B R O C H U R E

W E ' R E G U E ST A N D W E G ET P EO P L E TO S E E , TO U C H A N D T RY YO U R B RA N D

WHO WE ARE / HOW WE WORK

BRAND ACTIVATION

EVENT SPECIALISTS

INFLUENCERS

CREATION & DESIGN

SPIRITS & DRINKS

LUXURY & LIFESTYLE

CASES

INDEX

G U E S T A G E N C Y

We are an independent agency focussed on

telling brand stories and creating word of

mouth for various cool brands.

We are specialised in concept development,

creation, brand activation and high-end

events.

Guest is not just another agency, but a

hybrid of creativity-driven and execution-

strong professionals. With a passionate

team of marketeers, project managers and

event specialists, creatives and designers

we create and deliver memorable campaigns

and events with passion and conviction.

W H O W E A R E

WHO WE ARE

Cartier

Guest is full service; from a fresh

idea, to creative excellence and solid

implementation and execution.We work for

various premium, international brands,

but also love to work with local heroes

and disruptive players aiming to be

(inter)national champions.

HOW WE WORK

G U E S T A G E N C YH O W W E W O R K

Guest has a solid track record in luxury

and lifestyle. We also have in-depth

knowledge and experience in spirits and

beverages.

Guest is founded in 2007 by Mosanne Monod

de Froideville and Tapio Pekelharing.

*

G U E S T A G E N C Y

BRAND ACTIVATIONB R A N D A C T I V A T I O N

There are so many descriptions

and interpretations for the term

“brand activation”. For us it’s

about getting people to see, touch

and try your brand. Global brands

like to tap into our years of

experience at activating brands

in various channels and through

several methods. Think storytelling,

promotional marketing, sampling,

guerrilla experiences, tastings,

experiential events, influencer

engagement, on- and off-trade

campaigns, fairs and trade events.

G U E S T A G E N C YB R A N D A C T I V A T I O N

We love to enrich brand

activations with the use

of online technologies and

social platforms, blending

online and offline together,

ultimately engaging even

more people during and

after the activation.

Our campaigns drive consumer

engagement and awareness,

turning people into fans and

ultimately into ambassadors.

Ahold/Delhaize Coffee Company

Great events are the ultimate

storytelling experience. We create and

manage memorable events that help build

the brand story, create brand loyalty

and spark up direct sales.

As true event specialists, Guest has a

team of very creative, but at the same

execution-strong, event professionals at

our client’s disposal to create amazing

events. We work directly for various

brands and corporate clients, as well as

for pr, marketing and event agencies.

Guest makes it happen, right into the

nitty, gritty details.

G U E S T A G E N C YE V E N T C R E A T I O N

EVENT SPECIALISTS

Primark SS17 Presentation

G U E S T A G E N C YI N F L U E N C E R S

These days influencers are

playing a big part in marketing

strategy and on- and offline

activation.

Guest has relevant experience

in strategically adding

influencers in campaigns to

enhance brand awareness. We

have a solid network of the

right influencers, not only

bloggers and online movers and

shakers, but also influential

entrepreneurs and other persons

that may qualify as true

ambassadors for your brand.

INFLUENCERS

We are a creative agency. We use our creativity to

come up with the right concept, idea or that gorgeous

design. Our creative team includes graphic designers

and can design and produce brand specific assets and

marketing materials.

Our work includes branding, interior, (mobile) bars,

food trucks, fair stands, campaign specific promotional

material, installations and media related materials.

As a true full service agency, all of our creative

work is supported with clear, rational and logical

executions. Creative, but we always keep a clear eye on

our clients’s strategy, goals, feasibility and return

on investment.

G U E S T A G E N C YC R E A T I O N & D E S I G N

CREATION & DESIGN

G U E S T A G E N C YS P I R I T S & D R I N K S

SPIRITS & DRINKS

Guest has extensive experience in the spirits and

beverages industry. In this sector we are considered

the “go-to agency”. Something we are very proud of.

Brands like to tap into our years of experience,

strategic knowhow and in-depth knowledge of the

industry.

For various premium brands in spirit, beer, coffee

and soft drinks, we work on marketing and pos

materials, on- and off-trade campaigns, creation and

implementation of brand activation plans, creation

of high end events, product launches, etc. Many of

our campaigns saw a positive enhancement of brand

awareness and turned potential consumers into fans.

