HTML5 Game for the

2017 Cadillac Escalade

Luxury vehicle division of US car maker General Motors

Manufactures the Escalade, a full-sized luxury SUV

Launched a 2017 marketing campaign with the up and

coming online news platform, "The Outline"

A Driving Game

for 2017 Escalade

We created a game for the

Escalade 2017 marketing

campaign

The game is titled "Night Driver",

an allusion to the TV show

"Knight Rider"

HTML5 framework was used to

build the game

Night Driver Gameplay

3 driving courses to select from

Player controls the Escalade

along a stretch of road

Backdrop is the nighttime

skyline of New York City, where

the headquarters of Cadillac is

located

Screenshots of the Game

Game ReskinningThe core game mechanics from one of our pre-existing games were

used to build Night Driver

This allowed us to meet the time and cost requirements of the client

We could redirect time and resources to customizing the elements of

the game to accurately reflect the look and feel the client needs

HTML5 Engine

HTML5 games are proving to be the

superior choice for marketing products

due to its compatibility across devices

and operating systems

Users do not need to download Flash

or any app to play the game, for a

seamless experience

Night Driver, the game we developed with Cadillac for the 2017

Escalade, has been successfully used in the car company’s sponsorship

of ‘The Outline’, a recently launched online news website.

  

This is yet another demonstration of the massive potential of HTML5

games to engage consumers in marketing campaigns.

Need a Game for your Brand?

Visit us at

Some of the brands we have worked with:

support@marketjs.com

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