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B.S. Abdur Rahman University

B.S.Abdur Rahman University, Vandalur, Chennai 600 048

(formerly B.S.Abdur Rahman Crescent Engineering College)

has been established under Section 3 of the UGC Act 1956. It

is an institution acclaimed throughout India for its quality in

teaching and research. Being one of the reputed engineering

institutions in India, it lays emphasis on innovative research,

investment in high-quality facilities and first-rate infrastructure.

The university offers a wide choice of interdisciplinary degrees

in Engineering, MCA and MBA. It is one of the few institutions

with all the UG and PG programmes approved by AICTE/UGC

and accredited by the National Board of Accreditation.

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Crescent Business School

VISION

MISSION

To develop catalysts to meet global challenges of business transformation

To become an internationally reputed B-school by• Producing competent and socially responsible management

professionals to meet local and global business requirements.• Conducting innovative research and to disseminate knowledge output

to end users• Endeavoring excellence in academia industry interfaces

Crescent Business School’s MBA programme is designed to produce

competent professionals to meet the global needs through multifaceted

learning experiences. CBS is one of the reputed institutions in India and lays

emphasis on innovative research, investment in high-quality facilities and

first-rate infrastructure (India’s Best B Schools ranking 2014 by Business Today,

ranked Crescent Business School 171 ).

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Salient Features of CBS

� Headed by Dean with IITM, IIMA background and experience in many B Schools as

Dean/Director.

Two year Master’s programme following trimester system.

Curriculum and Syllabi on par with the best business schools in India.

Electives in all functional areas and on contemporary aspects.

Courses in Islamic banking and finance.

Training in Written Analysis & Communication and Current Affairs in Business.

In addition to regular MBA programme the school offers the following stream specific degree

programmes subject to a minimum of 10 students joining the programme.

MBA (Tourism) MBA (International Business) MBA (Banking Technology)

The school provides the facility for dual degree. A student can get a second MBA in a specific

stream after regular MBA or MBA in another stream in one additional year.

Scholarships for students securing more than 80% in MAT & BSAUET.

Offers Ph.D. programme .

Expert guidance and teaching by faculty with doctorate degree and rich industrial experience.

Excellent internship & Placement assistance and Campus Interview.

Full fledged computer centre with latest data base & software packages such as MATLAB, SPSS,

Economic Outlook, PROWESS, ORACLE, SQL Server, Tally, Emerald and ProQuest.

Wi-Fi enabled air conditioned state of the art classrooms and syndicate rooms.

Own library containing about 1500 books, journals and magazines apart from central library.

Library membership in British Council, Anna University, MALIBNET, IIT Chennai through Central

library.

Publishes an annual journal “Crescent Journal of Business”.

Issues a biannual online CBS news letter detailing activities and achievements of the school.

Organizes National level students meet every year.

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Admission Procedure

Admission to the MBA programme is through a rigorous

selection procedure.

Students with any degree from UGC recognized institutions with

10+2+3/4 pattern and those who are appearing for their final

examination (subject to getting the degree in the ensuing final

examination) are eligible to apply. To be considered for

selection, the student should have either appeared for

Management Aptitude Test (MAT), B.S. Abdur Rahman

University Aptitude Test (BSAUAT) or any other nationally

recognized entrance test. Selection is based on the combined

scores obtained by the candidate for their performance in

entrance test, degree marks, group discussion and personal

interview. Applications can also be downloaded from the

University website.

Applications can be downloaded from

the University website

www.bsauniv.ac.in

Computer Lab

Crescent Business School has an independent full fledged

computer centre with latest data base & software packages

such as MATLAB, SPSS, Economic Outlook, PROWESS, ORACLE,

SQL Server, Tally, Emerald and ProQuest. In addition to this the

whole campus is Wi-Fi enabled.

Central & School Library

Besides the facilities of the Central library, the school library

stocks 1500 volumes of popular Management Books, Indian

and Foreign periodicals, Journals, Magazines and other

publications.

Publications

CBS publishes an annual Journal called Crescent Journal of

Business. The journal carries data based articles,

communication, case studies and book review.

CBS issues a biannual online CBS News letter detailing activities

and achievements of the school.

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Placement & Training

CBS maintains continuous contact with the corporate world.

Senior executive from various industries visit the school regularly

for knowledge sharing. Student undergo summer Internships in

various organizations, and a well executed internship often

leads to pre placement offer- a fast catching phenomenon.

The University has a placement and Training Cell that maintains

continuous contact with the corporate world, with a view to

ascertain the changing needs of employers. The final

placement process begins with pre placement talks. Interested

organizations address the students about the career

opportunities, growth potential and other information about

the organizations in these presentations.

Placement/ Summer internship Companies

Some of the organizations that have offered summer / final

placement to our students are

Project Work

Students are required to carry out a project for 10 weeks in any

Business organization under the Joint supervision of a faculty

member and an officer of the organization.

