Caixa Empreender Award 2016| Digital - Jesbee (Lc)
-
Upload
caixa-geral-depositos -
Category
Business
-
view
158 -
download
0
Transcript of Caixa Empreender Award 2016| Digital - Jesbee (Lc)
JESBEE PITCH
FEBRUARY 2016
2
MARKET
19
43
69
101
134
167
196
2013 2014 2015 2016 2017 2018 2019
Source: http://www.emarketer.com/Article/Mobile-Ad-Spend-Top-100-Billion-Worldwide-2016-51-of-Digital-Market/1012299
MOBILE AD SPENDING ($ BILION)
CONVERSION RATE
1-2 %
Source: http://info.localytics.com/blog/mobile-apps-whats-a-good-conversion-rate
3
NO ENGAGEMENT
POOR BRAND
AWARENESS
BRANDSUSERS
NO ADDED VALUE
NOT TARGETED
PROBLEM
4
SOLUTION
THE APP THAT
REWARDS
USERS!
SOLUTION
5
CHAT WITH
FRIENDS
GET CREDITS
FOR IT
Colocar o printscreen de uma conversa com banner e
credit
6
SOLUTION
CHOOSE YOUR
FAVOURITE
REWARD
7
SOLUTION
REDEEM THE
REWARD!
8
USERS
GAMIFICATION
REWARDS
YOUNG STUDENTS
9
PRODUCT STRATEGY
USERS INTERACT WHEN THERE IS A REWARD
INVOLVED
ALMOST INEXISTING ADS IN CHATS
MOST USED WAY OF COMMUNICATION
SALES STRATEGY
10
BRAND ACTIVATION
• BRAND ACTIVATION IN EVENTS OR LOCATIONS
• VIRTUAL BRAND USER
REWARDS
• PLACEMENT OF REWARD-BASED CAMPAIGNS
• ANALYTICS – HIGHER CONVERSION RATE!
Colocar o
printscreen
de uma conversa com bannere credit
11
ACHIEVEMENTS PRE-INVESTMENT
12
INVESTMENT
€ 50K OF PRE-SEED TO:
• EXPAND TO OTHER PLATFORMS;
• HIRE MORE DEVELOPERS;
• ROADSHOW AND PRESENCE IN UNIVERSITIES AND FESTIVALS.
GOALS FOR THE FIRST SEMESTER OF 2016:
• 10.000 USERS;
• MORE PAYING CLIENTS;
• TAKE THE CONCEPT NATIONWIDE;
• RAISE THE NEXT ROUND.
DESIGN AND MOBILE
DEVELOPMENT
Bruno Matias
5 years of experience
in IT Consulting and
Development.
Gonçalo Consiglieri
STRATEGY &
ORGANIZATION
5 years of experience
in Management
Consulting and
Banking.
Gianluca Pereyra
BUSINESS
DEVELOPMENT
4 years of experience
in Business
Development and
Project Management.
TEAM
This Could be You!
ANGEL
15
WWW.JESBEE.COM