Castly - Podcasting. By Gamers. For Gamers - 2016
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Transcript of Castly - Podcasting. By Gamers. For Gamers - 2016
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WHO WE ARE
Castly exists to connect independent game developers with new and existing fans by helping create custom podcasts for their studio, games, and community. We strongly believe in giving the gaming community a voice and through working with
developers, players, and podcasters alike, we’ve built a platform to help bring them all together.
With over 18 combined years of experience producing, editing, and marketing, we want to provide our know-how to developers looking to make their podcast dreams become a reality. By managing the processes and providing all the tools
needed to create a podcast, we leave you to focus on creating your own interactive community centred around it.
ROSS “THE BOSS” MILLER
Founder & Coghead
DAVE “FISH” WYATT
Community Manager & Wastelander
KEVIN “DON’T SHOOT” TARNE
Chief Editor & Quick Scoper
JONN “BOB” BLOOMER
Creative Director & Cardboard Boxer
AADIL “LOGIC” KURJI
Lead Engineer & Chief Hexagoner
RHYS CONSTANCE
Community Consultant & 8 Bitter
WHAT WE OFFER
While the larger game developers and publishers continue to saturate the market, it is the smaller indie developers who sadly still face their biggest challenge: discoverability. We aim to make discovering and learning about your studio, games,
and community as easy as possible for a wide audience of gamers.
By producing professional quality podcasts with as little or as much participation from you as wished, we can lend our expertise to signal boost your messaging in ways you may not have been otherwise equipped for or considered. Partnering with Castly opens up an array of services to help create podcasts, related social media posts, and other trending marketing
content for your growing fan base.
Operate Remotely or On-Site
Plan, Script, Direct, and Edit
Provide Coaching, Tutorials, and Support
Organise Interviews and Guest Appearances
Connect with Industry Influencers
Conduct Signal Boosting Marketing Campaigns
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WHY IT’S IMPORTANT
21%
increase inlisteners since 201375%
Sources: Jay Baer and Infinite Dial Research Annual from Edison and Triton
That’s a
HUGE
13% 21%
64%of podcasts are being listened on a smart device
by an almost equal gender balance
54% 46%
5shows per week
63m
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of the US population listened to a podcast in February 2016
HOW WE DO IT
After an assessment call to discuss your vision and goals for a podcast, Castly will in turn share a proposal highlighting the specific services offered to help achieve your vision and exceed your goals. Before undertaking a project, each unique proposal is dependent on an agreed budget and time allocation by both parties in order to manage expectations and achieve the goals set forth in the original partnership assessment.
Working hand-in-hand with your team, we look forward to producing a podcast that will both help grow and reinvigorate your community. As we’ve seen many times before, the podcast listening audience is a rabid one, so be ready for an exciting new way to communicate with fans to form.
Contact us to discuss how we can help you join the podcasting community and start entertaining gamers all around the globe, even when they aren’t playing your game. We look forward to hearing from you soon.
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GET IN CONTACT
Telephone:
+44 (0)7525 433 684
Email:
Website:
www.castly.co.uk
ROSS “THE BOSS” MILLER
Founder & Coghead