Canada’s #1 Magazine for Residential Home Builders and

13
A WORK-4 PROJECTS LTD. PUBLICATION 4819 St. Charles Boulevard, Pierrefonds, Quebec, H9H 3C7 Phone: 514-620-2200 Fax: 514-620-6300 [email protected] www.HomeBuilderCanada.com Canada’s #1 Magazine for Residential Home Builders and Professional Renovators Dear Advertiser, The Canadian housing market is showing great resiliency and seems poised to perform well in 2010. CMHC has recently forecasted 164,900 starts for 2010, a whopping 16 per cent increase over 2009 housing starts and Toronto starts projected to increase by 26 per cent. In this market, builders and renovators are always looking for the latest technical, new product and market condition information to give them an edge on the competition. Enclosed you'll find our 2010 Media Kit, packed with information about the publication that industry leaders are using to promote their products and services in Canada. Home BUILDER Magazine is published six times a year and is the official magazine of the Canadian Home Builders’ Association (CHBA), reaching every member in all local and provincial associations. Our circulation extends to every member at all levels of the association and beyond the CHBA membership to reach more than 27,000 builders, renovators, contractors and other professionals working in Canada’s residential construction industry. We report on the latest trends, industry news and market conditions from coast-to-coast. We have top-notch editorial contributors with regular columns on the economy, technical issues, tools, management and marketing, to name but a few. Home BUILDER takes pride in educating readers on the latest installation tips, building techniques and the latest materials, tools and new products that can be put into the hands of our readers today. Please take the time to review the new features on our Web site at www.HomeBuilderCanada.com, particularly the on-line enhancements to our FREE Buyer’s Guide that allows you to highlight your company. If not already listed, you can submit your request on-line in just minutes. If you sell your product in Canada, please refer to the enclosed Media Kit and see how you can include Home BUILDER in your media plan. Sincerely, Nachmi Artzy Publisher [email protected]

Transcript of Canada’s #1 Magazine for Residential Home Builders and

A W o r k - 4 P r o j e c t s l t d . P u b l i c A t i o n

4819 St. Charles Boulevard, Pierrefonds, Quebec, H9H 3C7 Phone: 514-620-2200 Fax: 514-620-6300

[email protected]

Canada’s #1 Magazine for Residential Home Builders and Professional Renovators

DearAdvertiser,

TheCanadianhousingmarketisshowinggreatresiliencyandseemspoisedtoperformwellin2010.CMHChasrecently forecasted 164,900 starts for 2010, a whopping 16 per cent increase over 2009 housing starts and Torontostartsprojectedtoincreaseby26percent.Inthismarket,buildersandrenovatorsarealwayslookingforthelatesttechnical,newproductandmarketconditioninformationtogivethemanedgeonthecompetition.

Enclosedyou'llfindour2010MediaKit,packedwithinformationaboutthepublicationthatindustryleadersareusing to promote their products and services in Canada.

Home BUILDER MagazineispublishedsixtimesayearandistheofficialmagazineoftheCanadianHomeBuilders’ Association (CHBA), reaching every member in all local and provincial associations. Our circulation extendstoeverymemberatalllevelsoftheassociationandbeyondtheCHBAmembershiptoreachmorethan27,000builders,renovators,contractorsandotherprofessionalsworkinginCanada’sresidentialconstructionindustry.

Wereportonthelatesttrends,industrynewsandmarketconditionsfromcoast-to-coast.Wehavetop-notcheditorialcontributorswithregularcolumnsontheeconomy,technicalissues,tools,managementandmarketing,toname but a few. Home BUILDERtakesprideineducatingreadersonthelatestinstallationtips,buildingtechniquesand the latest materials, tools and new products that can be put into the hands of our readers today.

PleasetakethetimetoreviewthenewfeaturesonourWebsiteatwww.HomeBuilderCanada.com,particularlytheon-lineenhancementstoourFREEBuyer’sGuidethatallowsyoutohighlightyourcompany.Ifnotalreadylisted,youcansubmityourrequeston-lineinjustminutes.

IfyousellyourproductinCanada,pleaserefertotheenclosedMediaKitandseehowyoucanincludeHome BUILDER in your media plan.

Sincerely,

[email protected]

Dear Member,

Home BUILDER Magazine is the official national magazine for the Canadian Home Builders’

Association and, for 22 years, it has represented an important part of our Association’s

communication with our members across Canada.

