Business StudiesBusiness StudiesPresentationPresentation

Current affairs - Current affairs - SK-IISK-II

Helen Chan 6A(3)

Legend of SK-IILegend of SK-II

Do you know that Do you know that there’s a secret about there’s a secret about the Japanese the Japanese women?? women??

And have you ever And have you ever found that Japanese found that Japanese women had women had extraordinary soft and extraordinary soft and youthful hands?youthful hands?

This secret was discovered This secret was discovered by a Japanese monk(by a Japanese monk( 僧侶僧侶 ) ) who visited a sake brewery who visited a sake brewery in Kobe. in Kobe.

Discover that workers in brDiscover that workers in brewery had extraordinary sofewery had extraordinary soft and youthful hands t and youthful hands

The monk then conducted The monk then conducted a series of experimentsa series of experiments

He thus shared his findings He thus shared his findings with a group of skincare sciwith a group of skincare scientistsentists

Discovery of SK-IIDiscovery of SK-II

The team of scientists were able to pinpoint the exaThe team of scientists were able to pinpoint the exact fermentation process ct fermentation process

After that, they named a liquid 'Pitera'. After that, they named a liquid 'Pitera'. PiteraPitera, which , which contains a collection of vitamins, minerals, amino accontains a collection of vitamins, minerals, amino acids and organic acids, as 'the secret key' to beautiful ids and organic acids, as 'the secret key' to beautiful skinskin

PiteraPitera helps restore the skin's natural by stimulating helps restore the skin's natural by stimulating its renewal process its renewal process

Through this nature's miracle, Through this nature's miracle, PiteraPitera, women have d, women have discovered a totally new skin experienceiscovered a totally new skin experience

Pitera therefore become the magical ingredient fouPitera therefore become the magical ingredient found in all SK-II products. nd in all SK-II products.

Functions of Functions of PITERAPITERA

1. VISUALIZE2. PURIFY3. RENEW4. ENHANCE

PRODUCTS of SK-IIPRODUCTS of SK-II

PURIFYING

RENEWING

ANTI - AGING

ILLUMINATING REFINING

NOURISHING BOOSTING

內地指內地指 SK-ⅡSK-Ⅱ化妝品違規化妝品違規 (( 明報明報 ) 09) 09 月 月 1414 日 星期四 日 星期四 07:35PM 07:35PM 國家質檢總局指，日本的國家質檢總局指，日本的 SK-ⅡSK-Ⅱ 品牌多項化妝品中被查出含有禁用品牌多項化妝品中被查出含有禁用

成分，他們要求各地加強日本化妝品檢驗。成分，他們要求各地加強日本化妝品檢驗。

國家質檢總局有關負責人表示，近日廣東出入境檢驗檢疫機構從來國家質檢總局有關負責人表示，近日廣東出入境檢驗檢疫機構從來自日本寶潔株式會社蜜絲佛陀公司製造的自日本寶潔株式會社蜜絲佛陀公司製造的 SK-ⅡSK-Ⅱ 品牌系列化妝品中品牌系列化妝品中檢出禁用物質鉻和釹。檢驗檢疫部門在對一批檢出禁用物質鉻和釹。檢驗檢疫部門在對一批 SK-ⅡSK-Ⅱ 重點淨白素肌重點淨白素肌粉餅進行檢驗後發現，其釹成分含量高達粉餅進行檢驗後發現，其釹成分含量高達 4.5 mg/kg4.5 mg/kg 。此外，。此外， SK-SK-ⅡⅡ 清透防曬乳液、清透防曬乳液、 SK-ⅡSK-Ⅱ 多元修護精華霜、多元修護精華霜、 SK-ⅡSK-Ⅱ 護膚潔面油、護膚潔面油、 SSK-ⅡK-Ⅱ 護膚精華露、護膚精華露、 SK-ⅡSK-Ⅱ 重點淨白肌粉底液重點淨白肌粉底液 OBOB －－ 22 、、 SK-ⅡSK-Ⅱ 護膚護膚面膜、面膜、 SK-ⅡSK-Ⅱ 重點淨白素肌粉底液重點淨白素肌粉底液 ODOD －－ 33 、、 SK-ⅡSK-Ⅱ 潤採活膚粉凝潤採活膚粉凝霜霜 OBOB －－ 22 系列進口產品中均被檢出禁用物質鉻，其含量為系列進口產品中均被檢出禁用物質鉻，其含量為 0.77 m0.77 mg/kgg/kg 至至 2.0 mg/kg2.0 mg/kg 。。

