Case Study for Lufthansa

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www.blogmint.com Blogging and Twitter campaign for Lufthansa

Transcript of Case Study for Lufthansa

Page 1: Case Study for Lufthansa

w w w . b l o g m i n t . c o m

Blogging and Twitter

campaign for Lufthansa

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Duration: 2 months

Campaign

INDIAN KID RULES THE SKYLufthansa partnered with Blogmint for blogging and twitter campaign for Lufthansa India. This campaign witnessed amazing participation of top twitter influencers and great bloggers. As a part of an ongoing effort to engage with young passengers, Lufthansa launched an exciting online competition ‘Your Announcement Contest’ in early 2016 for children who enjoy flying. A creative entry by 8 year old Yashas Dassani made him winner of this huge social media campaign.

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What were the results?

Blog Views20,000+

Reach15 Million

+

Impressions65 Million

+

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What were the results?

Twitter Engagement2300+

Reach5 lakhs

Impressions1 Million +

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w w w . b l o g m i n t . c o m https://www.blogmint.com/

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