BYU MBA || The 7 Stages of LinkedIn
-
Upload
ryan-seamons -
Category
Education
-
view
249 -
download
3
description
Transcript of BYU MBA || The 7 Stages of LinkedIn
![Page 1: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/1.jpg)
![Page 2: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/2.jpg)
![Page 3: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/3.jpg)
![Page 4: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/4.jpg)
![Page 5: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/5.jpg)
![Page 6: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/6.jpg)
Network Literacy
Search Literacy
Literacy
![Page 7: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/7.jpg)
![Page 8: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/8.jpg)
![Page 9: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/9.jpg)
“The novice users of LinkedIn use it to find a job. The power users of LinkedIn use it to manage their careers.”
Deep Nishar VP of Product @ LinkedIn
![Page 10: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/10.jpg)
![Page 11: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/11.jpg)
“Someone told me I should have a LinkedIn profile.”
1
![Page 12: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/12.jpg)
This user has a profile, with a name and a position or two. It's pretty much useless at this point.
Basic Info Position
![Page 13: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/13.jpg)
2
“I can use LinkedIn as my résumé, but online!”
![Page 14: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/14.jpg)
A user in this stage uses LinkedIn as an online résumé. They have their experience and education on their profile. It's starting to go somewhere.
Experience Education
![Page 15: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/15.jpg)
3
“This can be way more than a boring résumé.”
![Page 16: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/16.jpg)
This user starts using their full profile, including picture, summary, recommendations, and other sections. This is somewhere that a hiring manager can learn more about you. It helps you stand out from the crowd.
Picture Recommendations Summary
![Page 17: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/17.jpg)
4
“I can keep track of my professional relationships.”
![Page 18: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/18.jpg)
A user in this stage user LinkedIn as a place to track connections and message those more distant connections. They visit LinkedIn a few times a month.
Connections People you may know Messages Updates
![Page 19: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/19.jpg)
5
“People who could bring me value can find me on LinkedIn.”
![Page 20: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/20.jpg)
This user creates a keyword rich profile, lists skills, participates in answers and groups. Opportunities come to them (business relationships, possible jobs).
Skills Apps Groups Answers
![Page 21: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/21.jpg)
![Page 22: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/22.jpg)
• Join LinkedIn
• Create Your Profile
• Include Your BYU MBA in the Education Section
![Page 23: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/23.jpg)
• Search for “The Official BYU MBA Network” in the search tool
• Once you find it, click “Join Group”
• Your application will be verified, then you’ll be admitted
![Page 24: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/24.jpg)
• Over 1,000 verified BYU MBA degreed alumni and current students
![Page 25: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/25.jpg)
• Contribute – Post comments – Ask questions – Post job openings or
that you’re looking for something new
– Participate.
• Over 1,000 verified BYU MBA degreed alumni and current students
![Page 26: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/26.jpg)
6
“I can find people who I should be having conversations with.”
![Page 27: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/27.jpg)
This user sees the power of advanced search and the alumni tool. They can find people who with whom they can share mutual benefit through connecting. Now we're banging on all cylinders
Advanced Search Alumni
![Page 28: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/28.jpg)
7
“I don’t know how I would live without LinkedIn.”
![Page 29: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/29.jpg)
This user not only find opportunities, but does their job better using LinkedIn. LinkedIn impacts every facet of their professional life.
LinkedIn Today Updates Search
(for business) Tapping the
Network
![Page 30: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/30.jpg)
![Page 31: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/31.jpg)
“The novice users of LinkedIn use it to find a job. The power users of LinkedIn use it to manage their careers.”
Deep Nishar VP of Product @ LinkedIn
![Page 32: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/32.jpg)
Find a job
![Page 33: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/33.jpg)
Manage a Career
![Page 34: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/34.jpg)
http://linkedin.com/in/ryanseamons/
http://linkedin.com/in/mattbunker/
![Page 35: BYU MBA || The 7 Stages of LinkedIn](https://reader034.fdocuments.net/reader034/viewer/2022051514/549e9cfdb47959a5608b462b/html5/thumbnails/35.jpg)