PITCH DECK build a better

disclaimer: this slide deck is intended to provide best practices for pitching your business as entrepreneurs. these tactics are an aggregate of feedback from local investors and business leaders, as well as research from leading online entrepreneurial sources. it does not reflect specific requirements of the arizona commerce authority’s innovation challenge grant competition. a small note of thanks to the arizona entrepreneurs and start-up supporters whose pictures are included on these slides.

PITCH elevator

noah kagan, founder, okdork

THINGS TO COVER

business name

what you do, not who you are

current traction

key presentation takeaways

PROBLEM the

eric miller, principal, padt inc.

THINGS TO COVER

describe your ideal customer

problem validation data

personalize the problem

quantify where appropriate

SOLUTION your

alisa lyons, co-founder, sloan-lyons public affairs

include imagery where appropriate

avoid technical specifications

identify any intellectual property

THINGS TO COVER

overview of product or service

your value proposition & key benefits

demonstrate customer willingness to pay

MODEL business

liesl harder kielp, founder, aguasac

THINGS TO COVER

how does the company make money

pricing & revenue model

cost structure

three-to-five year financial pro forma

what is your exit strategy

MARKET the

hart shafer, founder, theraspecs

opportunities for expansion

demonstrate credible market research

graphs & charts are a plus

THINGS TO COVER

overall market size

tiered breakdown of market penetration

STRATEGY your

kirk johnson, founder, sounds academy

THINGS TO COVER

address market risk

marketing channels

include any customer traction to date

go-to-market strategy

how you will reach your customers

COMPETITION the

scott mcintosh, co-founder, mac6

THINGS TO COVER

charts & visuals make it simple

your competitive advantage

top three to five competitors

similarities & key differences

TEAM the

jill hamblen and marlene seitz, triarc architecture

THINGS TO COVER

your advisory board

list the company leadership

include cumulative skills & experience

your plan to address any skills gaps

what makes you the right team?

ASK your

additional needs from the audience

any funding (equity or other) you are seeking

allocation strategy for capital

summarize key points

include contact information

THINGS TO COVER

DETAILS final

charlie popeck, co-founder, green ideas

powerful visuals leave a lasting impression

be consistent – themes, fonts, colors

avoid stock templates & animations

include logo, website, & social media info

THINGS TO COVER

MORE RESOURCES

Free pitch deck templates: •  http://nextviewventures.com/blog/free-startup-pitch-decks-template/ •  https://www.crowdfunder.com/resources/templates/Investor%20Pitch%20Deck

%20Template.ppt •  http://reidhoffman.org/linkedin-pitch-to-greylock/

Additional pitch tips: •  http://www.entrepreneurship.org/emed/ten-tips-for-making-a-good-pitch-to-

investors.aspx

•  http://thenextweb.com/entrepreneur/2011/10/29/dave-mcclures-10-tips-for-the-perfect-investment-pitch/

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