Capturing ideas (an overview of copyright, patents, trademarks and designs)
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Transcript of Capturing ideas (an overview of copyright, patents, trademarks and designs)
![Page 1: Capturing ideas (an overview of copyright, patents, trademarks and designs)](https://reader034.fdocuments.net/reader034/viewer/2022051314/54b9e0354a7959de538b489b/html5/thumbnails/1.jpg)
Capturing IdeasCapturing Ideas
Copyright Douglas B. Thompson
Douglas B. Thompson FOR
BUSINESS VICTORIA
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Ideas are like Wild BirdsIdeas are like Wild Birds
You can not sell a Wild Bird without first CAPTURING IT!
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Intellectual PropertyIntellectual Property
• Means: Property created from ideasMeans: Property created from ideas
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Types of Intellectual Types of Intellectual PropertyProperty
• CopyrightCopyright
• Trade MarkTrade Mark
• PatentsPatents
• DesignsDesigns
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Ron Green’s InventionRon Green’s Invention
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Copyright CapturesCopyright Captures
• Literary works (brochures, Literary works (brochures, instructions, manuals)instructions, manuals)
• Artistic works (photos, illustrations)Artistic works (photos, illustrations)
• Dramatic works (videos, DVD)Dramatic works (videos, DVD)
• Musical works (songs)Musical works (songs)
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Ron Green’s BrochureRon Green’s Brochure
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Limitations of CopyrightLimitations of Copyright
• Time limitation - life plus 50 yearsTime limitation - life plus 50 years
• expression - not ideas expressedexpression - not ideas expressed
• innocent copying defence - innocent copying defence - copyright noticecopyright notice
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Copyright RegistrationCopyright Registration
• optionaloptional
• proof of ownershipproof of ownership
• easier to enforceeasier to enforce
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Trade Mark CapturesTrade Mark Captures
• brand names (coke)brand names (coke)
• logoslogos
• slogans (things go better with coke)slogans (things go better with coke)
• ““things” that distinguishthings” that distinguish
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Ron Green’s Trade MarksRon Green’s Trade Marks
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Limitations of Trade MarkLimitations of Trade Mark
• descriptivedescriptive
• geographicalgeographical
• mere surnamesmere surnames
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Trade Mark RegistrationTrade Mark Registration
• optionaloptional
• 15 year term - renewable15 year term - renewable
• Protection across CanadaProtection across Canada
• easier to enforceeasier to enforce
• foreign priorityforeign priority
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Patent CapturesPatent Captures
• unique productsunique products
• unique machinesunique machines
• unique chemical compositionsunique chemical compositions
• unique methodsunique methods
• unique organismsunique organisms
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Limitations on PatentLimitations on Patent
• stringent reviewstringent review
• newnew
• usefuluseful
• not obviousnot obvious
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Prior Art Hot Dog StickPrior Art Hot Dog Stick
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Patent RegistrationPatent Registration
• registration requiredregistration required
• 12 month deadline to apply12 month deadline to apply
• foreign priorityforeign priority
• 20 year term - not renewable20 year term - not renewable
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Design CapturesDesign Captures
• unique appearance of a functional unique appearance of a functional objectobject
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Limitations on DesignLimitations on Design
• different look - different designdifferent look - different design
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Design RegistrationDesign Registration
• registration requiredregistration required
• 12 month deadline to apply12 month deadline to apply
• foreign priorityforeign priority
• 10 year term - not renewable10 year term - not renewable
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WarningWarning
• a little knowledge is a dangerous a little knowledge is a dangerous thingthing
• this is general informationthis is general information
• how you apply it to your specific how you apply it to your specific idea is criticalidea is critical
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Ugly Duckingly vs. SwansUgly Duckingly vs. Swans
• the market will tell you what kind of the market will tell you what kind of bird you have capturedbird you have captured
• not all birds you capture are worth not all birds you capture are worth much moneymuch money