Buzz Marketing by Society3 -- Activate Your Advocates
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17-Oct-2014 -
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Transcript of Buzz Marketing by Society3 -- Activate Your Advocates
Buzz Society3
What is Buzz?
Buzz is the new way to advertise.
Activate Your Advocates
Why Buzz?
80% of purchase decisions are based on the mentions and recommendations of others.
The customer’s voice is louder than any conventional advertising can be.
We give you a place for them to gather and share a story.
Versatile and Easy to Launch
Why Buzz?
Buzz leverages the social audience of your:
● customers ● employees ● brand advocates
to gain targeted awareness for your story.
The Elements of a Buzz
Social MediaSharing Buttons
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1-ClickPromotionof yourstory on the networks of your choice
Picture tofeature on allsocial networks
Suggested Story to be shared (advocates can edit the message).
Identifiesthe category of Buzz for advocates
Real-time stats representing the number of mentions and advocates
(headline of the Buzz, for internal reference only)
Buzz is About Getting Mentioned
The Buzz Composer
How To Create a Buzz Team in 5 Steps
Society3
Creating a Buzz Team: Step 1
XeeMe.com
Creating a Buzz Team: Step 2
XeeMe Dashboard -- where Buzz Appcan be accessed.
If you’re feeling friendly, leave an update on the timeline!
Creating a Buzz Team: Step 3
From the Buzz Dashboard, select“Team” from the top menu.
Creating a Buzz Team: Step 4
Creating a Buzz Team: Step 5
Invite up to 100 supporters for your Buzz Team!
Buzz Invites to Your Team
INBOX
Members of any Buzz team will get an inbox notification of newly-launched Buzzes.
(See first icon in the top nav bar -- the envelope icon.)
Advanced Feature:Multi-Story Buzz
Society3
Multi-Story Buzz
Multi-Story Buzz: Auto-Rotate for Variety and A/B Testing
The Multi-Story Buzz Effect on the Buzz Composer
Advanced Feature:Buzz Analytics
Society3
Accessing Buzz Analytics from a Buzz Campaign Page
Buzz Analytics in Detail
Buzz Analytics:Mention and Reach Report
Buzz Analytics: Buzz Supporters
Promo Codes for Buzz Campaigns
Society3
Request a Promo Code
Login via XeeMe.com
Access the Buzz App
Enter Promo Code at the Bottom of the Buzz Composer
Create or Refill a Buzz:Edit Buzz & add a Promo Code
When a Promo Code is Used,the BuzzMaster is Notified
Social Previews of a Buzz Story
Society3
Every Buzz Has a Unique Pageand a Unique URL
Social Actions from Buzz Page
Buzz Social Network Previews
Google+
Getting to Knowthe Buzz Community
Society3
The Buzz Community
XeeMe.com/Society3
The Buzz Community
The Buzz Community
Facebook: XeeMe Power Networker Group (OPEN)
Twitter: Society3 Group -- @S3Grp
The Buzz Community
...and don’t forget the S3 Timeline!
The Buzz Community
Check Your XeeNotes for Messages