Brand prism of airtel
6
Brand Prism By:- Megha Mustahid Ali Nikhil Rahul Sachin Sneha
-
Upload
mustahid-ali -
Category
Education
-
view
369 -
download
12
description
brand prism of airtel, how its reflect in the costumer mind, six main component of brand prism i.e relation, physique,personality,culture,self image and reflection.
Transcript of Brand prism of airtel
Brand Prism
By:-MeghaMustahid AliNikhilRahulSachinSneha
Personality• Strong• Connective• Omni Present• Enthusiastic• Leader
Culture
• Indian
Self Image• Friendship• Attachment• enthusiasti
cReflection• Connecti
on• Bonding• Relation
Physique
• Event Sponsorship (Ex: Award function)
• Games sponsorship
• Emotional and connecting Ads (A.R Rehman)• Strong
• Leadership• Dynamism• Warm, friendly
Relation