CHBA members rely on Home BUILDER Magazine as a credible source for industry news

and commentary, personal profiles of our member new home builders and renovators, as

well as comprehensive research into the trends and issues that shape our industry.

Widely read and respected, Home BUILDER is the only national magazine with which the

CHBA enjoys a special relationship.

Advertising in Home BUILDER Magazine reaches the entire Association membership, plus

additional coast-to-coast readership of industry professionals, related associations and

government decision makers.

The Canadian Home Builders’ Association appreciates your support of Home BUILDER, the

official magazine of the CHBA.

Sincerely,

Gary Friend

President

1 5 0 L a u r i e r Avenue W. T. 613 230 3060S u i t e 5 0 0 F. 613 232 8214Ot t a w a , On t a r i o E . chba@chba . caK 1 P 5 J 4 W. www. chba . ca

Media Kit & Rates

2010Canada’s #1 Magazine for Residential

Home Builders and Professional Renovators

Media Kits & Rates 2010

3

ReadershipOur Readers’ Survey found that an average issue is read by 2.5 people among builders, 3.6 among renovators and 3.5 among manufacturers and suppliers. That translates into more than 76,000 readers per issue.

After 22 years of publishing, we have the most comprehensive, continually updated mailing list in the Canadian construction industry; assurance that your advertising message is delivered and read by the most active and qualified buyers of building products and services in Canada.

As the official magazine of the Canadian Home Builders’ Association (CHBA), every member, provincially and locally, receives the magazine. However, our circulation goes beyond that to include thousands of other builders, contractors and trades who contribute to the Canadian construction industry.

Reader Survey FindingsBuilders – 42% have been in business for over 20 years, •46% for 6-20 years.Renovators – 45% have been in business for over 20 •years, 43% for 6-20 years.Readers employ, on average, 11 people.•Readers report trade magazine articles and •advertisements are two most important ways of finding new products.

Distribution & Readers• Thecorereadershipismadeupofhomebuildingand

renovation companies• EverymemberoftheCanadianHomeBuilders’

Association• Atruecoast-to-coastdistribution• Bonusdistributionatmajorhomeandconstructiontrade

shows• DistributionatCMHCHousingOutlookConferences• ExclusivedistributionatCHBANationalConferencesand

meetings

HomeBuilderCanada.com 514-620-2200

4

Media Kits & Rates 2010

5

Contents

Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

Contents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

Readership . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

Front line information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

Circulation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

2010EditorialOutline . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

Advertising Rates, Incentives . . . . . . . . . . . . . . . . . . . . . . . . . 9

ProductAnnouncements,Polybag,MailingLists . . . . . . . . 10

MaterialRequirements,Shipping . . . . . . . . . . . . . . . . . . . . 11

On-line Advertising Rates . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

On-line Product and Buyer’s Guide . . . . . . . . . . . . . . . . . . . 13

Contract and Billing Information . . . . . . . . . . . . . . . . . . . . . . 14

Reader Testimonials . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15

TrustedbyMajorAdvertisers . . . . . . . . . . . . . . . . . . . . . . . . . 16

AdvertisersList . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17

YourNotes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18

Home BUILDER Magazine delivers… readership and market presence

Home BUILDER is the official magazine of the Canadian Home Builders’ Association (CHBA) and the best-read magazine in Canada’s residential construction industry. It is trusted by thousands of builders and renovators across the country. According to a recent readers’ survey, we now reach more than 76,000 readers with every issue, with 86 per cent of respondents saying they read every issue.

The CHBA is made up of the elite members of residential construction — the true industry professionals. They are thedecision-makerswhochooseandbuytheproducts,materials and technology used in new home building and renovationprojects.

Home BUILDER’s readership goes far beyond the CHBA membership. It reaches additional builders, especially contractors and renovators, drawn from direct industry sources; officials at all levels of government; and members of other important associations in manufacturing, architecture and design.

Home BUILDER is a powerful tool, a dependable source of information and a showcase for the best new products and technologiesinthebusiness.Wetakespecialcaretoreachthe grass-roots of the industry, and offer timely and topical information our readers can use in every issue.

Home BUILDER offers you the opportunity to reach a distinctlytargetedandinterestedreadership.Nowhereelsewill you be able to reach such a large share of the Canadian construction industry and through such a trusted and well established name.

Your message in Home BUILDER places you in a dynamic medium that is widely read and respected throughout theresidentialconstructionindustryinCanada.Askyourcustomers and you will be assured.

