CRH Case Study (extensionapproved by management)by SHABNEEZE ABBEDA ZARINE MUNGUR CADER

FILE

TIME SUBMITTED 27-NOV-2013 10:41AMSUBMISSION ID 27534934

WORD COUNT 2788CHARACTER COUNT 15770

SITEDATA_TEMP_TURNITINTOOL_2088386423._1768_1385548874_8483.PDF (440.24K)

FINAL GRADE

50/100CRH Case Study (extension approved by management)GRADEMARK REPORT

GENERAL COMMENTS

Instructor

PAGE 1

PAGE 2

PAGE 3

Comment 1Good introduction.

PAGE 4

Comment 2Very clear identif ication of strategies. Student could also explain the competit ive posit ion ofCRH as a result of these strategies.

PAGE 5

PAGE 6

Comment 3Value adding activit ies are clearly identif ied. However, a classif ication based on a theoreticalf ramework was expected.

PAGE 7

Comment 4Some of the CRH management activit ies are mentioned. However, CRH management style(question 3) has not been discussed.

Comment 5This is not a social f actor. It is an internal f actor.

PAGE 8

PAGE 9

Comment 6Challenges, opportunit ies and recommendations are explained. It was also expected thatrecommendations are evaluated against internal and external f actors.

PAGE 10

PAGE 11

RUBRIC: BUS748-1

Q.1 (30%)

1(10)

2(20)

3(30)

4(40)

5(50)

6(60)

7(70)

50 / 100

60 / 100What strategies does CRH pursue? Describe the main elements of the successf ul strategic approachemployed by CRH in a dif f icult industry environment.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. No indication of casestudy understanding.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. Poor understanding ofthe Case study.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. Some knowledgeabout the case study.

The work shows some knowledge and required skills are present to a degree.There may be appreciable error or omission of f acts, poor structure, misdirectionto the task, or poor conceptualisation or illustration of the work. Evidence ofanalysis and evaluation is weak. There will be indications in the work that thecandidate is capable of improving it by f urther application to the task.

The work contains suf f icient descriptive inf ormation. There is some analysis andexplanation with appropriate illustration and example, and some attempt toevaluate. The work will generally be coherent and relevant, it will contain someusef ul proposals or solutions related to f amiliar solutions and there will be someattempt at originality. It will be communicated clearly.

The work contains all the necessary contextual inf ormation. There will be adequateanalysis, explanation and conceptualisation, with appropriate illustration andexample, and sound attempts to evaluate and judge. The work will be substantiallycoherent and will contain relevant and f easible proposals or solutions related tof amiliar situations, some responses to uncertainty or ambiguity and someacknowledgements of the implications of change.

The work will contain complete explanations using most available inf ormation.There will be substantial analysis; the ability to recognise evidence, use ideas,conceptualise, evaluate and judge in f amiliar situations will be clearlydemonstrated. Proposals or solutions will be contextually relevant and usef ul, withsubstantial evidence of the skill necessary to operationalize them in a variety of

8(80)

9(90)

10(100)

Q.2 (20%)

1(10)

2(20)

3(30)

situations, including those in which uncertainty, ambiguity or change are present.The work will provide evidence of originality and of usef ul knowledge transf er tonovel situations. It will be coherent and convincing.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present. Conceptualising beyond course work.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present. High level of innovation beyond course works.

50 / 100Outline the nature of the parenting advantage provided by the centre in CRH and the extent of thevalue created.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. No indication of casestudy understanding.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. Poor understanding ofthe Case study.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. Some knowledge

4(40)

5(50)

6(60)

7(70)

8(80)

9(90)

10(100)

about the case study.

The work shows some knowledge and required skills are present to a degree.There may be appreciable error or omission of f acts, poor structure, misdirectionto the task, or poor conceptualisation or illustration of the work. Evidence ofanalysis and evaluation is weak. There will be indications in the work that thecandidate is capable of improving it by f urther application to the task.

The work contains suf f icient descriptive inf ormation. There is some analysis andexplanation with appropriate illustration and example, and some attempt toevaluate. The work will generally be coherent and relevant, it will contain someusef ul proposals or solutions related to f amiliar solutions and there will be someattempt at originality. It will be communicated clearly.

The work contains all the necessary contextual inf ormation. There will be adequateanalysis, explanation and conceptualisation, with appropriate illustration andexample, and sound attempts to evaluate and judge. The work will be substantiallycoherent and will contain relevant and f easible proposals or solutions related tof amiliar situations, some responses to uncertainty or ambiguity and someacknowledgements of the implications of change.

The work will contain complete explanations using most available inf ormation.There will be substantial analysis; the ability to recognise evidence, use ideas,conceptualise, evaluate and judge in f amiliar situations will be clearlydemonstrated. Proposals or solutions will be contextually relevant and usef ul, withsubstantial evidence of the skill necessary to operationalize them in a variety ofsituations, including those in which uncertainty, ambiguity or change are present.The work will provide evidence of originality and of usef ul knowledge transf er tonovel situations. It will be coherent and convincing.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present. Conceptualising beyond course work.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present. High level of innovation beyond course works.

