BRANDING “Branding on a Budget” & how to Implement Review of “Branded Series” Future of...
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Transcript of BRANDING “Branding on a Budget” & how to Implement Review of “Branded Series” Future of...
![Page 1: BRANDING “Branding on a Budget” & how to Implement Review of “Branded Series” Future of Branding.](https://reader035.fdocuments.net/reader035/viewer/2022062409/5697bff11a28abf838cbb5e0/html5/thumbnails/1.jpg)
BRANDING“Branding on a Budget” & how to
Implement
Review of “Branded Series”
Future of Branding
![Page 2: BRANDING “Branding on a Budget” & how to Implement Review of “Branded Series” Future of Branding.](https://reader035.fdocuments.net/reader035/viewer/2022062409/5697bff11a28abf838cbb5e0/html5/thumbnails/2.jpg)
What is Branding on a Budget?Agent likes the look of a product, Orders other
products with the same look or “Brand”.
Great example is Jana Farella
![Page 3: BRANDING “Branding on a Budget” & how to Implement Review of “Branded Series” Future of Branding.](https://reader035.fdocuments.net/reader035/viewer/2022062409/5697bff11a28abf838cbb5e0/html5/thumbnails/3.jpg)
Implementing BOAB
Design Team will start creating similar looks to create more BOAB packages
![Page 4: BRANDING “Branding on a Budget” & how to Implement Review of “Branded Series” Future of Branding.](https://reader035.fdocuments.net/reader035/viewer/2022062409/5697bff11a28abf838cbb5e0/html5/thumbnails/4.jpg)
Review of the “Branded Series”Agents are confused when selecting Branded
“Series”. Think it’s a “Custom” Branding Option.
Solution: Convert “Branded Series” to part of the “Branding on a Budget” “series”. Start promoting
“BRANDING” concept to our agents.
Branded Series
CustomBranding
Amount of orders (last 2 months)
3
53
![Page 5: BRANDING “Branding on a Budget” & how to Implement Review of “Branded Series” Future of Branding.](https://reader035.fdocuments.net/reader035/viewer/2022062409/5697bff11a28abf838cbb5e0/html5/thumbnails/5.jpg)
2 Branding Options:
Custom Brand &
Branding on a Budget (includes “Branded Series”)
Future of Branding
![Page 6: BRANDING “Branding on a Budget” & how to Implement Review of “Branded Series” Future of Branding.](https://reader035.fdocuments.net/reader035/viewer/2022062409/5697bff11a28abf838cbb5e0/html5/thumbnails/6.jpg)