6

Media Kits & Rates 2010

7

Expert Opinions, Front-line Reporting, Hands-on Information

Readers’ Professional Poll: A new feature that appears in several issues with up-to-date information not found anywhere else. In past surveys we have covered hot-button topics from labour shortages to energy efficiency.

Market Report: Focussingonadifferentmarketeachissue,weexaminethechallengesbuildersandrenovatorsare facing throughout the country, as well as the strengths of eachmarketwithup-to-datestatisticsandanalysis.

Tool Talk with Jon Eakes: Forthe9thyear,Montreal-basedTVbroadcaster,authorandconstructionexpertJonEakescontinuestopresentToolTalkineacheditionofHome BUILDER.Eakes,whosenationallysyndicatedTVshow is watched by thousands, also conducts tool testing and answers questions from readers in each issue.

Economics with Peter Norman: Peter is a member of the CHBAEconomicResearchCommitteeandisSeniorDirectorofEconomicsConsultingatAltusGroup(formerlyClaytonResearch), a firm of urban and real estate economists.

Building Science from the National Research Council: We deliver timely information from the leader in construction research: the Institute for Research in Construction.

Customer Satisfaction with AVID Ratings: Expertsfrom a leading customer loyalty management firm provide essential tips and advice on developing and maintaining customer satisfaction — tools that every business person needs.

TRaDE DISTRIBUTIOn Quantity Per cent

Builders 12,849 52%

Contractors,Renovators,Dealers 7,042 28%

Manufacturers,Suppliers,Distributors 3,774 15%

Professional Services 326 1%

OtherTradeDistribution 873 4%

24,864 100%

TradeShows&AssociationMeetings 2,500

Total Print Run 27,364

GEOGRaPHICaL BREakDOwn Quantity Per cent

AtlanticProvinces(NS,NB,NL,PE) 1,332 5%

Quebec 2,401 10%

Ontario 10,330 42%

PrairieProvinces(SK,AB,MB)+ 5,167 21%

British Columbia and Territories+ 5,225 21%

United States 409 2%

Total 24,864 100%

TradeShows&AssociationMeetings 2,500

Total Print Run 27,364

+ Western total: 10,392

Circulation

15%Manufacturers,

Suppliers, Distributors

28% Contractors, Renovators,

Dealers

4% Other Trade Distribution

52%Builders

1% Professional Services

HomeBuilderCanada.com 514-620-2200

8

Media Kits & Rates 2010

9

2010 Editorial Outline: The following is a rough editorial outline and should not be used as an advertising guide. Keep in mind that with every issue we offer a comprehensive look into the construction industry, so target our readers at the time you need.

advertising Rates (in Canadian dollars)

Please Note! We offer great savings, rewards and strong incentives for multiple insertions. Contracts that will not be fulfilled will be short rated and charged at the rate earned, including complementary insertions and on-line ads/enhancements.

national display advertising rates (B/w)Size 1-time 3-time 6-time

DoublePgSpread C$8,820 C$7,940 C$7,060

BackCover 6,870 6,180 5,490

Page 2, 3, 4, IBC 6,320 5,670 5,060

Full page 5,490 4,940 4,390

2/3 page 4,550 4,090 3,640

1/2 page 3,410 3,070 2,730

1/3 page 2,280 2,050 1,820

1/4 page 1,720 1,550 1,380

1/6 page 1,160 1,040 920

4-Colour: add 1,280 1,150 1,020

* Position pages will only be guaranteed when paid for.Preferredposition:15%extraonspaceandcolour,non-cancellable

Regional display advertising rates (B/w)Ontario OR Western (B.C., Prairie Provinces & Territories)Ontario circulation: 10,330, Western circulation: 10,392

Size 1-time 3-time 6-time

DoublePgSpread C$5,072 C$4,564 C$4,057

Full page 3,150 2,835 2,520

2/3 page 2,615 2,353 2,092

1/2 page 1,985 1,786 1,588

1/3 page 1,323 1,191 1,058

1/4 page 1,008 907 806

1/6 page 662 595 529

4-Colour: add 750 700 650

Incentives and value-added booking bonusesForfrequencybookingyouareentitledtothefollowing:

6 x Full page –2FreeNewproductannouncements,value: $2,400

3 x Full page –1FreeNewproductannouncement,value: $1,200

6 x 2/3 page –2FreeNewproductannouncements,value: $2,400

6 x 1/2 page –1FreeNewproductannouncement,value: $1,200

3 x 2/3 or 1/2 page –Halfpriceon1Newproductannouncements value of: $600

Other incentives may be offered from time to time on our Web site.

continued on page 10

January / FebruaryBuyer’s Guide, The authoritative sourceWhile data is now available on-line, nothing beats a hands-on guide. It is the definitive buying guide to building products and services in Canada’sresidentialconstructionindustry.Readerskeepthisissueas a reference all year long.Suggested products: All product lines and services are listed.

