1. Quizzing Club, IIM Raipur
Presents
The Business Quiz
Teachers Day Special

2. Round - 1
3. Question 1
Which Indian brand recently introduced premium coffees sourced from Kilimanjaro, Brazil and Colombia?
4. Question 1
Which Indian brand recently introduced premium coffees sourced from Kilimanjaro, Brazil and Colombia?
Bru Coffee, a brand owned by Unilever
5. Question 2
In 1932, the founder of this brand entered a small San Antonio cafe and purchased a product whose owner was eager to sell his small business. He purchased the recipe and began to sell the product from his Model T Ford. Today, it is a global brand. Name it.
6. Question 2
In 1932, the founder of this brand entered a small San Antonio cafe and purchased a product whose owner was eager to sell his small business. He purchased the recipe and began to sell the product from his Model T Ford. Today, it is a global brand. Name it.
Frito Lay chips, founded by CE Doolin
7. Question 3
Quest, Honour and Old Harmony are whose special edition brands?
8. Question 3
Quest, Honour and Old Harmony are whose special edition brands?
Johnnie Walker Whisky
9. Question 4
Which brands signature line is Innovators by Tradition?
10. Question 4
Which brands signature line is Innovators by Tradition?
Tissot, the Swiss watch maker
11. Question 5
Which Indian corporations motto is derived from the 9th Chapter in the BhagvadGita where Krishna says, I shall take care of the well being of my devotees?
12. Question 5
Which Indian corporations motto is derived from the 9th Chapter in the Bhagvad Gita where Krishna says, I shall take care of the well being of my devotees?
YogakshemamVahamyaham is LICs motto
13. Question 6
Which Indian company is being touted as Indias first billion dollar start up?
14. Question 6
Which Indian company is being touted as Indias first billion dollar start up?
Flip kart, the e-commerce company, is raising $150 million at a $1 billion valuation
15. Question 7
This Indian brand bears the name of the title of a Mario Puzo book. It is manufactured by a company that was set up in the 1960s. Name the brand and the product category it belongs to.
16. Question 7
This Indian brand bears the name of the title of a Mario Puzo book. It is manufactured by a company that was set up in the 1960s. What is the company?
Godfather Beer manufactured by DeVans Modern Breweries Limited
17. Question 8
Name the brand that has used steel from the Titanic, dust from the moon and ash from the Eyjafjallajkull volcano, and has incorporated them in its product range.
18. Question 8
Name the brand that has used steel from the Titanic, dust from the moon and ash from the Eyjafjallajkull volcano, and has incorporated them in its product range.
Swiss watch brand Romain Jerome
19. Question 9
Which companys corporate responsibility mission is Commitment to Playing Responsibly?
20. Question 9
Which companys corporate responsibility mission is Commitment to Playing Responsibly?
Mattel, the worlds largest toy maker
21. Question 10
Which global brand introduced in India recently is known for its TLD proposition that is being used for nearly 100 years?
22. Question 10
Which global brand introduced in India recently is known for its TLD proposition that is being used for nearly 100 years?
Oreo. TLD stands for Twist, Lick, Dunk.
23. Question 11
24. Question 11
Alienware
25. Question 12
Whose corporate identity is represented by the image?
26. Question 12
RP SanjivGoenkagroup
27. Question 13
Identify the logo.
28. Question 13
Identify the logo.
RAW (Research and Analysis Wing)
29. Question 14
Melts in your mouth, not in your hand.
30. Question 14
Melts in your mouth, not in your hand.
M&Ms
31. Question 15
Think Big IBM
Think Small Volkswagen
Think Different - ?????
32. Question 15
Think Big IBM
Think Small Volkswagen
Think Different - ?????
33. ROUND - 2
34. Question 1
What word was contributed to the English language by the Seventeen magazine that was first published in the US in 1944? For marketers it is a category by itself.
35. Question 1
What word was contributed to the English language by the Seventeen magazine that was first published in the US in 1944? For marketers it is a category by itself.
Teenager
36. Question 2
Which brands logo gets its colours from the flag of Bavaria, a state in Germany?
37. Question 2
Which brands logo gets its colours from the flag of Bavaria, a state in Germany?
BMW
38. Question 3
Every week analysts of this firm offer stock tips at a gathering called The trading huddle. Some traders who make bets with the firms own money also attend it. Name the firm.
39. Question 3
Every week analysts of this firm offer stock tips at a gathering called The trading huddle. Some traders who make bets with the firms own money also attend it. Name the firm.
Goldman Sachs
40. Question 4
The employees of which company have the phrase Student of Lickonomics on their uniforms?
41. Question 4
The employees of which company have the phrase Student of Lickonomics on their uniforms?
