BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn...

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BRAMPTON Report mwrnrnwrn p V*t Heritage, Arts, Culture and brampton.ca HOWeF Uty Entertainment (HACE) Downtown Brampton Creative Economy Round Table The Corporation of the City of Brampton Date: June 11,2013 HERITAGE, ARTS, CULTURE AND ENTERTAINMENT (HACE) File: M25-HACE Ju*«. U, 2oi* Subject: Outcomes of the 2013 HACE Creative Economy Summit Contact: Sohail Saeed, Director of Economic Development (Tel: 905.874.3849) Overview: On Tues, Apr 23,2013 the HACE Creative Economy Round Table hosted the second successful Brampton Creative Economy Summit themed "Youth and Digital Media". • A special thank you is extended to the members of the Creative Economy Summit Team: o Rob Fllkln, Brampton Arts Council - Chair o Councillor John Sanderson - Co-Chair o Mamie Richards, Brampton Arts Council o Peter VanSickle, Brampton Downtown Development Corporation o Mary Nanavati, Fletcher's Meadow Secondary School o Angela Bennett, Brampton Board of Trade o Lisa Llpson, Brampton Library o Alber Hanna, Manager, IT Architecture and Planning, Information Technology o Cassandra Baccardax, Manager, Small Business Services, Economic Development o Janet Proctor, Manager, Corporate Events and Protocol, Corporate Communications o Kristen Kiernander, Events Specialist, Corporate Communications o Lisa Wright, Senior Advisor, Corporate Communications o Robina Sood, Communications Advisor, Corporate Communications o Lavina Dixit-Chatterjee, Senior Advisor, Corporate Communications o Meredith Allen, Advisor, City Manager's Office o Brian Stittle, Coordinator, Business Information and Policy, Economic Development o Amanda Lemon, Special Projects Coordinator, Economic Development o Megan McRae, Business Development Specialist, Economic Development o Michelle Hunt, Administrative Assistant, Economic Development o Hugh Simmonds, Executive Director, United Achievers' Community Services Inc. o Jason Palmer, PGP Studios This report recommends that staff be authorized to continue to pursue and execute initiatives, such as the Summit, related to the approved 24 month HACE work plan.

Transcript of BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn...

Page 1: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

BRAMPTON Reportmwrnrnwrn p Vt Heritage Arts Culture and bramptonca HOWeF Uty Entertainment (HACE)

Downtown Brampton Creative Economy Round Table

The Corporation of the City of Brampton

Date June 112013 HERITAGE ARTS CULTURE AND ENTERTAINMENT (HACE)

File M25-HACE Julaquo U 2oi

Subject Outcomes of the 2013 HACE Creative Economy Summit

Contact Sohail Saeed Director of Economic Development (Tel 9058743849)

Overview

bull On Tues Apr 232013 the HACE Creative Economy Round Table hosted the second successful Brampton Creative Economy Summit themed Youth and Digital Media

bull A special thank you is extended to the members of the Creative Economy Summit Team

o Rob Fllkln Brampton Arts Council - Chair

o Councillor John Sanderson - Co-Chair

o Mamie Richards Brampton Arts Council o Peter VanSickle Brampton Downtown Development Corporation o Mary Nanavati Fletchers Meadow Secondary School o Angela Bennett Brampton Board of Trade o Lisa Llpson Brampton Library

o Alber Hanna Manager IT Architecture and Planning Information Technology o Cassandra Baccardax Manager Small Business Services Economic Development o Janet Proctor Manager Corporate Events and Protocol Corporate Communications o Kristen Kiernander Events Specialist Corporate Communications o Lisa Wright Senior Advisor Corporate Communications o Robina Sood Communications Advisor Corporate Communications o Lavina Dixit-Chatterjee Senior Advisor Corporate Communications o Meredith Allen Advisor City Managers Office o Brian Stittle Coordinator Business Information and Policy Economic Development

o Amanda Lemon Special Projects Coordinator Economic Development o Megan McRae Business Development Specialist Economic Development o Michelle Hunt Administrative Assistant Economic Development o Hugh Simmonds Executive Director United Achievers Community Services Inc o Jason Palmer PGP Studios

bull This report recommends that staff be authorized to continue to pursue and execute initiatives such as the Summit related to the approved 24 month HACE work plan

RECOMMENDATIONS

1 That the report prepared by Sohail Saeed Director of Economic Development dated June 11 2013 to the HACE Round Table meeting of June 112013 re Outcomes of the 2013 HACE Creative Economy Summit be received and

