Case Method-PGP Orientation 20 Jun 2015
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Transcript of Case Method-PGP Orientation 20 Jun 2015
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PASSION FOR LEARNING CASE &
CASE METHOD
PGP Orientation
20/6/2015
Prof. Avinash Mulky
Slides Courtesy Prof. Ganesh Prabhu
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Nature of Management Activity
Management is
the continuing process of organizing human, physical,
technical and knowledge elements
towards the achievement of a stated mission in line
with a vision and a value system
and under constrained resource conditions.
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Managerial Decision Making
• Management decisions often involve the projection of
consequences into a highly uncertain future.
• Management decisions have enormous variety and most
decisions depend on the decision context.
• Management decisions can relate to both repetitive and
unique situations.
• Management decisions often have to be taken on an imperfect
knowledge of underlying phenomena.
• Management decisions often have to be taken on basis of
untested cause-effect relationships.
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Data for Managerial Decision Making
• All the data required for taking good managerial decisions is rarely if ever available or complete.
• Data used can range from subjective to objective.
• Data used can range from quantified to judgmental.
• Probability judgments, expectations and intuitions are needed to prop up management decisions.
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Good Managerial Decision Making
• Managers often need to create new responses to managerial situations never experienced before.
• Good managerial decisions making requires the ability to accumulate, classify, analyze and build upon a variety of earlier managerial situations and the managerial responses that were then evoked.
• Managerial experience can over time build the intuition of practicing managers and help them improve judgmental ability to take better decisions.
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Case Analysis as Pedagogy
Case analysis is a major pedagogy in management as:
• Cases help you develop analytical and judgmental skills for taking a variety of managerial decisions.
• Cases help you learn to ask good questions.
• Cases expose you to a variety of organizations and managerial situations.
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Nature of Management Cases
• Management cases are usually from real life.
• Involve some decision making situations.
• Provide or provoke multiple alternatives.
• For teaching, cases are written such that: • the information (usually complete)• the decision making issues and• the objectives (one or many)
are available though the actual decisions taken andthe reasons for taking them are suppressed.
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Nature of Management Cases
In most (if not all!) teaching cases:
• The critical issues are not explicitly identified.
• The information is ambiguous and contradictory.
• Some information may be redundant or irrelevant.
• Typically there is no unique answer.
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Case Preparation
• Read the case once rapidly to get an idea of its main issues & types of information given.
• Reread the case carefully and seek to understand the major issues faced by the decision maker(s).
• Decide on issues to be resolved and seek balanced and practical answers to them.
• Develop recommendations and consider their implementation issues and backup carefully.
• Show why alternates are not recommended.
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Learning Through Case Studies
Stage 1: Self study and analysis of the case.
Stage 2: Small group discussion if possible for new perspectives from others in group.
Stage 3: Class discussion of case – learning from presenting your analysis and getting challenged by other students and faculty.
Stage 4: Reflection on what you learnt that can be applied
beyond the case context.