March / AprilExteriors Building Products & Economic OutlookAnin-depthlookattheproductsandtechniquesappliedtotheenvelope of the home and its surroundings.Suggested products: Exteriorbuildingproducts,structuralproducts,landscaping&decks.

May / JuneRenovation - Top House Plans & Design FeaturesA review of the newest practical, buildable house plans from top designers. An overview of what’s hot in renovation Suggested products: Products and services used by renovators, house plans and design.

July / AugustNew Product Showcase Yourannualchecklistofthelatestinbuildingmaterials,newproducts, technology and tools.Suggested products: Newproducts&designelements,newworkingconcepts,tools&powertools.All product lines are covered.

September / OctoberInteriors & Energy Efficiency Acloserlookattheinteriorofthehome.TheleadingtrendsandproductsdesignbuildersandrenovatorsneedtoknowaboutSuggested products: Walls,floors,ceilings,kitchen&Baths,electrical & mechanical, energy efficiency products.

November / DecemberIndustry Leaders SpeakA presentation of the latest opinions and advice for the coming years. Ideas from top builders, contractors and renovators in the industrySuggested products: Newproducts,managementtools,tools,computers & technology, education.

Reservation: January 1 Ad Material: January 4

Release: January 27

Reservation: February 26Ad Material: March 1

Release: March 24

Reservation: April 23Ad Material: April 26

Release: May 19

Reservation: June 18Ad Material: June 21

Release: July 15

Reservation: August 20Ad Material: August 23Release: September 15

Reservation: October 22Ad Material: October 25

Release: November 17

HomeBuilderCanada.com 514-620-2200

10

Media Kits & Rates 2010

11

Material RequirementsFile format for digital material:

Computersystem: Macintosh

Format: Hi-res(pressgrade)PDF,InDesign,

hi-resJPGorTIF(300dpi).

Send the following items with your digital file:

A hard copy for proofing.

FontsandimagefilesusedinInDesignfiles.

Contact name and phone number of agency or individual who

produced ad.

Shipping InstructionsContractsandinsertionorderscanbefaxedto514-620-6300.

Hard copy materials should be sent by courier to:

4819 St. Charles Boulevard, Pierrefonds,QC, Canada, H9H 3C7 Attention:SalesCoordinator,HomeBUILDERMagazine

Phone: 514-620-2200

E-mail:[email protected]

Digitalfilesupto9mbcanbee-mailed,largefilescanbeuploaded

via FTP. Please contact our coordinator before uploading.

Host: homebuildercanada.com User name: upload.homebuildercanada.com Password: homebuilder

advertising Rates (cont.)

Product announcements

Product Announcements layout is standardized, 1/6 page. To view a sample: www.homebuildercanada.com/ad_sample.htmRatesincludeproduction.Advertiserstosupplytextcopyandonepicture.Maximumlengthis100words.Titlelengthmaximumisfivewords.Picture sizeisabout1.5mb,JPGorTIFFfiles.

Size 1-time 3-time 6-time

4-Colour C$1,200 C$1,080 C$ 960

Black 850 765 680

Logo:add 75 75 75

Product Classified ads

Product Classified ad layout is standardized. To view a sample: www.homebuildercanada.com/ad_sample.htmAdsizeis1-1/4”Hx2-1/16”W.Ratesincludeproduction.Onepictureandapproximately20words.Headingmustfitononeline.Picturesizeisabout500kb,JPGorTIFFfiles.

Size 1-time 3-time 6-time

4-Colour C$ 300 C$ 270 C$ 240

Polybag

Deliveryourlatestpromotiontoatargetedaudiencefromour

up-to-date mailing list. Subscribers will open the magazine’s poly

envelope and get your message first.

Target as few as 2,000 names by region or by type of business for

direct delivery.

Save the costs and time of mailing preparation, labels, envelopes

and postage. Our Polybag service may cost less than the postage

you’d have to pay!