2 That staff be authorized to continue collaboration with existing partners to support the next phase of the implementation of the HACE Creative Economy 24 Month Work Plan

Background

This report originates from the April 23 2013 Brampton Creative Economy Summit held at the Rose Theatre On May 7 the Creative Economy Summit Team met to discuss the event

Current Situation

This section of the report provides the HACE Creative Economy Round Table with key findings and observations from the Creative Economy Summit Team

1 Post Event Measurables

Registered Guests and Actual Attendance

240 guests registered and 211 guests physically attended the event

Kev Outcomes

The major key outcomes of the summit included connecting youth (our future workforce) with creative economy businesses in our community connecting businesses with creative economy experts attracting visitors to the Downtown and showcasing key landmarks (PAMA and The Rose Theatre)

Guest Feedback Survey

46 participant feedback surveys were completed online via Survey Monkey The majority of the feedback is positive

Survey feedback highlights include

Please provide an evaluation of the panel discussion(s) you attended bull Gaming Industry - they speak directly to their audience with humor honesty and

sincerity bull Creative Economy Success stories - good to hear of Bramptonites succeeding bull I enjoyed the session about the Citys plans for the Heritage Theatre property I like that

they are encouraging input from all walks of life

pound-3

What was the most valuable piece of information you learned at the Summit bull Learning about all the other organizations and businesses in the Brampton creative

economy

bull The willingness from Private Public and Art sectors to talk and share ideas

bull The plans for downtown and the ideas for using social networking as a tool to open career doors

How will the Summit positively impact your business career education other

bull Attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness of what is available in Brampton

bull The summit introduced me to new potential project partners and reinforced the importance of supporting our youth

bull Networking opportunity leads to partnerships

A copy of the full survey results can be found in Appendix 1

Guest and Speakers Feedback (social media bloas emails)

Brian Stittle and Daniel Bishun from the Economic Development Office provided live updates at the event on speakers content and key messages via the EDO Twitter account (copyBramptonEcoDev) The hash tag HACECr8v was used and promoted specifically for the event The hash tag was communicated to participants prior to and during the event and was adopted by many of the followers who tweeted at the event

Highlights of social media feedback include bull Great event put on by the copyBramptonEcoDev creative economy summit HACEcr8v shy

sharon_mannie

bull Thank you bramptonecodev for having me back this year to speak about the local games industry Nice to see enthusiastic youth ) HACEcr8v - EmilyClaireAfan

bull Thanks again to BramptonEcoDev for a great event yesterday Just uploaded my slides from HACEcr8v to my blog here httptcoe78CKFXirp - KerriKingDurham

bull Following-up on our conversation regarding your presentation that I have referenced for an article on Social Media for my Creative MagEzine blog Just connecting with you to say thanks for the opportunity to share with you at the recently held 2013 Brampton HACE Creative Economy Summit during the panel presentation- Social Media How can I share my ideas and reach my target audience Please accept my congrats on an informative and superb presentation Wishing you the very best in future endeavours and it was great listening and learning from you and other members of the panel You can check out the blog article on Social Media at the CreativeMagEzine web linkthat follows httpcreativemaaezinewordpresscom20130426social-media-strateaiesshy

and-techniaues-for-boostina-success - Hugh Simmonds Executive Director United Achievers Community Services

3

A copy of the social media analytics can be found in Appendix 2

The summit also garnered good media attention A copy of the Earned Media Report can be found in Appendix 3

2 Current Budget Totals The amount spent based on quotes and invoices processed to date totaled $54 45960 The event budget was $60000 A substantial cost savings was realized because Fletchers Meadow Secondary School provided students to do the videography of the event In addition printing costs were minimal with the use of electronic invitations and social media to promote the event

3 Report to HACE Round Table in June 2013 Members of the Creative Economy Summit committee shared feedback from the event Below are some of the common messages for consideration of the HACE Round Table

(A) Positive Aspects of Event

bull Multiple venues a hit (good weather helped) bull Diversity of participants bull Good growth experience for students bull For a lot of youth this was their first time visiting Downtown Brampton bull Great networking and connections were made as an example the Brampton Library

connected with Fletchers Meadow SS to create a summer video

bull Great coverage on social media (See Appendix 2) bull Good media coverage (See Appendix 3

