Career Objectives
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Transcript of Career Objectives
Jonathan Naymark, MBA
Passionate about helping retailers and brands use technology to connect with consumers in
a digital age.
The Consumer World We Used To Live In…
Yesterday’s Consumer
Saw Advertisements in
Newspapers
Shopped In-Store Paid by Cash/Credit Brought Product Home
Clipped Coupons
Multitude of Personalized
MarCom Channels
… Is Changing Dramatically
Direct Product Delivery
Hit Consumers Directly at Point of
Purchase
Greater Data for Retailers
The Retail Store is Everywhere
Multiple Options to Pay
Retailers and Brands Need Talent That:
Understands the Digital Landscape
and Thinks Strategically about
Disruption
Can Identify, Build, Execute and
Negotiate Strategic Partnerships
Is Technical and Analytically
Minded
- Built, negotiated and executed $3M strategic partnership with MasterCard Canada
- Adept at understanding complex industries and competitive landscapes
- Working with developers to manage technical product launches - Self-taught Wordpress, Google Adsense and retargeting capabilities
Evaluate and Identify the Right
Opportunity
Develop New Revenue Streams
Execute and Deploy
My Experience