HRS MarketplaceA home from home forbusiness travellers

HRS Marketplace enables us to show what kind of company we are.The Hotel Park Plaza Bonaparte is a boutique hotel in theexclusive neighbourhood of Providencia, the most desirable areaof Santiago de Chile in terms of life quality due to its wonderfultransport connections and attractive business environment.

Three years ago, Paola Avendaño, the driving force behind thechange in the sales department, suggested incorporating HRSMarketplace into a new package of solutions - and with greatsuccess. Different business proposals began to arrive andcontinued over time as we had hoped. With growing visibility, theHotel Park Plaza Bonaparte is confident that the current situationwill continue and that it will retain the distinctive character thatsets it apart from a large hotel chain.

HRS Chile

Case Study

Hotel Park Plaza Bonaparte

Opening date: 1992Location: Santiago

de ChileRooms: 144Category: 4 starØ rating: 8.5

“Even the name reassured us that we had a product with scope for development. HRS Marketplace... We weren’t wrong. So easy

to use it practically works by itself!”Mr Alejandro Cubillos, E-Commerce.

Hotel Park Plaza Bonaparte, Santiago de Chile

When it comes to business, HRS Marketplace goes out of its way to facilitate the interaction with those guests you are looking for.

Tel: +55 11 2853 0000E-Mail: office-latam@hrs.comWebsite: hotelservice.hrs.com

Become a hotel partner now:

hotelservice.hrs.com

Introduction

The Park Plaza Bonaparte Hotel is a pearl in the corporate ocean, a homely destination forbusiness professionals who are looking for a friendly establishment where everything is conceivedto ensure that the business customer feels at home in a unique ambience, from its relaxed andexclusive terrace to its authentic identity.

This boutique hotel in the peerless neighbourhood of Providencia is in the same area as the largestpark in Latin America (Parque Metropolitano), the elegant Barrio Italia and Sanhattan, the businesszone of Santiago de Chile.

Presentation“From the outset, when we started at the Hotel Park Plaza Bonaparte three years ago, we realisedthat there wasn’t much movement in online sales. But, they still were B2B”, said Alejandro Cubillos.This was the main reason why this company began making a number of changes, starting with theimplementation of HRS Marketplace.

Once introduced, adaptation to it couldn’t have been smoother for all the agents involved andbusiness grew. The additional marketing it offers continues to be developed as part of the availableadvantages, which generate a wide range of benefits in terms of savings. HRS significantlyenhances the essence of the company. According to Mr Cubillos, “it’s more than useful for hotelsfocused on corporate customers and for those seeking to open a market niche”.

HRS Marketplace is therefore the logical choice for small and medium-sized companies in thesector interested in obtaining the best price, the lowest cost and the largest profit.

ResultHRS Marketplace offers an added value beyond satisfaction, providing a notable presence withinthe hotel sector and expert understanding within the corporate world by way of guidance.