BUILDING YOUR SEO INFLUENCE

Janette Toral @digitalfilipino

SEO Contest (early experiment)

SEO for Business

“Bottom-line thinking”

(Build my blog network)

Reputation Clean-Up

“All or nothing”

SEO ATTACK / DEFENSE “Are you battle-tested?”

ONLINE DEBATE

REPUTATION ATTACKS

SATIRE

ANONYMOUS ATTACKS

@digitalfilipino

Search engine optimization

  How you get your site’s pages to be shown in organic search results.

Google the following

  Influential bloggers philippines   Influential blogger philippines   E-commerce philippines   Ecommerce philippines   Digital influencer   Digital influencer philippines   Digital influencers   Digital influencers philippines

KEYPHRASE AS URL DOES NOT GUARANTEE RANKING

InfluentialBlogger.net E-CommercePhilippines.com SearchInfluencer.com

DigitalFilipino.com

Sustained campaign to dominate. @digitalfilipino

RANK ON SEARCH ENGINE RESULTS

@digitalfilipino

http://www.linchpinseo.com/seo-pyramid

http://www.linchpinseo.com/seo-pyramid

Create good content – FOCUS!!! Twitter: @digitalfilipino

On Site Optimization 101

  Title tag   Keyword density   Prominence

LAY THE RIGHT FOUNDATION

Directory classification Domain name (get it asap, not later)

@digitalfilipino

CONTROL YOUR ASSETS

sitemap, monitoring analytics, enhance your tags, improve page size, caching @digitalfilipino

Be verified

Use videos

Be social media friendly

Engage online and offline.

Use Klout to monitor your performance.

Building your SEO Influence

  Build experience application in own identity or personal brand.  Site building.  Content quality (can write, the better) and keyphrase

domination in search results.  Social media connections and engagement.  Community influence.  Testimonials

  LinkedIn  Blog post reviews (unsolicited).

Managing your internet image

-  Will people search for you? -  Will people write and talk about you? -  Will people share information about you?

http://influencerbootcamp.digitalfilipino.com http://ecommercebootcamp.digitalfilipino.com