeleHealth

...

Users:

Public administration

Health care

Defense / Inland security (military, police, emergency services)

Education

Transportation infrastructure

Energy & water supply

Providers

ICT FOR CONSUMERS

CeBITlife areas

CeBITlife

Connected Living

Consumer Electronics

Mobile Devices

Display Technologies

Notebooks & Netbooks

Wireless Technologies

Apps

Social Networks

Entertainment

CeBIT sounds!

eEducation

Assisted Living

Gaming

...

Providers:

Entertainment industry

Hardware manufactures

Software developers

Start-up companies

Media concerns

...

Users:

Consumer Electronics

Communities („the net generation“, „digital natives“, …)

Professionals

Seniors („best buyers“)

Parents

...

RESEARCH & DEVELOPMENT FOR INNOVATIVE ICT

CeBITlab areas

CeBITlab

Future Living

Future Technologies

Future and Innovation Consulting

Standardization

Usability

space net: Space, Space Exploration

...

Providers:

International research institutes (DFKI, MIT, Fraunhofer …)

Universities

Government agencies, support programs and other core projects

Corporate Labs

Start-ups / spin-offs

Technology cluster / technology parks

Market research companies

Users

Industrial enterprises and service providers:

Product development, business development

Strategic purchasing / Management

PR / Media and politics

Investors / VCs – subsidies and external funding

Young talent

CeBIT is more than just a trade fair – and is now extending its concept even further

CeBITpro CeBITgov CeBITlife CeBITlab

ICT SOLUTIONS FOR THE PUBLIC SECTOR

PROFESSIONAL ICT SOLUTIONS FOR BUSINESS

OPERATIONS

ICT FOR CONSUMERSRESEARCH &

DEVELOPMENT FOR INNOVATIVE ICT

Exhibition & events

Conferences Communities OnlineMedia Corporateevents

heart of the digital world

The extended concept of CeBIT 2011

New participation formats and targeted concepts for attracting visitors secure your economic success in 2011.

Solution-oriented dialogue with the user industries thanks to our cooperation with international CIO organizations

Permanent contact with over 500,000 interested visitors through our online dialogue – open 365 days a year.

Global online partner networks ensure the year-round presence of business and product information.

New ways for you to participate:

Corporate Events@CeBIT

Workshops und lounges

Matchmaking events

Full-service packages

CeBIT 2011

‣ ... You as a provider, through‣ new participants‣ new participation models‣ new level of effectiveness

‣ ... Visitors through‣ new topics‣ new formats ‣ new platform concept

More value for ...

THANK YOU FOR YOUR ATTENTION