(B) Opportunities for Improvement

Assign one individual to act as a location lead (greeter) at each location Keep youth involved regardless of summit theme Consider less City of Brampton speakers and more from outside municipalities Set aside a specific time frame for participants to visit the booths Consider a different format for lunch as the line and wait was very long Offer more seating options during mealtime and break periods Offer more workshops and more venues Offer a workshop specific to grant writing - or piggy back on the workshop the Brampton Arts Council already provides on this topic

(C) Next Steps

bull HACE Roundtable meeting on June 11 bull EDO staff will continue to populate the Brampton Creative Economy Summit webpage

with summit related content

bull The Brampton Creative Economy Summit Team will await direction for the 2014

4

Brampton Creative Economy Summit from the HACE Round Table bull HACE Creative Economy Webinar(s) 4th Quarter 2013

Corporate Implications

Strategic Alignment

This report aligns with the mandate of the HACE Creative Economy Round Table and the 24 month HACE work plan The Summit was approved as a strategic activity by the Round Table

Budget Impact

The estimated expenditure for this Summit is approximately $55000 The approved budget for this project was $60000 The total annual budget for the HACE Round Table is $150000 The Organizing Committee decided that the Summit would be a non-revenue based event (ie no registration fees or marketing sponsorship)

Legal Impact

No municipal impact related to this report

Reporting

This report recommends that the Round Table authorize staff in collaboration with existing partners to support the next phase of the implementation of the HACE Creative Economy 24 Month Work Plan

Purpose To continue the momentum created by the Brampton Creative Economy Summit on April 232013 by continuing the execution the HACE Creative Economy 24 Month Work Plan This work-plan shall include recommendations of high priority impact activities and related details including a budget and a communication plan that aligns and supports the vision and goals of the HACE Creative Economy Plan

Reporting To the HACE Creative Economy Round Table in June 2013

Lead Department The Economic Development Office shall be the lead department supporting the administration coordination and reporting Municipal impacts associated with the new work-plan shall be identified and addressed by the City of Brampton Senior Management Team as required

Due Date Next quarterly meeting of the HACE Creative Economy Round Table

Community Impact

The collaboration of key community partners is a founding principle of the original HACE Creative Economy Plan the HACE Round Table and the HACE Summit The impact of this collaboration and the resulting chemistry momentum and synergy has been very positive and successful

Staff recommends that the current team including the City Brampton Arts Council BDDC PAMA and Brampton Library continues forward in the next phase of this maturing initiative

ei-fc

SohaTTSaeed Director Economic Development Prepared on behalf of the HACE Summit Organizing Committee

Appendix 1 Guest Feedback Survey (Post Summit) Appendix 2 Social Media Analytics Appendix 3 Earned Media Report

Report authored by Amanda Lemon

Cl-7Appendix 1

Creative Economy Summit 2013 Survey 4 SurveyMonkey

1What is your occupation

Response Response Percent Count

Government 196 9

Student - post-secondary [~J 22 1

Educator [77 109 5

Business Owner - creative sector C 152 7

Business Owner - other sector T 87 4

Community Developer bull ie NotshyIbull-gt- Wraquolaquoalaquo-fiM

for-Profit organization 261 12

Student - secondary school 87 4

PanelistSubject Matter Expert 00 0

Other (please specify) 87

answered question 46

skipped question 0

1of25

El-fe

2 Is your participation in theCreative Economy Summit your first visit to DOWNTOWN Brampton

No bull I live andor attend school

andor work in downtown pound Brampton

No - Ive been to downtown

Brampton before for G workschool purposes

No - Ive been to downtown

Brampton before for personal

purposes (ie attending community event)

Yes - this is the first time Ive been

to beautiful downtown Brampton

Response Response Percent Count

348 16

348 16

239 11

65

answered question 46

skipped question 0

2 of 25

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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Tw

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Retw

eets

To

tal

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rs

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eete

rs

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enti

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Un

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Per

Day

Has

hta

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ov

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 2: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

RECOMMENDATIONS

1 That the report prepared by Sohail Saeed Director of Economic Development dated June 11 2013 to the HACE Round Table meeting of June 112013 re Outcomes of the 2013 HACE Creative Economy Summit be received and

2 That staff be authorized to continue collaboration with existing partners to support the next phase of the implementation of the HACE Creative Economy 24 Month Work Plan

Background

This report originates from the April 23 2013 Brampton Creative Economy Summit held at the Rose Theatre On May 7 the Creative Economy Summit Team met to discuss the event

