The Impact Media and Advertising has on Contraceptive Decision Making in Young Females and Males By: Carolina Mlynarczyk

Are contraceptives in the media portrayed accurately?

https://www.youtube.com/watch?v=6xsnKcNgZW8

Factors affecting contraceptive decision making: RELIGION & PERSONAL BELIEFS

Christian, Protestant, Islamic, and Muslim men could all used contraception depending on their religious beliefs. Understanding why men have not been fully involved, “It implies the listening of sociocultural backgrounds, in an attentive and nonjudgmental way, and the identification of men’s needs regarding reproductive health and family planning. In this way to provide nursing care, a culturally meaningful health care and a meaning centered model in reproductive healthcare facilities can be improved and implemented” (Luiza, et al., 930).

Factors affecting contraceptive decision making: RACE/SOCIOECONOMIC STATUS

Black, Hispanic, and White men all had deficits in how much they new about female contraception.

White men were found to be more unwilling to use condoms than Black men

Hispanic men were found more than white men to believe that pregnancies should be planned.

The lower the status of a racial group, the less they knew about contraception methods and side effects of misusing them.

All the men heard more of male sterility rather than female sterility.

SES CONTINUED

“machismo’

Hispanic men had the lowest educational attainment of the three groups and lived in higher poverty neighborhoods. They were also less likely to have private health insurance than White men.

In the Zimbabwe Motivation Project there was an inverse relationship between education/exposure, and less education/no exposure, but this relationship was positive.

Factors affecting contraceptive decision making: TECHNOLOGY

“In addition, mobile media and Smart phone technology are on the rise, [also common among the younger generations] with more than 65 million mobile phones in use in 2008” (Purdy, 158).

“A media research company found that 22% of 15– 24 year-olds in Turkey spend more than 20 hours monthly on the Internet”. (Purdy, 158).

In the data analysis, the radio series reached 10 times more men than the motivational talks did, and 13 times more men than the pamphlets did.

Men’s concerns about contraception.

1. Acceptability [of a male contraceptive pill]

2. Trust

3. Fear of side effects

4. Perceptions of contraceptive responsibility

5. Fear of losing connotations of masculinity.

METHODOLOGY

Population that will be studied are Rutgers Students

Participants will answer 18 question survey

2 focus groups divided into 1 male and 1 female group to increase comfort. They will answer similar questions.

Reasons for this…

Concluding Thoughts

“Sex Sells” Shaping of young minds Exposure or lack of it Female vs. male contraception Technology and its availability