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Curriculum

Curriculum and Syllabi are continuously updated based on industry inputs and constructive recommendations ofAlumni and experts.

The list of I and II Year courses is presented below.

Code

MS 601

MS 602

MS 603

MS 604

MS 605

MS 606

MS 607

MS 611

MS 621

MS 612

MS 622

MS 613

MS 623

MS 614

MS 624

MS 615

MS 625

MS 616

MS 617

MS 626

MS 627

Credit

3

3

3

3

3

3

3

3

3

3

3

3

3

3

3

3

3

3

3

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3

Course

Management Concepts

Organisational Behaviour

Management Information Systems

Business, and SocietyEnvironment

Legal Aspects of Business

Financial Management

Managerial Economics

Economic Environment of Business

Marketing Management

Quantitative Methods in Business – I

Quantitative Methods in Business – II

Human Resources Management

Communication Skills

Written Analysis and Communication-I

Production and Operations Management

Financial Accounting

Current Affairs in Business

Management and Cost Accounting

Marketing Management - I

Research Methodology

Written Analysis and Communication - II

TRIMESTER – I

TRIMESTER – II

TRIMESTER – III

First Year Compulsory Courses Second Year Courses

Electives

During second year, in addition to compulsory courses,

students need to choose 6 optional courses (electives)

for specialization in a functional area - three in trimester

IV and three in Trimester V. In addition they need to

register in any two courses each in Trimester IV and V

outside the specialization package

Crescent Business School offers Electives in the following

areas.

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Marketing Management

Financial Management

Human Resources Management

Systems Management

Operations/ Production Management

Islamic Banking and Finance

Summer Internship

Students are required to undergo Summer Internship for 6-8 weeks in a business organization (after the end-termexamination of III Trimester). The Placement and Training Department would try to arrange Summer Internshipassignments for the students.

Code

MS 712

MS 702

MS 730

Credit

3

3

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3

3

3

3

3

3

3

3

3

3

Course

International Business Management

Strategic Management

Project Work

Elective 1

Elective 6

Elective 2

Elective 7

Elective 3

Elective 8

Elective 4

Elective 9

Elective 5

Elective 10

TRIMESTER – IV

TRIMESTER – V

TRIMESTER – VI

DRESS CODE

Students are expected to be decently dressed in formals with shoes (no jeans & T-shirts) while on campus.

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Prof.Anuradha M.V. is a post graduate in Business Administration from

Crescent Engineering College, Anna University. She has 5+ years of full-time

work experience including 3.5 years of industry experience with companies

such as Nittany Outsourcing Services and Tata Consultancy Services,

Velachery centre. She has worked as a freelancer (SME) in HR stream since

2010. Her areas of interest include Information Systems Management,

Cloud Computing in E-governance and International Human Resource

Management. Currently she is pursuing her Ph.D. in “Application of

Information System in the design of IHRM model”.

Dr.T.Rangarajan, B.Tech (1971) from IIT, Madras and a Fellow of the

prestigious IIM Ahmedabad (1986), started his career as an Entrepreneur. In

1972, he founded a medium scale unit MINIPRO at Bangalore.

Subsequently, he branched off to academics, with a doctorate in

Management, specializing in Organizational Behaviour, from IIMA.

After brief stints with Ahmedabad Management Association,

Entrepreneurship Development Institute of India and Centre for

Organizational Development, he has been an independent Management

Consultant for nearly two decades. He was the founder Principal of a

postgraduate (MBA/MCA) College at Kurnool and a Visiting Faculty at the

Indian Institute of Management, Kozhikode.

In 2003, Dr. T. Rangarajan moved to Hubli to become the Director of KLE

Society’s Institute of Management Studies & Research (IMSR). Later he was

the Director of Dayananda Sagar College of Management & Information

Technology (DSCMIT) at Bangalore, for two years, and then Director, NYSS

Institute of Management & Research, (NYSS-IMR), Nagpur. He is currently

the Dean of Crescent Business School, B S Abdur Rahman University,

Chennai.

His hobbies include playing the flute, viewing films and photography. He isa Vipassana Meditator.

CRESCENT BUSINESS SCHOOLFACULTY

M.V. ANURADHAAssistant Professor

Dr. T. RANGARAJANProfessor and Dean

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Prof. Chandrika Srinivas, has over 15 years of Industry experience along

with 10 years of teaching experience. During her industry tenure she has

worked with many reputed companies in the areas of marketing,

marketing coordination & administration, marketing services and

corporate communication. She is currently teaching Marketing and

General Management subjects. Currently she is pursuing PhD in

marketing.

