What Affect Does Technology Have on the Fashion Industry?

By Marissa Verallis

What Affect Does Technology Have on the Fashion

Industry?

• Technology enhances the Fashion Industry through communication and visual enhancements

• Technology hinders the Fashion Industry through the ability to plagiarize and isolation

Seeing Trends Faster..

Inspired by Street Wear..

Online Shopping.. • New platform to gain revenue

• Allows the company to hire less employees

Online Shopping Increasing..

Revenue Increase Due to Online Sales..

Increase More Than

10%

Increase 0-10%

Flat Rate Decrease 0-10%

Decrease More Than

10%

05

101520253035404550

Online Shopping..

• Need for stores is reduced• Less employees means less jobs

Modern Technology Allows us to be Isolated..

• Soon be able to work 100% at home• Therefore fashion is less necessary

Isolation Survey..

YesNo

Knockoffs and Copying..

Technology DOES hurt the Fashion Industry

Works Cited..• http://www.practicalecommerce.com/articles/108

7-Chart-of-the-Week-58-Percent-of-Retailers-Saw-Online-Sales-Increase-in-Q1-2009

• http://styleneighborhood.com/wp-content/uploads/2010/11/chelsea-fashion-415x351.jpg

• http://screenshots.en.sftcdn.net/en/scrn/29000/29287/skype-5.jpg

• http://stylewithanna.com/wp-content/uploads/2009/02/get-amy-adams-red-dress-2009-oscars-knock-off-replica.jpg

• http://www.ning.com/blog/wp-content/uploads/2009/03/roc4life-connecting-the-life-you-roc_-news-fashion-culture-rocawear.jpg

• http://venturebeat.files.wordpress.com/2008/05/fs-shop-home.jpg

• http://www.ning.com/blog/wp-content/uploads/2009/05/nashville-fashion-group.jpg

• http://3.bp.blogspot.com/-pKgBwPvrCsw/TaZt4kpIx_I/AAAAAAAAAJU/Vva4gHXvoIQ/s1600/online-shopping.jpg

• http://newsimg.bbc.co.uk/media/images/42971000/gif/_42971047_online_spending_203.gif

• http://www.steelorchids.com/vintage/avedon-elephant-picture.png