Current Situation

This section of the report provides the HACE Creative Economy Round Table with key findings and observations from the Creative Economy Summit Team

1 Post Event Measurables

Registered Guests and Actual Attendance

240 guests registered and 211 guests physically attended the event

Kev Outcomes

The major key outcomes of the summit included connecting youth (our future workforce) with creative economy businesses in our community connecting businesses with creative economy experts attracting visitors to the Downtown and showcasing key landmarks (PAMA and The Rose Theatre)

Guest Feedback Survey

46 participant feedback surveys were completed online via Survey Monkey The majority of the feedback is positive

Survey feedback highlights include

Please provide an evaluation of the panel discussion(s) you attended bull Gaming Industry - they speak directly to their audience with humor honesty and

sincerity bull Creative Economy Success stories - good to hear of Bramptonites succeeding bull I enjoyed the session about the Citys plans for the Heritage Theatre property I like that

they are encouraging input from all walks of life

pound-3

What was the most valuable piece of information you learned at the Summit bull Learning about all the other organizations and businesses in the Brampton creative

economy

bull The willingness from Private Public and Art sectors to talk and share ideas

bull The plans for downtown and the ideas for using social networking as a tool to open career doors

How will the Summit positively impact your business career education other

bull Attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness of what is available in Brampton

bull The summit introduced me to new potential project partners and reinforced the importance of supporting our youth

bull Networking opportunity leads to partnerships

A copy of the full survey results can be found in Appendix 1

Guest and Speakers Feedback (social media bloas emails)

Brian Stittle and Daniel Bishun from the Economic Development Office provided live updates at the event on speakers content and key messages via the EDO Twitter account (copyBramptonEcoDev) The hash tag HACECr8v was used and promoted specifically for the event The hash tag was communicated to participants prior to and during the event and was adopted by many of the followers who tweeted at the event

Highlights of social media feedback include bull Great event put on by the copyBramptonEcoDev creative economy summit HACEcr8v shy

sharon_mannie

bull Thank you bramptonecodev for having me back this year to speak about the local games industry Nice to see enthusiastic youth ) HACEcr8v - EmilyClaireAfan

bull Thanks again to BramptonEcoDev for a great event yesterday Just uploaded my slides from HACEcr8v to my blog here httptcoe78CKFXirp - KerriKingDurham

bull Following-up on our conversation regarding your presentation that I have referenced for an article on Social Media for my Creative MagEzine blog Just connecting with you to say thanks for the opportunity to share with you at the recently held 2013 Brampton HACE Creative Economy Summit during the panel presentation- Social Media How can I share my ideas and reach my target audience Please accept my congrats on an informative and superb presentation Wishing you the very best in future endeavours and it was great listening and learning from you and other members of the panel You can check out the blog article on Social Media at the CreativeMagEzine web linkthat follows httpcreativemaaezinewordpresscom20130426social-media-strateaiesshy

and-techniaues-for-boostina-success - Hugh Simmonds Executive Director United Achievers Community Services

3

A copy of the social media analytics can be found in Appendix 2

The summit also garnered good media attention A copy of the Earned Media Report can be found in Appendix 3

2 Current Budget Totals The amount spent based on quotes and invoices processed to date totaled $54 45960 The event budget was $60000 A substantial cost savings was realized because Fletchers Meadow Secondary School provided students to do the videography of the event In addition printing costs were minimal with the use of electronic invitations and social media to promote the event

3 Report to HACE Round Table in June 2013 Members of the Creative Economy Summit committee shared feedback from the event Below are some of the common messages for consideration of the HACE Round Table

(A) Positive Aspects of Event

bull Multiple venues a hit (good weather helped) bull Diversity of participants bull Good growth experience for students bull For a lot of youth this was their first time visiting Downtown Brampton bull Great networking and connections were made as an example the Brampton Library

connected with Fletchers Meadow SS to create a summer video

bull Great coverage on social media (See Appendix 2) bull Good media coverage (See Appendix 3

(B) Opportunities for Improvement

Assign one individual to act as a location lead (greeter) at each location Keep youth involved regardless of summit theme Consider less City of Brampton speakers and more from outside municipalities Set aside a specific time frame for participants to visit the booths Consider a different format for lunch as the line and wait was very long Offer more seating options during mealtime and break periods Offer more workshops and more venues Offer a workshop specific to grant writing - or piggy back on the workshop the Brampton Arts Council already provides on this topic