CHANDRIKA SRINIVASAssistant Professor

L. ARAVINDH KUMARANAssociate Professor

Dr. Aravindh Kumaran L. has 16 years of experience in teachingOperations Management subject to post graduates. His researchinterest is in operations management and Supply chain Management.In addition to academics he coordinates the placement and trainingfor students along with Youth Red Cross Activities. He has published andpresented papers in national, international journals and conferences.

Prof. Charlie Thomas V. is a Mechanical engineering graduate with

distinction from Anna University and a post graduate in Business

Administration with distinction from University of Kerala. He has 5+ years

of experience including 2 years of industry experience with Ernst and

Young, Middle East Operations for their Compliance, regulatory

database building and business risk services domain. His areas of interest

include Supply Chain Management and Marketing. He has

participated in various FDPs, workshops and has also conducted and

participated in both national and international conferences. Currently

he is pursuing his doctoral research on “Environmentally friendly Supply

Chain”.CHARLIE THOMAS V.Assistant Professor

N. ANURADHAAssistant Professor

Dr. Anuradha N. is a post graduate in business administration. She has

18 years of experience which includes twelve years of industrial

experience in the private and public sector at various managerial

positions. She has presented and published several research papers in

national and international conferences. She has authored many journal

articles and a chapter in a book. Her areas of interest include Financial

System, Portfolio Management, International Finance and International

Business.

Dr. Haider Yasmeen, has published a number of research papers in

refereed National and International Journals and has presented papers

in International Conferences. She is a soft-skill trainer and has imparted

training to executives working in industries and academicians. She has

contributed her expertise as a resource person for a number of

Entrepreneurship Development Programmes (EDP) and Faculty

Development Programmes (FDP). She is the Editor of Crescent Journal of

Business, brought out by the school. She coordinates the activities of

Human Resource Development Club. She is a recognized research

supervisor of this university.

Prof. J. Hemalatha is a graduate in Leather Technology from Madras

University and a Gold Medalist in her Masters degree in Business

Administration from Anna University. She has 12 years of experience,

including 7 years of industrial experience. She has worked for the

manufacturing and service industries before moving to academics. She

has published research papers in national and international journals

and has written chapters in edited volume books. Her areas of interest

include Retail Management, Operations Management and Materials

Management. She is pursuing her doctoral research in the area of Retail

Management.

HAIDER YASMEENProfessor

J.HEMALATHAAssistant Professor

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S.K.G.GANESHProfessor

Dr. Ganesh S.K.G., has an overall experience of 26 years including 7

years of industrial experience with GEC Alsthom India Limited. He has

published and presented more than 25 papers in reputed journals and

conferences. Professor Ganesh has authored / edited three

management books and has organized several workshops, seminars,

panel discussions and Faculty Development Programmes (FDP). He has

carried out funded projects on innovative and contemporary

management topics. His report on the grant-in-aid project which was

executed under an MHRD scheme with National Testing Service-India

received appreciation. He has also chaired session in management

conferences and reviewed research papers in journals. Dr. Ganesh was

given the honour to offer editorial support to the journal ‘Vidwat –The

Indian Journal of Management’. He is guiding doctoral scholars and is

recognized as research supervisor of some Indian universities. His areas

of interest include consumer behaviour, services marketing, marketing

research and customer relationship marketing.

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Prof. Kaleel Nisha is a Post Graduate in Business Administration fromAnna University and a rank holder in her PG and UG courses. She hasreceived her M. Phil., in Business Administration from B. S. Abdur RahmanUniversity. She has qualified herself in UGC – SET for Lectureship inManagement. Her areas of interest include Financial Management,Corporate Finance, Risk Management, Derivatives Management andInternational Financial Management. She has more than five years ofteaching experience and coordinates the activities of Finance Club.She has presented papers in International Conferences and authoredchapters in edited volume books. She is pursuing her Doctoral researchin the area of Commodity Derivatives.KALEEL NISHA

Assistant Professor

Dr. Khalid Waheed Falahi is an economist with specialization in IslamicBanking and Finance. He has also completed Advance studies inIslamic Jurisprudence majoring in Islamic commercial Law fromHyderabad. He has been associated with Indian Centre for IslamicFinance, New Delhi and is a member of Indian Association for Islamiceconomics (IAFIEF), Aligarh since 2002. He has worked on economicsprojects sponsored by private and government institutions such as theMinistry of Small Scale Industries and Centre for Inter-Disciplinary Studies(ICDS), Aligarh. His areas of interest include International Finance,Banking, Economics of Development and Planning, Islamic Economics,and Islamic Finance.KHALID WAHEED FALAHI

Assistant Professor

M JAMAL MOHAMED ZUBAIRAssistant Professor

Prof. Jamal Mohamed Zubair M., (Alumnus of IIM Ahmadabad) iscurrently working as Assistant Professor of Crescent Business School,B.S.Abdur Rahman University, Chennai. Dr Zubair obtained his Ph.D. inBusiness administration from Manonmaniam Sundaranar University, hasbeen teaching courses in the areas of Business Management andguiding PhD scholars, his areas of research interest are Digital Marketing,Entrepreneurship, Human Resource Management, Corporate Financialreporting and Strategic Management and published his research worksin various international journals. He is a mentor, academic administrator,and researcher. Previously Dr Zubair worked as HOD of BusinessAdministration in Sadakathullah Appa College, Tirunelveli. He has over12+ years of total experience includes both academic institutions andindustry. Dr Zubair has trained Ford motor employees in valuemanagement. Zubair had taken up a reputed FDP program from IIM –Ahmadabad, and is the alumnus of the same.

