Bridge to IoT Transformation...Bridge to IoT Transformation IoT SLAM 2015 Aneet Chopra IOT...

Bridge to IoT TransformationIoT SLAM 2015

Aneet Chopra

IOT Evangelist, Trusted Advisor

[email protected]

Disclaimer: This is my personal opinion. The views expressed in this are of

mine alone and not those of my employer. As industry evolves, my thoughts

and opinion will change, a necessary consequence of an open mindAneet Chopra, IoT SLAM 2015

Agenda

• Understand Value Drivers

• Anecdotal perspective

• Path to Transition

• Call to action

About the Presenter

• 15yr Tech Industry B2B (Virtualization, Security,

Manageability, CPU) & B2C Products (wearable, phone, tablet,

2in1)• Embedded devices and platforms 9+ yr

• Sales and Business development expat leader for ultra mobility and IoT in Asia

• Today: Director of IPaaS Strategy and Platform SW Security for new growth business incldg IoT

• Evangelize new ventures especially in the field of IoT

• MBA Wharton, MS UC Davis

• Based in Bay Area w/lovely wife & 2 adorable girls

Aneet Chopra, IoT SLAM 2015

The pursuit of IoT: Willingness to Adopt, Invest

Impact Ubiquity

50B

$19T

$2T

Source: AccentureAneet Chopra, IoT SLAM 2015

Source: McKinseyAneet Chopra, IoT SLAM 2015

GatewayGateway Data Pipe GatewayGateway

Security

FrameworkManageability

Framework

Comms

Framework

Data Analytics

Service Orchestration

Centralized Monitoring

Data Pipeline…


Source: Goldman SachsAneet Chopra, IoT SLAM 2015

Platform as a Service Layer

Comms Infrastructure

Big

DataAPI

Services

Orchestration Data

AnalyticsData base

CRM

Silicon

Providers

OEM/

ODM

Service

Provider

S

E

C

U

R

I

T

Y

&

M

A

N

A

G

E

A

B

I

L

I

T

Y

Cloud

service

provider

Customized End User Application & Integrated Services

Health Retail Automotive Buildings Home/Consumer Others

Edge

Management

Verticals

System

Integrators

My Perspective of IoT Value Drivers

PSV/PSP

Smart City


Customer focus

Efficiency

Growth

Innovate

Infrastructure and Cost Efficiencies

Expand Top Line by growing into

adjacencies, services and others

Innovate into new segments and

create new business


•Keeping up with advances in technology is non trivial

•Putting it all together, E2E & interop, is extremely hard

•Existing infrastructure works..hard to justify ROI

•Hard to imagine new services, value add

•Lack of partnerships (Horizontal vs Vertical)

•Long lead times for design win/implementation

Monetization is Complex….….


SO WHO WILL MAKE MONEY IN THE VALUE CHAIN?


1849-1856300

THOUSANDSIMMIGRANTS

65MILLIONS

ANNUAL

$

750THOUSANDS

POUNDS

JOHN SUTTER

CHARLES ROCKER

PROSPECTOR LEVI’S SRAUSS

What do you want to be?

Prospector: Build things wearable, intelligent devices

Enablers: Provide IP, Platform, Data analytics, Security

Bridge: Embedded Protocols, Wireless, 5G, Gateway

McKinsey “Sizing up the opportunity“ report suggests

Prospector will generate <20% of the value. I concur.


Data

Generate

Data

Generate

Data Flow

short and

long pipe

Data Flow

short and

long pipeData

Acquisition

& storage

Data

Acquisition

& storage

Data

Orchestration

Data

Orchestration

Data

Manageability

Data

Manageability

Data Security Data Security

Data AnalyticsData Analytics

Data APIData API

Data

Presentation

Data

Presentation

Data

Application

Data

Application

Data is the currency and value chain driver


How would I begin transformation?


Path to Transition: Top 5 Steps

1. Closed system to open system

2. Organizational/Cultural

3. Key Architectural Competencies

4. Partnership and Alliances

5. New Business Models


• Connected, Connected, Connected

• Interoperability in a heterogeneous environment

• Adoption of open source, standards (OIC, Allseen, Thread Alliance)

Closed System to Open System

Organizational, Cultural, Partners• Inertia: Existing Infrastructure works, we have a process, we have a model

• Risk Taking, Change implies deviation from normal, inherent risk

• Are you structured to deliver on new capabilities, services; right skills

• Partnerships will save the day. NO ONE has all E2E capabilitiesAneet Chopra, IoT SLAM 2015

• Again…Connected, Connected, Connected; Know the protocols• Long term perspective scalable, open: How will 5G change what I do?

• Awareness of existing Infrastructure; Gateway

• Technologies exist but convergence is new, E2E in mind

• Sensors understanding and applicability with deep learning

• 3 Security domain : End point/TEE, security in motion, Edge/datacenter• Has to start with root of trust

• Network Capacity & Manageability; Discovery, Setup, OOB

Architectural Elements and Competencies


• Product centric to service centric• Think of new simple usages? If you mine 5% of the data, you are ahead

• Most today are cost savings centric

• How do I maximize the value chain? Enlighted

• IT: A business partner, not an enabler

• Measure performance, KPI adapted to the new world

• Plan for long lead DW times IVI

New Business Models


1. This is for real. NO ACTION will ensure you are late

2. Identify where you are in the value chain and which direction to extend

3. Vendor: Determine your approach to monetization ( thing/device, IP/technology supplier, Comms/Services)• Data is the currency and center of it all

4. Implementer: Look intrinsically on the path to transition• Evaluate the top 5 steps pragmatically and see how it applies to your organization

5. It’s a journey…HAVE FUN!!!

Call to action for all of you!


Thank You!Contact:

Email : [email protected]

PH: 510 2988225


Bridge to IoT Transformation...Bridge to IoT Transformation IoT SLAM 2015 Aneet Chopra IOT...

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