C Aylard - Trend

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A look at the economic, social and environmental aspects that will drive consumer behaviour for the foreseeable future. A beautiful home, a healthy lifestyle and a greener planet. CATHY AYLARD
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    21-Oct-2014
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    Design

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Transcript of C Aylard - Trend

Page 1: C Aylard - Trend

A look at the economic, social and environmental aspects that will drive consumer behaviour for the foreseeable future.

A beautiful home, a healthy lifestyle and a greener planet.

CATHY AYLARD

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 2

creating products outside their •usual spheres

designers cross established boundaries •

embracing new materials and new •textures

products that come out of the hands-on •exploration of unorthodox materials

design aesthetics combined with •craftsmanship adding performance and value

society has never been more open •to the ability of smart industrial design to serve our needs and simplify modern living

tell the story behind the design•

ELEvATing THE EvERYDAY

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 3

ELEvATing THE EvERYDAY

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 4

new generation of men consider •cooking more a hobby than a household chore and use their kitchen prowess to impress friends and prospective partners

favouring complicated foreign •dishes over traditional

the table is a place to make •connections; good friends, brilliantideas,bravenewflavors

blend new thinking into comforting •old traditions

gAsTRosExuAL

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 5

gAsTRosExuAL

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 6

consumers are responding to the •precarious nature of life today by reevaluating their lives to see what truly gives them pleasure and satisfaction

this may lead them to create a peaceful •home environment or to seek activities that provide escape and excitement

looking for personal satisfaction in an •unstable world

freedom, harmony, well-being, •simplicity, tranquility, enjoyment

self-indulgence•

self-discovery•

REinvEnTing HAppinEss

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 7

REinvEnTing HAppinEss

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 8

the tried and true•

“throughout history, some books •have changed the world

they have transformed the way we •see ourselves – and each other

they have inspired debate, dissent, •war and revolution

they have enlightened, outraged, •provoked and comforted

they have enriched lives and •destroyed them

the works of the great thinkers, •pioneers, radicals and visionaries whose ideas shook civilization, and helped make us who we are” penguin Books

books, reading, and storytelling are •an integral part of advancing society

THE CLAssiCs

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 9

THE CLAssiCs

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 10

the practice of taking something •that is disposable or downcycled and transforming it into something of greater use and value

this process allows for the reduction •of waste and virgin material use

a component of sustainability in •which waste materials are used to provide new products

a reinvestment in the environment•

products that empower people•

sustainable and biodegradable•

the model citizen•

upCYCLing

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 11

upCYCLing

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 12

burrowing•

living within their means•

putting your money into a nest egg•

value is the new sustainable•

taking advantage of deals is here •to stay

comfort food, scratch cooking, baking, •vegetable gardens

pressure cookers, slow cookers, •storage products, canning products

cook at home versus eating out •

the packed lunch•

quality and durability •

pEnnY pinCHing

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CATHY AYLARD · E / [email protected] · T / 416.707.7207 13

pEnnY pinCHing

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To view the complete trend report please contact:

CATHY AYLARD E / [email protected] T / 416.707.7207

THAnk You