(C) Next Steps

bull HACE Roundtable meeting on June 11 bull EDO staff will continue to populate the Brampton Creative Economy Summit webpage

with summit related content

bull The Brampton Creative Economy Summit Team will await direction for the 2014

4

Brampton Creative Economy Summit from the HACE Round Table bull HACE Creative Economy Webinar(s) 4th Quarter 2013

Corporate Implications

Strategic Alignment

This report aligns with the mandate of the HACE Creative Economy Round Table and the 24 month HACE work plan The Summit was approved as a strategic activity by the Round Table

Budget Impact

The estimated expenditure for this Summit is approximately $55000 The approved budget for this project was $60000 The total annual budget for the HACE Round Table is $150000 The Organizing Committee decided that the Summit would be a non-revenue based event (ie no registration fees or marketing sponsorship)

Legal Impact

No municipal impact related to this report

Reporting

This report recommends that the Round Table authorize staff in collaboration with existing partners to support the next phase of the implementation of the HACE Creative Economy 24 Month Work Plan

Purpose To continue the momentum created by the Brampton Creative Economy Summit on April 232013 by continuing the execution the HACE Creative Economy 24 Month Work Plan This work-plan shall include recommendations of high priority impact activities and related details including a budget and a communication plan that aligns and supports the vision and goals of the HACE Creative Economy Plan

Reporting To the HACE Creative Economy Round Table in June 2013

Lead Department The Economic Development Office shall be the lead department supporting the administration coordination and reporting Municipal impacts associated with the new work-plan shall be identified and addressed by the City of Brampton Senior Management Team as required

Due Date Next quarterly meeting of the HACE Creative Economy Round Table

Community Impact

The collaboration of key community partners is a founding principle of the original HACE Creative Economy Plan the HACE Round Table and the HACE Summit The impact of this collaboration and the resulting chemistry momentum and synergy has been very positive and successful

Staff recommends that the current team including the City Brampton Arts Council BDDC PAMA and Brampton Library continues forward in the next phase of this maturing initiative

ei-fc

SohaTTSaeed Director Economic Development Prepared on behalf of the HACE Summit Organizing Committee

Appendix 1 Guest Feedback Survey (Post Summit) Appendix 2 Social Media Analytics Appendix 3 Earned Media Report

Report authored by Amanda Lemon

Cl-7Appendix 1

Creative Economy Summit 2013 Survey 4 SurveyMonkey

1What is your occupation

Response Response Percent Count

Government 196 9

Student - post-secondary [~J 22 1

Educator [77 109 5

Business Owner - creative sector C 152 7

Business Owner - other sector T 87 4

Community Developer bull ie NotshyIbull-gt- Wraquolaquoalaquo-fiM

for-Profit organization 261 12

Student - secondary school 87 4

PanelistSubject Matter Expert 00 0

Other (please specify) 87

answered question 46

skipped question 0

1of25

El-fe

2 Is your participation in theCreative Economy Summit your first visit to DOWNTOWN Brampton

No bull I live andor attend school

andor work in downtown pound Brampton

No - Ive been to downtown

Brampton before for G workschool purposes

No - Ive been to downtown

Brampton before for personal

purposes (ie attending community event)

Yes - this is the first time Ive been

to beautiful downtown Brampton

Response Response Percent Count

348 16

348 16

239 11

65

answered question 46

skipped question 0

2 of 25

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

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10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

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APr 2ltraquo3 512 PM

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11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

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15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

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17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

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20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

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Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 3: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

pound-3

What was the most valuable piece of information you learned at the Summit bull Learning about all the other organizations and businesses in the Brampton creative

economy

bull The willingness from Private Public and Art sectors to talk and share ideas

bull The plans for downtown and the ideas for using social networking as a tool to open career doors

How will the Summit positively impact your business career education other

bull Attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness of what is available in Brampton

bull The summit introduced me to new potential project partners and reinforced the importance of supporting our youth

bull Networking opportunity leads to partnerships

A copy of the full survey results can be found in Appendix 1

Guest and Speakers Feedback (social media bloas emails)

Brian Stittle and Daniel Bishun from the Economic Development Office provided live updates at the event on speakers content and key messages via the EDO Twitter account (copyBramptonEcoDev) The hash tag HACECr8v was used and promoted specifically for the event The hash tag was communicated to participants prior to and during the event and was adopted by many of the followers who tweeted at the event

