BRIC  growth  hacker  Application  booklet

APRIL 2016 AIESEC in Brazil, Russia, India & MoC

BRIC concept

In economics, BRIC is a grouping acronym that refers to the countries of Brazil, Russia, India and China, which are all deemed to be at a similar stage of newly advanced economic development.

The acronym was coined in 2001 by Jim O'Neill from investment bank Goldman Sachs in a paper entitled "Building Better Global Economic BRICs."The acronym has come into widespread use as a symbol of the apparent shift in global economic power away from the developed G7 economies towards the developing world.

South Africa was officially admitted as a BRIC nation on December 24, 2010, after being invited by China and the other BRIC countries to join the group, called “BRICS”

In 2010, the four BRIC countries accounted for over a quarter of the world's land area and more than 40% of the world's population, and they accounted for one-quarter of the world gross national income.

BRIC concept

• Chamber of commerce and Industry

• BRICS International youth forum (in India 2016)

• (BRICS) NEW development bank (in Shanghai, China)

• BRICS university (in Russia)

Key Related Event & Organization

BRIC inside of AIESECThe objectives of BRIC is to create a conducive environment and build a common consensus of what the youth of these nations stand for. Together the participant members of the BRIC Nations will try to find common solutions on how AIESEC can establish itself with greater relevance and understand better what does young people want, more than ever.

AIESEC Brazil, AIESEC Russia, AIESEC India & AIESEC MoC, the 4 biggest AIESEC entity among the AIESEC global network has been starting the conversation about building BRIC collaboration since 2012-2013.

BRIC 2013, India BRIC 2014, Russia BRIC 2015, MoC

BRIC inside of AIESECExchange performance of BRIC entities since 2010

Exchange performance of BRIC entities in 1516 termMa Re

iGCDP iGIP oGCDP oGIP Total iGCDP iGIP oGCDP oGIP Total

Brazil 3180 358 2446 482 6466 3188 349 1936 473 5946

India 1364 922 1279 176 3741 1555 802 595 113 3065

MoC 868 310 1940 214 3332 1044 295 2608 199 4146

Russia 1882 51 244 339 2516 1129 53 355 335 1872*EXPA data, 1st Jul 2015-20th Apr 2016

BRIC inside of AIESEC

Number of exchange BRIC has co-created in 2015

Total Global network Contribution

GIP 414 5699 7%

GCDP 1454 27194 5%

oGIP

Brazil Russia India MoC

iGIP

Brazil N/A 4 8 1

Russia 14 N/A 9 14

India 85 96 N/A 50

MoC 1 125 7 N/A

oGCDP

Brazil Russia India MoC

iGCDP

Brazil N/A 49 15 32

Russia 62 N/A 332 353

India 140 73 N/A 223

MoC 1 102 72 N/A

WHY BRIC GROWTH HACKER?The major output of BRIC summit 2016 is that: we need a person outside of these 4 AIESEC entities to work on BRIC(S) concept and its possibility to make AIESEC grow with external relevance of BRIC(S).

How it works: • each of the 4 AIESEC entities would invest on 2500 EUR for a year (10K EUR in total) for the growth hacker

and his/her future team for develop any business plan to boost BRIC based projects & external collaboration

• 4 MCP from BRIC entities would be the board member for this growth hacker team to ensure the accountability, and each entity will have 1 MC responsible for coordinating internal collaboration

BRIC board - 4 MCPs from BRICBRIC growth hacker

BRIC growth-hacking team

(if needed)

MC responsible, AIESEC Brazil

MC responsible, AIESEC Russia

MC responsible, AIESEC India

MC responsible, AIESEC MoC

WHY BRIC GROWTH HACKER?

• BRIC growth hacker could come up with a concrete business plan to hack growth among BRIC internally & externally before end of Dec 2015

• Create AIESEC’s engagement with key BRIC(S) external event & organizations (youth summit in India, new development bank in China, embassies, etc. )

• Hack growth among AIESEC in BRIC entities that align with external trend

• Build constant & sustainable collaboration

• Engage & develop South Africa in the long run

What we envision2016 growth hacker

bottomline

More reference: click here for 2016 BRIC summit output & past data

BRIC GROWTH HACKER!No. of position: 1 Profile: LCP / MC or above experience preferred, Int’l XP preferred Term: Full time preferred, One year, start from May/Jun Working Location: Major based in AIESEC in India office, Mumbai, India Salary: 200 EUR/month (15,000 Indian Rupees, same salary with MC India) Accommodation: provided by MC India

Job Description: • Develop growth strategy to boost growth among AIESEC BRIC entities • External resource & partnership development, engagement and management

related to BRIC concept • Lead BRIC growth hacking team(if necessary) • Coordination among AIESEC BRIC MCs for project downscaling, report to BRIC

MCPs • Develop future plan of BRIC collaboration in long-run

Any question please contact Lily, MCPc of AIESEC in MoC via lily.gu@aiesec.net

Application form

Questionnaire

You can create your own design (graphic style and color usage). Make sure you create a separate file for all requirements needed.

General information

CV

Full NameAIESEC EntityCurrent AIESEC Role:Email (primary & secondary) Phone NumberSkype ID

Please include your previous AIESEC XP and any other experience that would show your competency for this position

1. What motivates you to apply for this position? How does it linked with your personal value or future development?

2. How would you define your success as BRIC growth hacker in upcoming year? Why?

3. Propose 1 strategic project based on your MoS and give a draft project plan.

4. List out 3-5 potential partners (regardless of sector) that we can work with. For each of them, what is the value AIESEC can provide to them and how can AIESEC grow with them?

5. Do you need growth hacking team? What would be the ideal structure?

6. You have 10K EUR budget in one year. Apart from basic cost(salary, attendance of IC, etc), what would be your key investment area? Why?

Application detail

Application Launch 24th Apr

Application DDL 1st May

Announcement 3rd May

Start of working May-Jun

xPlanning in India

May-Jun

Please send your application named [Name]_[BRIC growth hacker application] before 22pm, 1st May (GMT) to the selection board: vilson.veloso@aiesec.net, svetlana.emetc@aiesec.net, alok.khatri@aiesec.net, lily.gu@aiesec.net, bianca.weinberg@aiesec.net, anna.konovalova@aiesec.net, ankith.abraham@aiesec.net, carnival.ding@aiesec.net

Selection board: MCP current & MCP elect of AIESEC BRIC entities Selection board would decide whether there should be further interview process based on the application

BRIC SUMMIT 2016

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