Campaigns often have a direct positive impact on

sales figures, sometimes even with triple digits.

G U E S T A G E N C YL U X U R Y & L I F E S T Y L E

At Guest we love to

create bespoke, effective

and inspiring campaigns

and events for luxury,

lifestyle, fashion and

Jewellery. We worked with

some of the world’s leading

companies in this area and

take great pride in the

work we created.

LUXURY & LIFESTYLE

G U E S T A G E N C YC A S E S

CASES

G U E S T A G E N C YJ O M A L O N E

JO MALONEE V E N T S P E C I A L I S T S | L U X U R Y & L I F E S T Y L E

G U E S T A G E N C YJ O M A L O N E

G U E S T A G E N C YJ O M A L O N E

G U E S T A G E N C YJ O M A L O N E

G U E S T A G E N C YE S S I E

ESSIEE V E N T S P E C I A L I S T S | L U X U R Y & L I F E S T Y L E

G U E S T A G E N C YE S S I E

G U E S T A G E N C YE S S I E

G U E S T A G E N C YE S S I E

G U E S T A G E N C YE S S I E

G U E S T A G E N C YE S S I E

G U E S T A G E N C YT A N Q U E R A Y C H A P E L

TANQUERAY CHAPEL

B R A N D A C T I V A T I O N | C R E A T I O N & D E S I G N

P O P U P | S P I R I T S & D R I N K S

G U E S T A G E N C YT A N Q U E R A Y C H A P E L

G U E S T A G E N C YT A N Q U E R A Y C H A P E L

G U E S T A G E N C YT A N Q U E R A Y C H A P E L

G U E S T A G E N C YT A N Q U E R A Y C H A P E L

G U E S T A G E N C YM U S E U M Q U A R T E R

MUSEUM QUARTER

E V E N T S P E C I A L I S T S | P O P U P | C R E A T I O N & D E S I G N

G U E S T A G E N C YM U S E U M Q U A R T E R

G U E S T A G E N C YM U S E U M Q U A R T E R

G U E S T A G E N C YM U S E U M Q U A R T E R

G U E S T A G E N C YM U S E U M Q U A R T E R

G U E S T A G E N C YT H E D A D R A L L Y

THE DAD RALLY

E V E N T S P E C I A L I S T S | L U X U R Y & L I F E S T Y L E | I N F L U E N C E R S

G U E S T A G E N C YT H E D A D R A L L Y

G U E S T A G E N C YT H E D A D R A L L Y

G U E S T A G E N C YT H E D A D R A L L Y

G U E S T A G E N C YL O V E W A T E R

LOVE WATERC R E A T I O N & D E S I G N | S P I R I T S & D R I N K S

G U E S T A G E N C YL O V E W A T E R

G U E S T A G E N C YL O V E W A T E R

G U E S T A G E N C YL O V E W A T E R

overview

volcanicpurity

1. product logo 2. the heart

HIGH QUALITY

3. ‘spread the love’ signature

4. typography 5. bottles 6. colour 7. photography

8. tone of voice 9. material use

G U E S T A G E N C Y

9. materialuseWe use only quality materials, nature based, original and sustainable materials. Wood, glass and leather. A touch of red may be added to draw attention to create more recognition with the brand.

• Quality materials• Natural materials• Wood• White• Glass• Touch of red• Craftmanship• With love• No plastic/cheap/made in china

L O V E W A T E R

G U E S T A G E N C YL O V E W A T E R

2. events&festivalsBellytray with sling made out of rope.

2. events&festivalsGlorifier to illuminate and showcase the bottle.

G U E S T A G E N C YL O V E W A T E R

G U E S T A G E N C YC A R T I E R

CARTIERE V E N T S P E C I A L I S T S | L U X U R Y & L I F E S T Y L E | I N F L U E N C E R S

G U E S T A G E N C YC A R T I E R

G U E S T A G E N C YC A R T I E R

G U E S T A G E N C YC A R T I E R

G U E S T A G E N C YC A R T I E R

G U E S T A G E N C YC A R T I E R

W W W . G U E S T . A G E N C Y | I N F O @ G U E S T . A G E N C Y | G Y R O S C O O P W E G 1 1 8 , 1 0 4 2 A Z , A M S T E R D A M

G U E S T A G E N C Y © 2 0 1 7