按照中國《化妝品衛生標準》（按照中國《化妝品衛生標準》（ GB7916GB7916 ）的有關規定，化妝品中）的有關規定，化妝品中不能含有鉻、釹等禁用物質。不能含有鉻、釹等禁用物質。

鉻為皮膚變態反應原，可引起過敏性皮炎或濕疹，病程長，久而不鉻為皮膚變態反應原，可引起過敏性皮炎或濕疹，病程長，久而不癒。釹對眼睛和粘膜有很強的刺激性，對皮膚有中度刺激性，吸入癒。釹對眼睛和粘膜有很強的刺激性，對皮膚有中度刺激性，吸入還可導致肺栓塞和肝損害。還可導致肺栓塞和肝損害。

中國和歐等有關國家的相關規定中均把這兩種元素列為化妝品禁用中國和歐等有關國家的相關規定中均把這兩種元素列為化妝品禁用物質。物質。

目前，國家質檢總局已就此事致函日本政府主管部門及駐華使館，目前，國家質檢總局已就此事致函日本政府主管部門及駐華使館，要求日方有關部門加強對輸華化妝品的管理，保証輸華化妝品符合要求日方有關部門加強對輸華化妝品的管理，保証輸華化妝品符合中國國家標準的要求。同時，國家質檢總局還發出通知，要求各地中國國家標準的要求。同時，國家質檢總局還發出通知，要求各地檢驗檢疫機構加強對來自日本進口化妝品的檢驗檢疫工作，確保進檢驗檢疫機構加強對來自日本進口化妝品的檢驗檢疫工作，確保進口化妝品安全。口化妝品安全。

SK-IISK-II的公開聲明的公開聲明

就就 99 月月 1515 日對日對 SK-IISK-II 有關產品報導致公開聲明如下：有關產品報導致公開聲明如下：

11 、、 SK-IISK-II 把安全和質量一直放在首位，所有產品在研發和生產過把安全和質量一直放在首位，所有產品在研發和生產過程中都經過了嚴謹的安全評估。程中都經過了嚴謹的安全評估。

22 、、 SK-IISK-II 重申在產品在生 過程中並未添加“鉻”和“釹”或其重申在產品在生 過程中並未添加“鉻”和“釹”或其他重金屬的成分，因此對相關報告表示十分關注。他重金屬的成分，因此對相關報告表示十分關注。

33 、“鉻”和“釹”廣泛存在於大自然，如空氣和水，所以並不排、“鉻”和“釹”廣泛存在於大自然，如空氣和水，所以並不排除在原材料中或生產過程中有微量殘留，我們現正作出深入調查。除在原材料中或生產過程中有微量殘留，我們現正作出深入調查。

44 、歐盟化妝品標準 、歐盟化妝品標準 (EU Directive) (EU Directive) 及美國化妝品協會 及美國化妝品協會 (CTFA) (CTFA) 均均允許化妝品於生產過程中殘留微量的“鉻”和“釹”。中國國家標允許化妝品於生產過程中殘留微量的“鉻”和“釹”。中國國家標準亦指出糧食、奶粉中允許殘留量為準亦指出糧食、奶粉中允許殘留量為 1-21-2亳克亳克 // 公斤公斤 (mg/kg)(mg/kg) 。而。而該測試中該測試中 SK-IISK-II 產品的含量均低於此及符合有關標準，證明產品的含量均低於此及符合有關標準，證明 SK-IISK-II對產品的安全及質量有充分的保障。對產品的安全及質量有充分的保障。