Speakwithyouraccountrepresentativefordetails.

Insert and mailing list rental

Speakwithyouraccountrepresentativefordetails.

advertorial

1 Full page 4-Colour – C$ 10,000

2 Full pages 4-Colour – C$ 8,000 per page

Content must be approved by the publisher.

A discrete “Advertorial” line will appear at the top of the page and

advertisers are responsible for all claims or disputes that may arise.

advertisement Measurements(W x H) Full page Double pg spreadTrimsize: 9”x11” 18”x11”

Bleedsize: 9-1/4”x11-1/4” 18-1/4”x11-1/4”

Typesafe: 8-1/2”x10-1/2” 17-1/4”x10-1/2”

Printing: Sheet-fed offset, saddle stitched

VERTICALSIZE (W x H) Page grid With margin*2/3page 4-7/8”x9-3/4” 5-5/8”x11”

1/2page 3-5/8”x9-3/4” 4-3/8”x11”

1/3page 2-1/4”x9-3/4”

1/4page 3-5/8”x4-3/4”

HORIZONTALSIZE (W x H) Page grid With margin*1/2page 7-1/2”x4-3/4” 9”x5-3/8”

1/3page 4-7/8”x4-3/4”

1/4page 7-1/2”x2-1/8”

1/6page 3-5/8”x3-1/4”

* Add 1/8” trim allowance on all sides for bleed ad.

Media Kits & Rates 2010

13

HomeBuilderCanada.com 514-620-2200

12

HomeBuilderCanada.com On-line AdvertisingGet exposure to 250,000+ unique visitors a year!

Take advantage of this new and highly effective way to put

yourself in the spotlight… and reach home builders, renovators

and contractors from coast to coast. More than 250,000 of your

potential buyers visit Home BUILDER Magazine’s Web site every

year, making it an ideal medium for reaching the residential

construction and renovation industry.

HomeBUILDERcanada.com features Web-exclusive editorial

content as well as content from the magazine’s print edition,

offers back-issue articles and Readers Survey statistics, questions

to our resident ToolTalk expert Jon Eakes, as well as listings and

links to builders, contractors, renovators, manufacturers, suppliers,

associations and government offices involved with the residential

construction industry.

HomeBuilderCanada.com is Canada’s premier reference for

the residential construction industry, and our Buyer’s Guide is

the directory of manufacturers and suppliers that builders and

contractors rely on.

There’s no better way to increase your visibility and reach the

thousands of builders who are visiting www.HomeBuilderCanada.

com every month than to place your message on our site.

Book your banner ad today by contacting us at 514-620-2200 or

[email protected]

HomeBuilderCanada main web pages*:Ad category Size (WxH) 2 months 4 months 6 months

Leader board 728 x 90 C$1,400 C$2,300 C$2,900

Square button 125 x 125 300 450 600

Skyscraper 160 x 600 900 1,200 1,900

HomeBuilderCanada Buyer’s Guide On-line web pages*:Ad category Size (WxH) 2 months 4 months 6 months

Leader board 728 x 90 C$1,400 C$2,300 C$2,900

Rectangle 180 x 150 600 900 1,250

* Rates shown are based on site traffic in 2009 3rd quarter, actual rate will be adjusted accordingly. Some banners are available for share rotation, please contact us for details and prices.

On-line Product Announcements:Introducing an exciting new marketing opportunity for Home

BUILDER Magazine’s advertisers!

Visit our On-line Product Announcements Web page:

www.homebuildercanada.com/wp_main.htm

Duration On-line only Magazine advertisers Get 50% discount

2 months $800 $400

4 months $1,400 $700

6 months $1,800 $900

Rates include production. Advertisers to supply text copy and one picture. Maximum length is 100 words. Title length maximum is five words.

Buyer’s Guide On-line Enhancements:While a basic listing in the Buyer’s Guide is free, we offer several

enhancements to allow your company to stand out in the crowd.

You may update your listing and purchase any of our enhancements

by visiting HomeBuilderCanada.com. Use PRODUCT FINDER on the

left-hand column, find your company and click on the Update this

record link. Call 514-620-2200 or email

[email protected] if you need any help.

3 months 6 months 12 months

Sponsor Listing $90 $150 $250

Highlight Listing $90 $150 $250

Logo & Live Link $125 $210 $350

All of the above three $250 $400 $700

List first 10 products Free

List additional 10 products $150 for 12 months

List additional 20 products $300 for 12 months

List additional 30 products $450 for 12 months

All the above features can be purchased online.

