Brits Like It Better In Bed: PR Release for the Listbook
3
8/6/2019 Brits Like It Better In Bed: PR Release for the Listbook http://slidepdf.com/reader/full/brits-like-it-better-in-bed-pr-release-for-the-listbook 1/3 65% OF BRITS LIKE IT BEST IN BED New Survey Investigates Nation¶s Reading Habits As the nights start drawing in most of us find ourselves looking for entertainment that revolves around staying indoors as autumn and winter descend. Despite living in an era characterised by the Internet, computer games and fast-paced technology, curling up with a good book is still a top pastime for Brits. With the results of the 2010 Man Booker Prize currently being debated, online recommendation service the Listbook has released the results of a poll that sheds light on our nation¶s reading habits. µIn Bed¶ hit the top spot with 65% of the vote, suggesting that home really is where the heart is when it comes to reading. On the beach and on holiday took the second and third spots. Perhaps unsurprisingly, the boys picked the loo as one of their preferred places for a quiet read. The smallest room came in at third place for the guys (and failed to get a single vote from the girls). And tellingly, 100% of 20-25 year olds went for bed as their favourite place to read a book. This could be an indication that this age group are not all flighty, out all night people they are often portrayed to be, instead making more conventional lifestyle choices at an earlier age. The website responsible for the survey is theListbook.com. The team behind the site, which launched in July, hope it will become a popular site for finding recommendations and information and for knowledge and opinion sharing all based on what visitors add to the site. All contributions to the site are presented in list form ± the easiest and most accessible way for people to read and remember information. In essence the Listbook is a totally democratic way for anyone to access, provide and share information, knowledge and opinions. The Listbook team are encouraging more bookworms to log on to the site and add their own lists about books along with their favourite spots to curl up and read. ³The results are continually evolving as new visitors to the Listbook contribute their own lists, reflecting their individual views and opinions. It doesn¶t matter if you like chick lit, popular thrillers or highbrow literary novels ± everyone has an equal opportunity to contribute whatever they want, and not just about their reading habits, but on any subject you can think of ± as long as it is in a list of course´, says the Listbook founder, Robert Colquhoun.´ For more information please email [email protected] or call 0208 123 7626/07535 655549. Release issued by Holly Knowlman for the Listbook 21/09/2010 Notes for editors 1. Company Information Company name: Listbook Limited CEO: Robert Colquhoun Site launched: July 2010 Overview: The Listbook is an innovative community website based on collaborative information, social networking, research and recommendation. Using the power of lists to democratically harness the wisdom of crowds, the Listbook collects and curates opinion and information, connecting people of all ages through their shared interests. This includes a range of relevant commercial services incorporating user participation and reward.
-
Upload
holly-knowlman -
Category
Documents
-
view
217 -
download
0
Transcript of Brits Like It Better In Bed: PR Release for the Listbook
8/6/2019 Brits Like It Better In Bed: PR Release for the Listbook
http://slidepdf.com/reader/full/brits-like-it-better-in-bed-pr-release-for-the-listbook 1/3
65% OF BRITS LIKE IT BEST IN BED
New Survey Investigates Nation¶s Reading Habits
As the nights start drawing in most of us find ourselves looking for entertainment that revolvesaround staying indoors as autumn and winter descend. Despite living in an era characterised by the Internet, computer games and fast-paced technology, curling up with a good book is still atop pastime for Brits.
With the results of the 2010 Man Booker Prize currently being debated, online recommendationservice the Listbook has released the results of a poll that sheds light on our nation¶s readinghabits.
µIn Bed¶ hit the top spot with 65% of the vote, suggesting that home really is where the heart iswhen it comes to reading. On the beach and on holiday took the second and third spots.
Perhaps unsurprisingly, the boys picked the loo as one of their preferred places for a quiet read.The smallest room came in at third place for the guys (and failed to get a single vote from thegirls).
And tellingly, 100% of 20-25 year olds went for bed as their favourite place to read a book. Thiscould be an indication that this age group are not all flighty, out all night people they are often
portrayed to be, instead making more conventional lifestyle choices at an earlier age.
The website responsible for the survey is theListbook.com. The team behind the site, whichlaunched in July, hope it will become a popular site for finding recommendations and information and for knowledge and opinion sharing all based on what visitors add to the site. All contributions to the site are presented in list form ± the easiest and most accessible way for
people to read and remember information. In essence the Listbook is a totally democratic way for anyone to access, provide and share information, knowledge and opinions.
The Listbook team are encouraging more bookworms to log on to the site and add their own
lists about books along with their favourite spots to curl up and read.
³The results are continually evolving as new visitors to the Listbook contribute their own lists,reflecting their individual views and opinions. It doesn¶t matter if you like chick lit, popular thrillers or highbrow literary novels ± everyone has an equal opportunity to contribute whatever they want, and not just about their reading habits, but on any subject you can think of ± as longas it is in a list of course´, says the Listbook founder, Robert Colquhoun.´
For more information please email [email protected] or call 0208 123 7626/07535 655549.Release issued by Holly Knowlman for the Listbook 21/09/2010
Notes for editors
1. Company InformationCompany name: Listbook Limited CEO: Robert ColquhounSite launched: July 2010 Overview: The Listbook is an innovative community website based on collaborative information,social networking, research and recommendation. Using the power of lists to democratically harness the wisdom of crowds, the Listbook collects and curates opinion and information,connecting people of all ages through their shared interests. This includes a range of relevant commercial services incorporating user participation and reward.
8/6/2019 Brits Like It Better In Bed: PR Release for the Listbook
http://slidepdf.com/reader/full/brits-like-it-better-in-bed-pr-release-for-the-listbook 2/3
2. Useful URLS Homepage:http://www.thelistbook.comBlog: http://blog.thelistbook.comTwitter: http://www.twitter.com/thelistbook
3. External linksThe Guardian: Elevator Pitch: Listbook wants to be the Wikipedia of lists
4. Survey Results: The survey took place over a period of 2 weeks between 7/09/20 and 29/08/10 Top Ten Spots
1. In Bed 2. On The Beach3. On Holiday 4. On The Sofa5. Any Hill With A View 6. By a Pool 7. In A Hammock 8. The Loo
9. In front of a roaring fire, underneath a massive blanket 10. Sun Lounger
Top spots for menIn Bed (66%)On The Sofa (37%)On The Loo (26%)On The Beach (26%)
Any Hill With A View (26%)
Top spots for womenIn Bed (64%)
In front of a roaring fire, underneath a massive blanket (55%)On The Beach (45%)On The Train (36%)By A Pool (18%)In A Hammock (18%)On A Sunlounger (18%)
Top spots for twitter usersIn Bed (66%)On The Sofa (33%)
In My Favourite Armchair (33%)In A Park (33%)
Top spots for those aged 20-25 In Bed (100%)On A Sunlounger (60%)On Holiday (60%)On A Beach (40%)By A Pool (40%)
8/6/2019 Brits Like It Better In Bed: PR Release for the Listbook
http://slidepdf.com/reader/full/brits-like-it-better-in-bed-pr-release-for-the-listbook 3/3