Q.3 (30%)

1(10)

2(20)

3(30)

4(40)

5(50)

6(60)

7(70)

40 / 100Discuss the style of corporate- level management employed by CRH.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. No indication of casestudy understanding.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. Poor understanding ofthe Case study.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. Some knowledgeabout the case study.

The work shows some knowledge and required skills are present to a degree.There may be appreciable error or omission of f acts, poor structure, misdirectionto the task, or poor conceptualisation or illustration of the work. Evidence ofanalysis and evaluation is weak. There will be indications in the work that thecandidate is capable of improving it by f urther application to the task.

The work contains suf f icient descriptive inf ormation. There is some analysis andexplanation with appropriate illustration and example, and some attempt toevaluate. The work will generally be coherent and relevant, it will contain someusef ul proposals or solutions related to f amiliar solutions and there will be someattempt at originality. It will be communicated clearly.

The work contains all the necessary contextual inf ormation. There will be adequateanalysis, explanation and conceptualisation, with appropriate illustration andexample, and sound attempts to evaluate and judge. The work will be substantiallycoherent and will contain relevant and f easible proposals or solutions related tof amiliar situations, some responses to uncertainty or ambiguity and someacknowledgements of the implications of change.

The work will contain complete explanations using most available inf ormation.There will be substantial analysis; the ability to recognise evidence, use ideas,conceptualise, evaluate and judge in f amiliar situations will be clearlydemonstrated. Proposals or solutions will be contextually relevant and usef ul, withsubstantial evidence of the skill necessary to operationalize them in a variety ofsituations, including those in which uncertainty, ambiguity or change are present.The work will provide evidence of originality and of usef ul knowledge transf er tonovel situations. It will be coherent and convincing.

8(80)

9(90)

10(100)

Q.4 (20%)

1(10)

2(20)

3(30)

4(40)

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present. Conceptualising beyond course work.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present. High level of innovation beyond course works.

50 / 100In light of the challenges and opportunit ies f acing CRH in 2010, develop a programme of action f orMyles Lee and CRH senior management.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. No indication of casestudy understanding.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. Poor understanding ofthe Case study.

No work has been submitted in the time allowed, or the work submitteddemonstrates litt le or no understanding of the task or the subject matter. This maybe evident where the work is substantially incoherent, irrelevant or lacking inf actual content, or where these shortcomings are present in combination such thatthe work as a whole is unsound. Major errors of f act, or evidence of substantiallypoor cognitive or other relevant skills will also lead to a f ail. Some knowledgeabout the case study.

The work shows some knowledge and required skills are present to a degree.There may be appreciable error or omission of f acts, poor structure, misdirection

5(50)

6(60)

7(70)

8(80)

9(90)

10(100)

to the task, or poor conceptualisation or illustration of the work. Evidence ofanalysis and evaluation is weak. There will be indications in the work that thecandidate is capable of improving it by f urther application to the task.

The work contains suf f icient descriptive inf ormation. There is some analysis andexplanation with appropriate illustration and example, and some attempt toevaluate. The work will generally be coherent and relevant, it will contain someusef ul proposals or solutions related to f amiliar solutions and there will be someattempt at originality. It will be communicated clearly.

The work contains all the necessary contextual inf ormation. There will be adequateanalysis, explanation and conceptualisation, with appropriate illustration andexample, and sound attempts to evaluate and judge. The work will be substantiallycoherent and will contain relevant and f easible proposals or solutions related tof amiliar situations, some responses to uncertainty or ambiguity and someacknowledgements of the implications of change.

The work will contain complete explanations using most available inf ormation.There will be substantial analysis; the ability to recognise evidence, use ideas,conceptualise, evaluate and judge in f amiliar situations will be clearlydemonstrated. Proposals or solutions will be contextually relevant and usef ul, withsubstantial evidence of the skill necessary to operationalize them in a variety ofsituations, including those in which uncertainty, ambiguity or change are present.The work will provide evidence of originality and of usef ul knowledge transf er tonovel situations. It will be coherent and convincing.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present. Conceptualising beyond course work.

The work will clearly demonstrate the ability to analyse accurately, reliably and f ully,all relevant inf ormation; to use evidence; to conceptualise, evaluate and judge; topropose and operationalise ef f ective solutions, and to show substantial originalityand creativity in a variety of f amiliar situations or in the f ace of ambiguity,uncertainty or change. It will demonstrate valuable knowledge transf er and proposef easible solutions f or a wide range of situations. Evidence of the ability toinnovate will be present. High level of innovation beyond course works.

CRH Case Study (extension approved by management)by SHABNEEZE ABBEDA ZARINE MUNGUR CADER

CRH Case Study (extension approved by management)GRADEMARK REPORTFINAL GRADEGENERAL COMMENTSInstructor

RUBRIC: BUS748-1 50 / 100