JOE CHRISTY NALLASWAMIAssociate Professor

Dr. Joe Christy N. is a post graduate in both Business Administration andLaw. He has rich industrial experience and was associated with anumber of industries prior to his teaching career. He is closely involvedwith a number of community development activities. He has authoredbooks on management and has prepared course material for thedistance learning programme of Anna University. He has beenrecognized as a research guide by a number of universities in India.

Prof. Rajapriya N. is a post graduate in Business Administration and has aDiploma in Labour Law from Madurai Kamaraj University. She has sixyears of experience which includes three years of industrial experiencewith leading hospitals as HR Manager. She has published researchpapers and case studies in national and international journals. Herprimary areas of interest are Human Resource Management andOrganizational Behaviour. Currently she is pursuing her Ph.D. inB.S.Abdur Rahman University in Human Resource Management

N. RAJAPRIYAAssistant Professor

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Prof. Panboli S. is a post graduate in Business Administration from

Regional Engineering College, Trichy (presently NIT Trichy),

Bharathidasan University. She has 22 years of academic experience.

She has published several papers in journals of repute. She has authored

books in Organizational Behaviour and Personnel Management for the

distance learning mode of Institute of Correspondence Education,

University of Madras. She is the member of Association of Indian

Management Scholars – International (AIMS – International) since 2004.

She has qualified herself in UGC-NET for Lectureship in management.

Currently she is pursuing her Ph.D. in the area of HR. Her areas of research

include Emotional Intelligence and Work Stress.S.PANBOLI

Assistant Professor

S. KRISHNA KUMARAdjunct Professor

Dr. Krishna Kumar S., has over 30 years of experience and has been

associated with some of India's leading organizations. As a turnaround

strategist he was closely associated with Enfield India (Eicher group) and

Stanes tyres (Amalgamations group). He has conducted several

management programmes for corporates in the areas of marketing

strategy and change management. His academic and research

interests are in the areas of Strategic Management, Brand

Management and Consumer Behaviour.

NIRMALA RAGHAVANAssistant Professor

Prof. Nirmala Raghavan is a Post Graduate in Business Administration.She has secondary Master's degrees in Commerce (M.Com), Yoga(M.A.) from Madras University along with her M.Phil. degree from MadrasUniversity. She also has a Post Graduate Diploma in SystemsDevelopment (PGDSD) and has more than seven years of academicexperience. Currently she is pursuing her Ph.D., in the area of HumanResource Management. She has published research papers in Nationaland International Journals and also written chapters in edited volumebooks. Her areas of interest include Accounts & Finance, Legal Aspectsin Business and Emotional Intelligence.

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Completed application forms shall be sent to

SEETHAKATHI ESTATE,

GST ROAD,

VANDALUR, CHENNAI - 600 048,

TAMIL NADU, INDIA.

Ph: 044-22751347, 22750007

Fax No.044-22750520

Email: admissions@bsauniv.ac.in

THE DIRECTOR (ADMISSIONS)

B.S.ABDUR RAHMAN UNIVERSITY

For further details please contact

or

Mobile No.99629 80986

Director (Admissions)

Co-ordinator (MBA Admission)

Prof. Takhellambam Rocky Devi, is a post graduate in Business

Administration from Anna University with distinction. She has conducted

soft skill training for the corporate sector and has more than seven years

of experience which includes three years in industry. She is pursuing

Ph.D. in the area of Human Resource Management. She has published

papers and written cases in National Journals and has written chapters

in edited volume book. Her areas of interest include Organizational

Behaviour, Industrial Relations & Labour Management and International

Human Resource Management.

TAKHELLAMBAM ROCKY DEVIAssistant Professor

T.G. RAJESWARIAssistant Professor

Prof. Rajeswari T.G. is a post graduate in Business Administration fromSRM University, Chennai. She has 4+ years of teaching experience. Herarea of interest is Finance and Accounts and she handles subjects suchas Financial Management, Human resource Management, MarketingResearch etc. She is pursuing her Ph.D. in the area of Human resourceManagement. She has published papers, written cases in Nationaljournals and written chapters in edited volume book.