Carohone Warehouse Business Pack 2013
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BUSINESS DEVELOPMENT
PACK
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1. MARKETING PACKAGES AND RATE CARDS
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PRICE 1 MONTH 2 MONTHS 3 MONTHS
CHARGED MAGAZINE
- Back page - Full page- Competition - Double Page Spread- Inside Front/Back DPS- Leaflet inside
€15,000€10,000 €5,000€15,000€16,500€3,000
€28,500€18,000€9,000€28,500€29,700€2,400
€36,000€24,000€12,000€36,000€39,600€7,200
WEBSITE PACK
- Side Banner - Moving Banner main page - 5 Tab advert, with link to site
€XX,000€XX,000€XX,000
€XX,000€XX,000€XX,000
€XX,000€XX,000€XX,000
RECEIPT - Full page- Half page
€10,000€5,000
€18,000€9,000
€24,000€12,000
STAFF MEMBERS T-SHIRTS
- T-Shirts on staff in all 80 stores 622 employees
€20,000 €36,000 €48,000
CARRIER BAGS
- Brand on all bags - Leaflet in Bags
Minimum 3 Months Minimum 3 Months€45,000€45,000
IN-STORE PROMO
- 30 Second Radio Add – – €50,000
- Q barrier QR-Code advertisement – –
- Shutter vinyl in X store – – €20,000
STORE SPACE
- Liffey Valley - Blanchardstown - Dundrum - Cresent - Headford Road - Mahon Point - Henry Street
– – –
SOCIAL MEDIA
Facebook and Twitter 50,000 followers 2 posts a week for a month
€500 €900 €1,200
100,000 copies distributed nationwide through all Carphone Warehouse stores
40,000 average views on website a month
267,463 connection QTD (receipts and bags)
369,452 ff in 6 listed stores for Q1
50,000+ followers on Twitter and Facebook
PICK FOUR PINK AND GET ONE GREEN FOR FREE
PICK THREE PINK AND GET SOCIAL MEDIA FREE
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2. STORE SPACE AND RATE CARDS
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Average footfall of 30,000 Customers a week
369,452 customers for Q1
Liffey Valley average of 10,000 customers per week 106,104 for Q1
RENT A SPACEIN OUR TOP 7 STORES- USE ALL
YOUR OWN POP UP SHOP
- YOUR OWN STAFF - TALK TO A
FURTHER 120,000 CUSTOMERS A MONTH
STORE 1 MONTH 2 MONTHS 3 MONTHS
LIFFEY VALLEY (UP TO 20M2)
€12,000 €12,000 €12,000
BLANCHARDSTOWN (UP TO 20M2)
€12,000 €12,000 €12,000
DUNDRUM (UP TO 20M2)
€12,000 €12,000 €12,000
CRESENT (UP TO 20M2)
€12,000 €12,000 €12,000
HEADFORD ROAD (UP TO 20M2)
€12,000 €12,000 €12,000
MAHON POINT (UP TO 20M2) €12,000 €12,000 €12,000
HENRY STREET €12,000 €12,000 €12,000
WE CAN PROVIDE A FULLY BRANDED POP-UP SHOP FOR AN EXTRA €XXX
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Average footfall of 30,000 Customers a week
369,452 customers for Q1
Liffey Valley average of 10,000 customers per week 106,104 for Q1
RENT A SPACEIN OUR TOP 7 STORES- USE ALL
YOUR OWN POP UP SHOP
- YOUR OWN STAFF - TALK TO A
FURTHER 120,000 CUSTOMERS A MONTH
STORE 1 MONTH 2 MONTHS 3 MONTHS
LIFFEY VALLEY (UP TO 20M2)
€12,000 €12,000 €12,000
BLANCHARDSTOWN (UP TO 20M2)
€12,000 €12,000 €12,000
DUNDRUM (UP TO 20M2)
€12,000 €12,000 €12,000
CRESENT (UP TO 20M2)
€12,000 €12,000 €12,000
HEADFORD ROAD (UP TO 20M2)
€12,000 €12,000 €12,000
MAHON POINT (UP TO 20M2) €12,000 €12,000 €12,000
HENRY STREET €12,000 €12,000 €12,000
WE CAN PROVIDE A FULLY BRANDED POP-UP SHOP FOR AN EXTRA €XXX
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3. LONG TERM ADVERTISING SPACE
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Average footfall of 30,000 Customers a week
369,452 customers for Q1
Liffey Valley average of 10,000 customers per week 106,104 for Q1
WE HAVE MANY LARGE STORES FACING ROADS, DRIVE THROUGH ETC - WINDOW VINYL- COUNTER VINYL- SLAT WALL SPACE - FLOOR VINYLS
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