Case Analyst - Boeing
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Transcript of Case Analyst - Boeing
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8/12/2019 Case Analyst - Boeing
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Within the confines of the reference article, we will explore why the launch of the 787
Dreamliner, a new commercial airplane that was being developed by the Boeing Company was
delayed. A number of issues were identified that could ultimately lead to the determination that
the project was poorly manage by Scott Carson, President and CEO of the Commercial Airplanes
Division and his affiliates. Firstly; the inefficiencies of suppliers and, their failure to stick to the
contractual arrangements between The Boeing Company and themselves. Secondly; the failure
of Scott Carson and by extension the company to recognized and address the issue of time
management or lack thereof. Finally; the communication strategies that were employed both
internally and externally by Mr. Carson in dealing with the issues.
The suppliers from the start acted unprofessionally by biding for project beyond their capacity
and, then having to in turn hire sub contractors. These suppliers were hired with the
understanding that the sections of the plane that they were providing would arrive at Boeings
plant ready to be assemble, but instead what obtained was that pieces of the aircraft that arrived
at the plant were unfinished and, in order to display the prototype as promised Boeings
engineers had to use temporary fasteners to hold the various sections of the planes fuselage
together. According to theorist..
The Boeing Company since its creation by William Boeing in the Twentieth Century has
maintained its innovativeness. As stated in the article, Boeing is no stranger to design and
supply innovations as evidenced by the design of the 777. It won the manufacturing category of
the 1995 Computerworld Smithsonian Awards program, and was recognized specifically for the
innovation involved in the use of three-dimensional software and the largest mainframe system
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8/12/2019 Case Analyst - Boeing
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of its kind at the time. With such vast experience, the question should be asked; Why were the
suppliers who exhibited their inefficiency in managing such a project allowed to continue, when
it is clear that the company had people within its fold who possesses the capabilities to >>> with
the capacity even at this early stage it not contractors to produced entire sections of the plane
when the capability existed in the company? The answer could be that Boeing wanted an aircraft
designed globally, but this plan was presenting challenges from the on set and should therefore
have been revised by Mr. Carson
We recognized as stated above, that suppliers played a large part in the delay of the launch of the
787 but the company itself contributed significantly. As stated in the article while hiring
suppliers from across the world, the company was still in the process of developing and testing
the cargo aircraft, the Dreamlifter that would be used to transport the parts of the 787 from
suppliers.
The company itself
and of The contractors upon seeing that they blew their timeline should have
it developed the Model C, a seaplane in World War I and although a relatively unknown
company then, managed to secure an order for fifty of the aircraft from the government. But in
all its ventures as outlined in the article, Boeing had always used its engineers for the major work
only contracting out minor portion of the work.