Case Study for Lufthansa
Transcript of Case Study for Lufthansa
w w w . b l o g m i n t . c o m
Blogging and Twitter
campaign for Lufthansa
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Duration: 2 months
Campaign
INDIAN KID RULES THE SKYLufthansa partnered with Blogmint for blogging and twitter campaign for Lufthansa India. This campaign witnessed amazing participation of top twitter influencers and great bloggers. As a part of an ongoing effort to engage with young passengers, Lufthansa launched an exciting online competition ‘Your Announcement Contest’ in early 2016 for children who enjoy flying. A creative entry by 8 year old Yashas Dassani made him winner of this huge social media campaign.
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What were the results?
Blog Views20,000+
Reach15 Million
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Impressions65 Million
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What were the results?
Twitter Engagement2300+
Reach5 lakhs
Impressions1 Million +
w w w . b l o g m i n t . c o m https://www.blogmint.com/
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