Businesses public - Elton John · FILL OCTOBER, NOVEMBER, DECEMBER & JANUARY WITH ELTON VIBES LEAD...
Transcript of Businesses public - Elton John · FILL OCTOBER, NOVEMBER, DECEMBER & JANUARY WITH ELTON VIBES LEAD...
TODAY’S BRC SQUIZ
WELCOME AND ACKNOWLEDGEMENT
SESS ION LOGIST ICS
EVENT FACTS
PARKING, TRAFFIC, ROAD CLOSURES
LEVERAGING EVENT
RESEARCHING IDEAS
PROMOTING & CELEBRATING YOUR INVOLVEMENT
SESSION LOGISTICS
T IME: 1HR
FORMAT: COFFEE, B ITES, INFORMATION, DISCUSS ION, SHARING, CREATING IDEAS, QUESTIONS AND MORE
HOUSEKEEPING: EXITS, TOILETS, PHONES
EVENT FACTS
DATE OF CONCERT: WEDNESDAY, 22 JANUARY 2020
TIME: 8PM (GATES OPEN 4PM)
VENUE: CARRINGTON PARK OVAL
FOCAL EVENT: STANDALONE PROMOTER-MANAGED CONCERT
PARKING, TRAFFIC & ROAD CLOSURES
PARK & R IDE
PARK & WALK
CBD CAR PARKING OPT IONS
LOCAL BUS ROUTES
ROAD CLOSURES & TRAFF IC MANAGEMENT
COUNCIL’S ‘COLOUR ME ELTON’
• STREET BANNERS
DEVELOPING IDEAS: • Entr y po int ce lebrat ion & decorat ion - Ye l low br i ck roads • Deca l s for w indows• E l ton cha lk ar t - does anyone have a wa l l we cou ld do major ar twork on?
Or mul t ip le sma l ler works?• Reg iona l adver t i s ing spend
IDEAS?
LEVERAGING THE EVENT
F ILL OCTOBER, NOVEMBER, DECEMBER & JANUARY WITH ELTON VIBES
LEAD UP, BUILD EXCITEMENT:
• Tr iv i a n i ghts• E l ton- insp i red menus , mea l s & dr inks• Sta f f dress-ups• Themed karaoke• Cof fee dusters• Window d i sp l ays• Shop-window deca l s /event endorsement s t i ckers• NYE Kick-o f f #FEELTHELOVETONIGHTinBathurst
LEVERAGING THE EVENT - MORE
VALUE-ADD FOR VIS ITORS
PACKAGE DEALS WITH (P INK GIN) PUNCH
CREATE AN ESCAPE (2DAYS/2NIGHTS)
CROCODILE ROCK FAN CLUB ACTIVITIES
ROLLER SKATE DISCO QUEEN DATE#ROCKOFTHEWESTIES inbathurst
RECOVERY BREAKFAST #IMSTILLSTANDINGinBathurst#RECOVERYOURSOULinBathurst#GOODMORINGTOTHENIGHTinBathurst
LEVERAGING THE EVENT - EVEN MORE
EVENTS/ACTIVITIES ON THE DAY
HOST A PRE-PARTY• Get peop le mov ing ear ly ( reduce tra f f i c /park ing)• Create the mood• #AINTNOTHINGLIKETHEREALTHINGinBathurst
HOST AN AFTER-PARTY • Give the crowd somewhere to go to ‘k i ck on ’• Extend trad ing l i cense wednesday n ight#DONTSTOPBathurst#FRIENDSNEVERSAYGOODBYEinBathurst#THISTOWNBathurst
KICK ON THROUGH THE LONG WEEKEND – BUILD YOUR CALENDAR OF ACTIVITIES
RESEARCHING IDEAS
WHO DOES A GREAT JOB?
WE DO! BATHURST 1000 , BATHURST WINTER FESTIVAL
AND
PINK UP MUDGEE – ONE DAY ALL OUT
PARKES ELVIS FESTIVAL
TRUNDLE ABBA FESTIVAL
PROMOTING & CELEBRATING
COUNCIL’S EVENTS PAGE (WEB) FULL L ISTING AND L INKS
BATHURST REGION EVENTS L ISTING
COUNCIL’S FACEBOOK PAGE – SHARING YOUR L ISTED ACTIVITIES
THE YELLOW BRICK ROAD AHEAD
GENERATE IDEAS WITH FRIENDS/BUSINESSES
CONTACT BRC EVENTS TEAM events@Bathurst .nsw.gov.au TO GET YOUR EVENT L ISTED
PROMOTE AND CROSS-PROMOTE, CELEBRATE COMMUNITY
GENERAL BUSINESS ASS ISTANCE dav id . f l ude@bathurst .nsw.gov.au
CHECK OUT: www.bathurstbus inesshub.com.au