Business Analysis: A Business Unit Perspective

International Institute of Business Analysis

January 18, 2012

Agenda

• Introduction• Business Analysis Stages• Business Analysis Techniques• Questions

2

Who

• …am I?• Customer Service• Business Unit• Non-technical• Performance Measures• Box vs. Service

• …are you?• Centralized / Dispersed• Business Unit• E-business / IT• Engineer• Project Management• Management

3

E-Business OperationsGeneral Counsel

1 32

Business Units

Chairman, President & CEO

Customer

EndProduct / ServiceLife Cycle Value Stream

CorporateDevelopment Finance

HumanResources

Engineering &Technology

4

Organizational Alignment

Business Analysis Stages

Strategic Planning

Business Model & Policies

Process Definition & Design

Technical Systems

5

• Build relationships• Internal consulting • Understand the direction of our internal and external customers• Support decision making with data and market analysis• Identify trends for growth opportunities and industry shifts

6

Strategic Planning

• Assess business needs to support road map• Market Analysis and Trending• Investigate context• Compliance Integration• Export, Regulatory, Tax, Legal• Certifications – ISO, AS9100, OHSMS

• Forecast and Plan• High level system impact assessment• Case for change

7

Business Model & Policies

• Documentation• Lean Events• System and team interaction• Problem definition• Challenge the status quo• Ask questions• Provide gap analysis, identify risks

• Engage cross functional teams• Within and across business unit

• Develop and implement measures of success• Ongoing monitoring and managing • Scorecards and metrics

8

Process Definition & Design

• Build detailed requirements with E-business• Application development, administration, and support• Non-infrastructure• Proprietary tools• Reporting solutions

• User education and training• Testing and Validation• Functionality• Usability

• Implementation9

Technical Systems

Business Analysis Techniques

• Metrics / Root Cause• LEAN• Process modeling• Problem solving• Systems Thinking

• Assimilate• Data Modeling• Interface Analysis• Balance perspectives• Requirements Elicitation

• Business Rules Analysis• Recommendations• Organizational Analysis• Recognize system

functionality• LEAN

• Systems Thinking• Assimilate• Ask questions• Benchmarking• Organizational

Analysis Strategic Planning

Business Model & Policies

Process Definition & Design

Technical Systems

10

Questions

11