HomeBuilderCanada.com 514-620-2200

14

Media Kits & Rates 2010

15

Reader Testimonials “ Our industry is changing and it is good to see you being proactive. ”BryanKlinkhammeFurnasmanNewHomes

“ Great magazine. Use it a lot for new product information. ”Barry HillHill Home Improvements

“ The concise local Canadian news and info is useful and usually the first thing I review. ”Greg HusseyKarwoodContractingLtd.

“ Our company finds your Home Builder Magazine very helpful in the areas of new products, trends and new ideas. ”C.A.W. CaputoK.C. Construction

“ I like the magazine and pass it on to my staff and customers. ”R W StrainRenovations Plus

“ Your magazine is one of the best that I receive. ”Bill CristSol-Tech Housing

“ We are quite impressed with the quality of your publication – both in content and look. It is unquestionably one of the premium publications in the North American building industry. ”RichardDubeR.U.Dube&Associates

“ Magazine is loaded with applicable information. ”DietmarSommerfeldCBRichardEllisLimited

Discounts and Short RatesNet30days,1-1/2%permonthonpastdueaccounts.All

advertisingagencydiscountsapplyONLYifpaidwithin30days

fromdateofinvoice.Intheeventofnon-payment,HomeBUILDER

reserves the right to hold advertisers and/or their advertising

agencyjointlyandseverallyliableforsuchmoniesasaredueand

payabletoHomeBUILDER.

Advertisers will be short-rated if, within a 12-month period from

the date of the first insertion, they do not use the amount of space

upon which their billing has been based, including bonus insertions.

StorageAll materials will be stored for 24 months after most recent use

andthendestroyedunlessHomeBUILDERisotherwiseadvisedin

writing by the advertiser or agency.

Copy and Contract RegulationsPublisher’s copy protective clause:

Advertisers and advertising agencies assume liability for all content

(includingtext,representationandillustrations)oradvertising

printed, and also assume responsibility for any claims arising

therefrom made against the publisher. The publisher reserves the

right to refuse any material, either editorial or advertising, which he

feelsisnotinkeepingwiththepublication’sstandards.

The publisher is not liable for delays in delivery and/or non-delivery

in the event of any condition beyond the control of the publisher

affecting production or delivery in any manner.

Billing InformationAll invoices are payable in Canadian dollars. For customers who

prefertobebilledinUSDollars,wecanconverttheamounttoUS$

usingtheexchangerateonthedaytheinvoiceisissued.Please

notethatanexchangesurchargewillbeaddedtotheinvoicefor

this service.

Signed ContractsAllbookingsthatearnafrequencydiscountmustbesignedand

returned to the publisher, prior to insertion.

Confirming Insertion OrdersIndividual insertion orders will be emailed to the client and must be

signed and returned to the publisher prior to material deadline.

HomeBuilderCanada.com 514-620-2200

16

Media Kits & Rates 2010

17

Trusted by Canada’s Major advertisersIn Canada, the largest building product manufacturers and suppliers demand a consistent, credible publication they can trust to reach and be read by professional home builders and renovators across the country.

That’swhy,since1988,majoradvertisershavereliedonHome BUILDER Magazine to deliver their messages to the marketthatmatters—decisionmakerswhomakebuyingchoices.

HomeBUILDERturnstohands-onhomebuilders,renovatorsandcontractorstoprovideeditorialadvice.Manyofourwritersaretradespeoplewhoworkintheindustry.With industry news and in-depth industry coverage and commentary, Home BUILDER remains the #1 magazine for the home building and renovation industry in Canada.

NewProducts,NewTrends:Thereisnobetterplacetoshowyour new products to the construction industry than in the pages of Home BUILDER Magazine. Our Readers’ Survey shows that new products and new trends are what readers arelookingformostinourmagazine.

