Brian Carter - Facebook Advertising for Results and ROI
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Transcript of Brian Carter - Facebook Advertising for Results and ROI
Four Facebook
Advertising TipsWith ads people LIKE as much as
they LIKE BACON??? Impossible!!!
How Cheap, B2C Fans?
1. Like Button on Ads
• 80% of fans come from the Like on the ad
• Fans 4x more expensive without the Like button
• Must be Page Admin
4 out of 5 Babies Agree…
2. No-Brainer Ad Copy
High CTR = Cheaper Fans
2. No-Brainer Ad Copy
This is me actually making bacon
No brainer marketing for
dogs =
• I’m making bacon
• They are fans
My Dogs Like Bacon
3. Not Sure of Demographics?
1. Start Wide, Interest Only, All U.S.
2. Use Responder Demographics Report to Narrow
No Good Interests To Target?
Start Wide, Use Responder Demo Report to Narrow
This Baby Has Turned Into Bacon
This is Kevin Bacon
Track Results Per Ad
Google URL Builder +
bit.ly
Track Results Per Ad
Use Google URL Builder + bit.ly
Track Results Per Ad
Use Google URL Builder + bit.ly
Marketing
ServicesBrianCarterYeah.com
TrainingGet.FanReach.net