BRIC Markets- Spotlight India Understanding the New World Traveler.

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BRIC Markets- Spotlight India Understanding the New World Traveler

Transcript of BRIC Markets- Spotlight India Understanding the New World Traveler.

Page 1: BRIC Markets- Spotlight India Understanding the New World Traveler.

BRIC Markets- Spotlight IndiaUnderstanding the New World Traveler

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Understanding Market Shifts

Source: Euromonitor Int’l: 2014

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10 Largest Economies by GDP

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IndiaUnderstanding the Indian Traveler

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Snapshot India

New Delhi20.10 million

Mumbai12.78 million

Population: 1.10 billion

Outbound Travelers: • 2014: 15 million outbound • 2020: 50 million

(projected) • Youth intensive – median age 26.7

• UK• Australia• South Africa• New Zealand• Canada

• USA • Thailand • Western

Europe• Singapore

2011:753,000

2013 859,000

Travel Demographics Reported Mid 2012: Current major destinations Recent Growth

To United States:

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India’s Economy

Source: forbes.com

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PUNJAB

GUJARAT

India’s Wealth

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India’s Outbound Travel Market

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India’s Outbound Travel Market

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Indian Arrivals into the USA

2010 2011 2012 20130

100,000

200,000

300,000

400,000

500,000

600,000

700,000

800,000

900,000

1,000,000

650,935 663,465

724,443

859,169

1.9%9.2%

18.6%

18%

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Money Spent by Indians in the USA

2010 2011 2012 20130

1

2

3

4

5

6

4.5 4.44.9

5.6

MONEY SPENT IN BILLIONS

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AIR LIFT INTO USA

Via

Atlantic

•American Airlines•British Airways•Swiss Air•Virgin Atlantic•Turkish Airlines•Lufthansa•KLM Air France/Delta•AustrianAirlines•JET Airways

Via P

acific

•Cathay Pacific•Air China•All Nippon Airlines•China Eastern Airlines•China Southern Airlines•Japan Airlines•Singapore Airlines/ Silk Air•Asiana Airlines•Korean Air

Via Gulf(

Middl

e East)

•Emirates Airline•Etihad•Qatar

Approx. 90% of Indian travelers arrived in the U.S. through connecting flights from third point.

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AIR LIFT INTO BOSTON

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Family Travel and VFR

• Many Indians have associations to the US (through family, school, or business ties)

• USA ranks 3rd in their Int’l destination mix

• Family holidays rank as the top most objective (91%) followed by visits to family and friends (VFR)

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Key Motivators

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Group vs FIT

well-researched bargains better keen on DIY itineraries

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Travel Trade

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On Line Travel Scenario

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Key Consumer Trends

Asia Pacific Middle Class

Source: ADB. The Rise of Asia’s Middle Class: 2010 (Frost & Sullivan estimates)

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Three Reasons to Consider Investing In the India Travel Market

• Indians speak, understand and use English as their common tongue

• Indians LOVE American Culture and Emulate American lifestyle and living

• Given the age demographics, and affinity for the US – there will be a constant mix of first time and repeat travelers for the long haul.

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Thank YouQ&A