3MCanadaCompanyAccentsofDistinction/DGMEnterprisesAeroflo Inc.AllWeatherWindowsLtd.AllianceDoorProductsofCanadaAltusGroupLimitedAmerican Technical PublishersAmvic Building SystemArmtecArriscraft International Inc.AVIDRatingsCo.BeaverValleyStoneLimitedBilco CompanyBobcat CompanyBostikCanadaLtd.Britech Corp.Building Products of Canada Corp.CanadaMortgage&HousingCorporationCanadianIndustrialDistributorsInc.CanadianModularHomesCasa Bella Windows Inc.CaseNewHollandParts&ServicesCentury Wood Products Inc.CertainTeed Gypsum Canada, Inc.CertainTeed Insulation GroupCGC Inc.CHBA-BuilderManualCHBA - Canadian Home Builders

AssociationColin Campbell & SonsCommercial Builders Supplies Inc.Conasys - The Warranty ResourceConematic Heating Systems Inc.CosellaDorkenProductsInc.CPS - Computer Presentation SystemsCraft-BiltMaterialsLtd.DeltaFaucetCanada/MascoCanadaLimited

DesignsofDistinctionDMXPlasticsLimitedDorex-Canaropa(1954)Inc.Drain-Plane/G.P.WilliamsDuradekCanadaLtd.E.I.duPontCanadaCompanyExaktime,Inc./TheJoblockSystemFalconRailingMfgFantechLimitedFascut Industries Inc.Federated Insurance Co. of CanadaForboLinoleum,Inc.FordMotorCompanyofCanadaLimitedFull Spectrum Inc.G.P. WilliamsGEAppliances-CommercialSales-Mabe

CanadaGeneralMotorsofCanadaGentekBuildingProductsInc.Genworth Financial CanadaGeorgia PacificGovernement of Canada-Foreign Affairs

& Intl TradeGuardian Building ProductsHeatSealEquipmentLtd.HighPointLangelyPartnershipHomeDepotCanada,Inc.HomeHardwareStoresLimitedHurdWindows&DoorsIcynene Inc.iLevelbyWeyerhaeuser

In-O-VateTechnologies/DryerboxIn-Sink-Erator(Canada)JubileeRoseEnterprisesKnauf InsulationLandVestLauzonLtd.LegalettInc.LOGIXInsulatedConcreteFormsMalcoProductsInc.MarathonInternationalInc.MasoniteInternationalCorporationMenziesMetalProductsMeridianComputerCorp.MoenNAHB-MembershipTeamSupportNationalHomeWarrantyProgramsLtd.NewmarWindowManufacturingInc.NorthCountryLogHomesNRC-InstituteforResearchin

ConstructionNTI-NYThermalInc.OnTracSalesandMarketing/Attic-EezeOwensCorningCanadaLPPacificRangeHood(Canada)Ltd.Pan-BrickOkamotoCanadaPermaconPhantom ScreensRhinoLiningsCorporationPolarDistributionPolytechProductsLtd.Relax-A-Mist/LeisureBathsLtd.Rogers CommunicationsRoyal & SunAlliance InsuranceRub-R-Wall Waterproofing of BC Inc.SchlageLock-IngersollRandSimpson Strong-Tie CanadaSoftPlan Systems, Inc.Southwire CompanyStarMachineLimitedSummit InternationalSuperior PropaneTaymorThe Footing TubeThe Green Horizon Group of FarmsThe Rose CorporationThree Vision Inc.Tip Top PartsTravelers Guarantee Company of CanadaTruefoamLimitedTuff Industries Inc.Union GasUnique Products Inc.UnitedDrywallLtd.UponorLtd.Valor Specialty Products Inc.Venture Tape Corp.ViessmannManufacturingCo.Inc.VinyltekWindowsWallace WirelessWesteckWindowsInc.WesternNaturalGasProductsWorkStairs...and many more!

Our advertisers (Partial List)

HomeBuilderCanada.com 514-620-2200

18

notes:

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

____________________________________________________________________________

Booking:

Jan./Feb.issue:

____________________________________________________________________________

____________________________________________________________________________

Mar./Apr.issue:

____________________________________________________________________________

____________________________________________________________________________

May/Juneissue:

____________________________________________________________________________

____________________________________________________________________________

July/Aug.issue:

____________________________________________________________________________

____________________________________________________________________________

Sept./Oct. issue:

____________________________________________________________________________

____________________________________________________________________________

Nov./Dec.issue:

____________________________________________________________________________

____________________________________________________________________________

4819 st. Charles Boulevard

Pierrefonds, QC, H9H 3C7

Phone: 514-620-2200

Fax: 514-620-6300

e-mail: [email protected]

www.homebuildercanada.com

Our readers build

over 80 per cent of all

the new homes and

residential apartments

in Canada and handle

the biggest, most

demanding renovation

contracts.

This is your opportunity

to reach Canada’s

builders and renovators!