KFC
42. Question 5
The MD of an Indian company is opening a homeopathy cum yoga clinic, a first of its kind in the world. He uses the principles of homeopathy to run his firm. Name him and his company.
43. Question 5
The MD of an Indian company is opening a homeopathy cum yoga clinic, a first of its kind in the world. He uses the principles of homeopathy to run his firm. Name him and his company.
Rajiv Bajaj, MD of Bajaj Auto
44. Question 6
The Date and The Entrance are which brands ad campaigns?
45. Question 6
The Date and The Entrance are which brands ad campaigns?
Heineken
46. Question 7
Which company had launched a soap by the name Ganga that failed to take off in the market?
47. Question 7
Which company had launched a soap by the name Ganga that failed to take off in the market?
Godrej
48. Question 8
Which companys tagline is Be Whats Next?
49. Question 8
Which companys tagline is Be Whats Next?
Microsoft
50. Question 9
Which brand hosts parties at night clubs around the world as part of its global marketing campaign to promote its casual range by dubbing the events as After Hours Athletes?
51. Question 9
Which brand hosts parties at night clubs around the world as part of its global marketing campaign to promote its casual range by dubbing the events as After Hours Athletes?
Puma
52. Question 10
Which brands base line is Soul of India?
53. Question 10
Which brands base line is Soul of India?
Saregama, the RPG group music company
54. Question 11
Which product adorns the legendary Madras stripes that are hand-painted by two brothers for all of its production that rolls out of the factory? This tradition is being maintained since 1901.
55. Question 11
Which product adorns the legendary Madras stripes that are hand-painted by two brothers for all of its production that rolls out of the factory? This tradition is being maintained since 1901.
Royal Enfield Bullet motorcycles
56. Question 12
Which multinational launched an ayurvedicdigestive candy brand called ChatpatChuranet in the late 1980s that failed?
57. Question 12
Which multinational launched an ayurvedic digestive candy brand called ChatpatChuranet in the late 1980s that failed?
Procter & Gamble
58. Question 13
Which Indian government agencys motto in Sanskrit reads KoshaMooloDandaha? It is taken from KautilyasArthasastra.
59. Question 13
Which Indian government agencys motto in Sanskrit reads KoshaMooloDandaha? It is taken from KautilyasArthasastra.
The Income Tax department. The Sanskrit phrase means "Revenue is the backbone of governance"
60. Question 14
With what are the following terms associated acidity, body, aroma and cupping?
61. Question 14
With what are the following terms associated acidity, body, aroma and cupping?
Criteria used to judge coffee, and cupping is the tasting process
62. Question 15
This brand was introduced in India by a company called DupharInterferan Limited. KapilDev was its brand ambassador during his heydays. Name it.
63. Question 15
This brand was introduced in India by a company called DupharInterferan Limited. KapilDev was its brand ambassador during his heydays. Name it.
Crocin
64. Round-3
65. Question 1
Tagline: Think outside the bun.
Name the Company.
66. Question 1
Tagline: Think outside the bun.
Name the Company.
Taco Bell
67. Question 2
Which brand replaced cocaine as one of its key ingredients with caffeine in the year 1906? Its founder called it a precious brain toner and reliever against nervous troubles.
68. Question 2
Which brand replaced cocaine as one of its key ingredients with caffeine in the year 1906? Its founder called it a precious brain toner and reliever against nervous troubles.
Coca-Cola
69. Question 3
"Big Mac Index is associated with which company.
70. Question 3
"Big Mac Index is associated with which company.
McDonald
71. Question 4
Which brand is named after the daughter of Muzaffar Shah, the king of Firdaus in the book Gulzar e- Nasin?
72. Question 4
Which brand is named after the daughter of Muzaffar Shah, the king of Firdaus in the book Gulzar e- Nasin?
Rooh- Afza
73. Question 5
Band Aid has three types of variants in India regular, wash proof and _____. (Hint: India specific)
74. Question 5
Band Aid has three types of variants in India regular, wash proof and _____. (Hint: India specific)
Band-Aid Turmeric
75. Question 6
Old Monks parent brand.
76. Question 6
Old Monks parent brand.
Mohan Meakin Brewery
77. Question 7
Virginia house is the HQ of which company?
78. Question 7
Virginia house is the HQ of which company?
ITC
79. Question 8
Annapurna ata is owned by which company?
80. Question 8
Annapurna ata is owned by which company?
Hindustan Unilever
81. Question 9
Google is spending $12bn to acquire a mobile phone manufacturer. Which one?
82. Question 9
Google is spending $12bn to acquire a mobile phone manufacturer. Which one?
Motorola