CAKE for Networks

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CAKE for NetworksEnterprise Platform Overview

Brian BastioHead of Sales, [email protected]

Robert GissubelSr. Business Dev., APAC/[email protected]

CAKE Sales Team, APAC

CAKE Vitals

SaaS Performance Tracking Technology

125 Employees, 600+ Global Clients

Offices in US, UK, India, Australia

Tracking 6+ Billion actions per month

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Powering the global network marketplace

Why CAKE?Reliable, feature-rich, scalable, accurate.

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Complete Network Management Capabilities

ü  Manage all aspects of your entire performance network with one intuitive solution

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“Raising the bar” in performance marketing

Reliableü Dedicated hardware, mirrored backup’s and 99.99% uptimeü ZERO outages since product inception

Accurateü The ONLY true real-time tracking and reporting platformü Global architecture to ensure minimal latency

Innovativeü Client-driven roadmap and feature enhancements bi-weeklyü Partnering with over thirty best-of-breed 3rd party vendors

Serviceü 24/7 global support and dedicated account mgmt.ü Extensive knowledge base and support forums

Extensibleü Tracking 6+ Billion actions per monthü ZERO bandwidth limitations

“Nobody else in the business even comes

close to CAKE’s “off-the-shelf” solution.”

Ron SymonPresident - Arrowshade

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Feature Highlights

Targeted Campaign Control

Complete traffic management, geo and rule-

based targeting and click redirection strategies

Desktop and mobile tracking

Track all campaigns across any environment, flexible payout models,

granular reporting, end to end affiliate management

Real-Time ��Metrics

Up to the second tracking and reporting through

dashboard, bi-directional API, report scheduling

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Fraud ��Prevention

Granular, drill-down reporting, customized

alerts, blacklisting, whitelisting and complete integration with Forensiq

Customized reporting suite

Customize user specific reports, rename column headers, edit drill down

options, custom revenue calculations

Platform Customization

Branded admin and tracking links, custom UI, multi-language and

currency, bulk edit wizards

Feature Highlights

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Granular reporting and complete customization

Pre-built Master Reportsü  Affiliate, Advertiser, Offer, Campaign, Grouped Offers, Lead Status, Lead Detail ü  Click/conversion detail reports, sub-id and referrer breakdown ü  Pixel reconciliation log: attempted, ignore, converted, whitelisted

Drill-down report optionsü  Instantly break out master reports by: ü  Campaign, sub-affiliate, daily, OS, creative, referrer, device, browser, ISP/Carrier, country,

location, search term, storefront

Report Editorü  Configure, edit, rename, and�� arrange placement of any�� report column header.

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Certified 3rd Party Technology Partners

Contact us to learn more!

CAKE for Networks

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