Brianna Rape, Olivia Rawlings, Burke Miller and Adriana Reynolds

Final Presentation - MoMA Team

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Neutral

Sadness

Joy

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Joy peak on 4/22/16 Sadness on 4/6/16

Examples of Changes in Emotion Levels

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Recommendations

Continue to put an emphasis on holidays.

Celebrate international holidays to tap into audiences abroad.

Target millennials through social media.

Consolidate sub-accounts or create a more unified brand between accounts.

Analyzing Owned Data