55 、消費者如果對於、消費者如果對於 SK-IISK-II 的產品有任何問題或者需要任何幫助，的產品有任何問題或者需要任何幫助，請致電請致電 SK-IISK-II香港消費者熱線香港消費者熱線 852 2582 9849852 2582 9849 。。

SK-IISK-II 品牌品牌20062006年年 99 月月 1717 日 日

Angry consumers storm P and G offices Angry consumers storm P and G offices as cosmetics line pulled from Chinaas cosmetics line pulled from China

Procter & Gamble halts SK-II Procter & Gamble halts SK-II skincare sales in China skincare sales in China

SK-II had closed counters sellinSK-II had closed counters selling the beauty lineg the beauty line

SK-II is taking this action until its SK-II is taking this action until its compliance with the regulations compliance with the regulations pertaining to trace levels of chropertaining to trace levels of chromium and neodymiummium and neodymium

P&G began to offer refunds to bP&G began to offer refunds to buyersuyers

S.Korean department stores halt S.Korean department stores halt SK-II productsSK-II products SOUTH Korea's top department storSOUTH Korea's top department stor

es halted sales of SK-II product.es halted sales of SK-II product. The stores suspended sales of eight The stores suspended sales of eight

productsproducts P&G denied the products were harmfP&G denied the products were harmf

ulul Skin-whitening cosmetics are populaSkin-whitening cosmetics are popula

r through Korea, and department storr through Korea, and department store cosmetic counterse cosmetic counters

SK-II ethicsSK-II ethics

Ethics:Ethics: 1. Give response quickly 1. Give response quickly

after the news releaseafter the news release 2. Stop selling their products 2. Stop selling their products

at last in mainland China at last in mainland China 3. they are willing to wait the 3. they are willing to wait the

result investigated by Hong result investigated by Hong Kong governmentKong government

Unethical:Unethical:1. There are illegal ingredients found in 1. There are illegal ingredients found in

their productstheir products

2. The metals may affect human’s 2. The metals may affect human’s health health

3. Not willing to refund to all customer 3. Not willing to refund to all customer who hold their productswho hold their products

4. The employees became so stressful 4. The employees became so stressful and afraid of being unemployedand afraid of being unemployed

Consumer councilConsumer council 消委關注消委關注 SKIISKII產品含重金屬產品含重金屬

(( 星島星島 ) 09) 09 月 月 1515 日 日

國家質檢總局檢查後發現，國家質檢總局檢查後發現， SK-IISK-II 多多項在本港有售的化妝品及護膚品，被項在本港有售的化妝品及護膚品，被查出含有禁用成分「鉻」及「釹」，查出含有禁用成分「鉻」及「釹」，使用者會患上濕疹、皮膚敏感，甚至使用者會患上濕疹、皮膚敏感，甚至損害肝。消委會說，與損害肝。消委會說，與 SK-IISK-II 本港代本港代理商聯絡過，正索取更多數據，以便理商聯絡過，正索取更多數據，以便與海關等部門處理。消委會指出，無與海關等部門處理。消委會指出，無法例要求化粧品標示成份，但產品也法例要求化粧品標示成份，但產品也不可以含有違禁的重金屬。消委會認不可以含有違禁的重金屬。消委會認為業界應主動自行在產品，標示成份為業界應主動自行在產品，標示成份及生產日期等資料。消委會同時與政及生產日期等資料。消委會同時與政府部份探討是否要立例規管。府部份探討是否要立例規管。

