Building your Plan. Sneak Preview – Section 7 Learning objective: Develop a strategic plan for...
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Transcript of Building your Plan. Sneak Preview – Section 7 Learning objective: Develop a strategic plan for...
Sneak Preview – Section 7
Learning objective: Develop a strategic plan for implementing “The Business Case for Breastfeeding” in a community.
Topics: Strategies for implementing the MCHB worksite lactation resource kit
Handouts: Handout H – “Additional Education Options” Worksheets #1-4: Strategy Planning
Resources: The Business Case for Breastfeeding
Where to Go From Here
Select a leadership team/steering committee Role: provide guidance and oversight Include: SBC members and Healthy Start
agency, and other key stakeholders
Select an implementation team
Build on today’s strategy planning to construct a plan; submit within 60 days
PIC Funding
Subcontract through HCDI: $10,000 in Participant Implementation Costs (PIC)
Deliverable Due Date Funds Awarded
#1 – Strategic Plan
60 days after training
$5,000
#2 – Revised Strategic Plan and 6-month progress summary
6 months after training
$3,500
#3 – Draft annual summary report
12 months after training
$1,500
Other Requirements for the PIC Funds
Approach AT LEAST 10 businesses (per SBC) to introduce The Business Case for Breastfeeding and encourage them to implement lactation programs
Provide at least 1 additional educational event Participate in monthly teleconference calls and
other communications Complete required documentation, forms,
reports, and plans
Components to your Plan
1st Deliverable: Strategic Plan Begins during training event Review recommendations from planning
groups Includes info on businesses to outreach, who
will make the outreach visits, and how the outreach will help address identified needs in the community/’state
Include partners who will help
Outreach with Worksites
Options to consider: Recognition program “Mini grants” to jump start the effort Select outreach workers who are skilled and
knowledgeable about business issues Select “low hanging fruit” for quick success Attend business meetings/conferences Engage the Chamber of Commerce and service
organizations that already work with businesses Reach out to labor unions and other groups that
address employee concerns Develop a community “Resource Guide” for
businesses
Allowable Expenses for Worksite Outreach
Recognition program promotional materials, plaques, certificates, etc.
Mini grants for lactation room start-up costs Stipends to potential outreach workers Travel expenses to the businesses Printing costs for community resource guide
NOT allowable: food for meetings or recognition ceremonies
Educational Events
Handout H: “Additional Education Options” Options to consider:
Training in another part of your state to extend your reach
Presentations before Chamber, Rotary, Kiwanis, or other business group (Module 9)
Workshop at a WIC, breastfeeding, or other health related conference (Modules 1-3)
Training forservice providers to new families(WIC staff, childbirth educators, Early Head Start, Visiting Nurses, La Leche League Leaders, etc.) (Module 5)
Workshops for childcare centers and other related groups (Modules 3 and 5 and related resources)
Allowable Expenses for Education Events
Invitations and mailing costs Continuing education application fees Facility fees Audio-visual expenses Travel expenses for trainers Reproducing curriculum materials Training props and supplies Follow-up evaluation
NOT allowable: food for training events
Project Promotion
Options to Consider: Company employee health fair exhibits Presentations, exhibits, and/or poster
presentations SHRM and other business related conferences/meetings WIC conferences Breastfeeding conferences State insurance company annual meetings
Presentations at Chamber, Rotary, and other events
Media – press releases, interviews, ribbon-cutting events
Allowable Expenses for Promotion
Production of exhibit displays Materials (beyond the Resource Guide) such as
community contacts and resources Conference registration and exhibit fees Travel fees associated with providing
speakers/presenters Poster and handouts for conference poster
session
NOT allowable:
Related Activities
Provide information to childcare centers Conduct tracking/evaluation of the impact of
your efforts
Tracking and Evaluation
Trainings conducted, attendance, evaluations Businesses contacted and follow-up Results of contacts, concerns, lessons learned,
and opportunities Changes in businesses (using USBC checklist) Qualitative satisfaction data
(See Folder #3, “Tool Kit” for feedback forms)
Breastfeeding duration and exclusivity rates- long term
Collaboration/Partnerships
Continue collaboration between Healthy Start and state/local breastfeeding coalitions
Recruit existing partners from both organizations Expand to new partners Potential partners:
WIC Government agencies Healthcare related organizations Business organizations Colleges/universities Worksite wellness councils Labor unions Chambers of commerce
Technical Assistancefrom HCDI and Every Mother
Monthly group teleconferences for 1 year Individual teleconferences as requested Ongoing assistance via email and phone Toll-free telephone line: 1-866-435-4808 Web site assistance:
www.hcdi.com/hrsa/worksitelactationsupport/index.html
Limited on-site visits
Additional Resources
Project web cast Office on Women’s Health National Business Group on Health United States Breastfeeding Committee Centers for Disease Control ILCA “Employer Directory”
See the “Resource Guide” in Folder #3, “Tool Kit,” for comprehensive list of helpful resources
Project Webcast
“The Business Case for Breastfeeding” 1-hour webcast Topics: overview of the project and strategies
for using The Business Case for Breastfeeding worksite lactation resource kit
Archived at www.mchcom.com
General Instructions
Worksheet #1: General Planning Worksheet #2: Worksites to Target Worksheet #3: Addressing Worksite Challenges Worksheet #4: Outreach Plan