BRIDGING the DIGITAL DIVIDE
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MARKETING PLAN LITECELL XG JUNE 2021 BRIDGING the DIGITAL DIVIDE ONE CONNECTION AT A TIME CSE NUR FSE 1RN OTC NRRWF
Transcript of BRIDGING the DIGITAL DIVIDE
MARKETING PLAN LITECELL XGJUNE 2021
BRIDGING theDIGITAL DIVIDEONE CONNECTIONAT A TIME
CSE NUR FSE 1RN OTC NRRWF
INTROThe marketing department at NuRAN has made it a priority tohighlight the NuRAN mission statement. The objective is to not onlyprioritize our shareholders but to also intrigue the generalinvesting public to dig deeper and get to love this company not onlyfor what it offers as business proposition but for what we stand for;namely bridging the digital divide.
NuRAN is going through exceptional growth and positive changesand the marketing team has set out to ensure that our message isheard by you, our investors, our friends and our partners.
Please find a presentation of our marketing calendar with a generalview of the strategy in place. We’ve kept parts of the plan vague tokeep the element of surprise. You’ll also find an exclusive accesslink for a commentary video made by our VP of SolutionEngineering, David Parsons, explaining what to expect from the XG.
Wishing you all a safe summer holiday as we emerge from the deepfreeze of Covid and we thank you for your interest, support andtrust.
Rachel and the entire marketing team at NuRAN!.
XG LITECELL MARKETING STRATEGY
LITECELL
XG
Release Marketing Schedule
Release Visual & Specs
Release Video Teaser
JUNE 30th 2021
INVESTORS relations
JULY
AUGUSTImportant month for NuRAN on many levels. The xG fullyfunctional and the firstCameroon towers live.
- Arrival of base stations on test grounds (social feed)
- Preparation of contact listfor sales mailout
- Preparation of Sale Force
- Interview with Francis(MEDIA UNDISCLOSED)(to appear in September)
- Social Tease
- SEO - Web positioning(LATAM, Africa, EastAsia)
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MARCOM CALENDAR
Beginning today and over the course ofthe next three months, we'll be enteringa pre-sale campaign in which NuRAN's XGwill be advertised in all 4 corners of theglobe, but most specifically in areas weplan on targeting.
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SEPTEMBER"SalesForce". The power behindthis software is impressive andlimitless. Campaigns from thissoftware should start as early asin September..
OCTOBER- Massive mail out through
Sales Force
- Full length promo video WEB
- Investor Mail Out
- Interview With *UndisclosedMedia
- Press Release + All visualsupports made available
- Web Ad Campaign(LinkedIn – Twitter)
- Release of *UndisclosedMedia Keynote
- One year anniversaryNuRAN – Francis (Socialfeed)
- Press Release + Com.Plan
- Interview with*Undisclosed Media
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MARCOM CALENDAR
One of our main objectives with this XGpre-sale campaign, is to get NuRAN's storyand brand out there. You will be seeingmuch more coverage whether throughinterviews or straight up paid advertising.Important company related milestones willalso be achieved during this campaign andfurther marketing efforts will be made toensure that these milestones don’t gounnoticed.
« Innovation is the unrelenting drive to break the status quo and develop anew wherefew have dared to go. »
PROM
OTIO
NAL P
AMph
LET
State of the art, software-defined radio access network
Operates multiple standards simultaneously
Maximizes device compatibility
Seamlessly evolves service to meet subscriber demand over time; no site intervention required
Seamless integration to operators’ core(Ericsson, Huawei, Nokia)
LITECELL
XG2G + 3G AND/OR 4GFUTURE PROOF
INFRASTRUCTURE
GSM LITECELL2G Network
22km max. range
Populations of 1,000 to 20,000
56 Watts Power Consumption
OC-2G2G Network
4km max. range
Populations of 300 to 2,000
14 Watts Power Consumption
LiteCell XG2G, 3G, 4G, Wi-Fi Networks
22km max. range
Populations of 4,000 to 40,000
150 Watts Power Consumption
7June 2021LaunchedLaunched
NURAN’S OWN TECHNOLOGYWITH LOWEST POWER CONSUMPTION
PROM
OTIO
NAL b
roch
ure
DAVID PARSONS
NuRAN’s LiteCell xG is a carrier-grade tower-mount mobile radio access equipment whichmay be operated in any combination of 2G, 3G,and 4G to maximize network access tosubscribers through the simultaneous supportof different technologies. Built from the groundup as a software-defined radio, LiteCell xGprovides the flexibility and upgradability whichoperators are seeking in order to deliver themost appropriate services and evolve thoseservices as needs arise with minimalintervention.
NuRAN expects its multi-standard solution tosignificantly widen its market base from strictlyrural to rural and suburban greenfielddeployments, as well as qualifying forinfrastructure upgrade programs, including thereplacement of existing 2G-only equipment.
WATCH VIDEO
VP SOLUTION ENGINEERING STATIONED IN LATAM
XG LITECELL overview
WWW.NURANWIRELESS.COMWebsite
@NURANWIRELESSTwitter, Facebook
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ANYTHING YOU’D LIKE TO ADD?
Rachel HartHead of [email protected]
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