國產護膚品「上癮」搽爛面國產護膚品「上癮」搽爛面 (( 星島星島 ) 09) 09 月 月 1818 日日

(( 星島日報報道星島日報報道 )) 星級護膚品牌星級護膚品牌 SK-IISK-II 產品被揭產品被揭發含重金屬，令女士們人人自危，內地近日又發含重金屬，令女士們人人自危，內地近日又再發現一種會令皮膚「上癮」的抗過敏和保濕再發現一種會令皮膚「上癮」的抗過敏和保濕護膚品「葡萄籽抗敏平撫液晶」，含內地禁用護膚品「葡萄籽抗敏平撫液晶」，含內地禁用激素「地塞米松」。用家一旦停用，皮膚便會激素「地塞米松」。用家一旦停用，皮膚便會發燙和出紅疹，再次使用又會迅速康復。發燙和出紅疹，再次使用又會迅速康復。

　　內地近日又發現一種會令皮膚「上癮」的　　內地近日又發現一種會令皮膚「上癮」的抗過敏和保濕護膚品「葡萄籽抗敏平撫液晶」，抗過敏和保濕護膚品「葡萄籽抗敏平撫液晶」，含內地禁用激素「地塞米松」。受害人之一、含內地禁用激素「地塞米松」。受害人之一、連續使用此產品兩年的唐女士，日前向內地傳連續使用此產品兩年的唐女士，日前向內地傳媒現身說法，「當時用的時候確實感覺到挺不媒現身說法，「當時用的時候確實感覺到挺不錯的，面色很光啊，顏色也出來就是很光滑啊，錯的，面色很光啊，顏色也出來就是很光滑啊，皮膚也很細膩。」皮膚也很細膩。」

　　後來，向她售賣此產品的美容院停業了幾　　後來，向她售賣此產品的美容院停業了幾天，而她家中的產品也剛好用完，她的皮膚就天，而她家中的產品也剛好用完，她的皮膚就頓時「癮起」，「最讓人痛苦的就是發燙，裏頓時「癮起」，「最讓人痛苦的就是發燙，裏頭就像裂開了一樣，皮膚就像裂開了一樣，用頭就像裂開了一樣，皮膚就像裂開了一樣，用句最形象的話說就像是燙傷，就像是一盆開水句最形象的話說就像是燙傷，就像是一盆開水潑到臉上了，燙傷了的那種感覺，讓人非常痛潑到臉上了，燙傷了的那種感覺，讓人非常痛苦。苦。

http://www.youtube.com/watch?v=-0-xTfw38Hw

Effect to SK-II companyEffect to SK-II company

SK-II TVC scores top recallSK-II TVC scores top recall Singapore - SK-II Facial Treatment Essence has won Singapore - SK-II Facial Treatment Essence has won

top honours for its ‘Sandy Lam’ commercial as the motop honours for its ‘Sandy Lam’ commercial as the most-remembered TVC between January and February ast-remembered TVC between January and February as part of the third in a series of AdTrack surveys collats part of the third in a series of AdTrack surveys collated by MediaCorp TV and held as part of research comed by MediaCorp TV and held as part of research company Synovate’s monthly omnibus survey. pany Synovate’s monthly omnibus survey.

“ “I would attribute this result really to the strength of SI would attribute this result really to the strength of Sandy's testimonial for SK-II’s Signs Uplifter product -- andy's testimonial for SK-II’s Signs Uplifter product -- which captured her true personality and experience -- which captured her true personality and experience -- driving its memorability,” said Rameet Kaur, SK-II Bradriving its memorability,” said Rameet Kaur, SK-II Brand Manager, Procter & Gamble. “The creative team at nd Manager, Procter & Gamble. “The creative team at Leo Burnett captured this beautifully in the advertising.Leo Burnett captured this beautifully in the advertising.””

The research project involved MediaCorp TV providinThe research project involved MediaCorp TV providing a list of TVCs to Synovate, which polled 1,000 adults g a list of TVCs to Synovate, which polled 1,000 adults between the ages of 15 and 64 on their best-remembebetween the ages of 15 and 64 on their best-remembered adsred ads

My FeelingMy Feeling