Highlights of social media feedback include bull Great event put on by the copyBramptonEcoDev creative economy summit HACEcr8v shy

sharon_mannie

bull Thank you bramptonecodev for having me back this year to speak about the local games industry Nice to see enthusiastic youth ) HACEcr8v - EmilyClaireAfan

bull Thanks again to BramptonEcoDev for a great event yesterday Just uploaded my slides from HACEcr8v to my blog here httptcoe78CKFXirp - KerriKingDurham

bull Following-up on our conversation regarding your presentation that I have referenced for an article on Social Media for my Creative MagEzine blog Just connecting with you to say thanks for the opportunity to share with you at the recently held 2013 Brampton HACE Creative Economy Summit during the panel presentation- Social Media How can I share my ideas and reach my target audience Please accept my congrats on an informative and superb presentation Wishing you the very best in future endeavours and it was great listening and learning from you and other members of the panel You can check out the blog article on Social Media at the CreativeMagEzine web linkthat follows httpcreativemaaezinewordpresscom20130426social-media-strateaiesshy

and-techniaues-for-boostina-success - Hugh Simmonds Executive Director United Achievers Community Services

3

A copy of the social media analytics can be found in Appendix 2

The summit also garnered good media attention A copy of the Earned Media Report can be found in Appendix 3

2 Current Budget Totals The amount spent based on quotes and invoices processed to date totaled $54 45960 The event budget was $60000 A substantial cost savings was realized because Fletchers Meadow Secondary School provided students to do the videography of the event In addition printing costs were minimal with the use of electronic invitations and social media to promote the event

3 Report to HACE Round Table in June 2013 Members of the Creative Economy Summit committee shared feedback from the event Below are some of the common messages for consideration of the HACE Round Table

(A) Positive Aspects of Event

bull Multiple venues a hit (good weather helped) bull Diversity of participants bull Good growth experience for students bull For a lot of youth this was their first time visiting Downtown Brampton bull Great networking and connections were made as an example the Brampton Library

connected with Fletchers Meadow SS to create a summer video

bull Great coverage on social media (See Appendix 2) bull Good media coverage (See Appendix 3

(B) Opportunities for Improvement

Assign one individual to act as a location lead (greeter) at each location Keep youth involved regardless of summit theme Consider less City of Brampton speakers and more from outside municipalities Set aside a specific time frame for participants to visit the booths Consider a different format for lunch as the line and wait was very long Offer more seating options during mealtime and break periods Offer more workshops and more venues Offer a workshop specific to grant writing - or piggy back on the workshop the Brampton Arts Council already provides on this topic

(C) Next Steps

bull HACE Roundtable meeting on June 11 bull EDO staff will continue to populate the Brampton Creative Economy Summit webpage

with summit related content

bull The Brampton Creative Economy Summit Team will await direction for the 2014

4

Brampton Creative Economy Summit from the HACE Round Table bull HACE Creative Economy Webinar(s) 4th Quarter 2013

Corporate Implications

Strategic Alignment

This report aligns with the mandate of the HACE Creative Economy Round Table and the 24 month HACE work plan The Summit was approved as a strategic activity by the Round Table

Budget Impact

The estimated expenditure for this Summit is approximately $55000 The approved budget for this project was $60000 The total annual budget for the HACE Round Table is $150000 The Organizing Committee decided that the Summit would be a non-revenue based event (ie no registration fees or marketing sponsorship)

Legal Impact

No municipal impact related to this report

Reporting

This report recommends that the Round Table authorize staff in collaboration with existing partners to support the next phase of the implementation of the HACE Creative Economy 24 Month Work Plan

Purpose To continue the momentum created by the Brampton Creative Economy Summit on April 232013 by continuing the execution the HACE Creative Economy 24 Month Work Plan This work-plan shall include recommendations of high priority impact activities and related details including a budget and a communication plan that aligns and supports the vision and goals of the HACE Creative Economy Plan

Reporting To the HACE Creative Economy Round Table in June 2013

Lead Department The Economic Development Office shall be the lead department supporting the administration coordination and reporting Municipal impacts associated with the new work-plan shall be identified and addressed by the City of Brampton Senior Management Team as required

Due Date Next quarterly meeting of the HACE Creative Economy Round Table

Community Impact

The collaboration of key community partners is a founding principle of the original HACE Creative Economy Plan the HACE Round Table and the HACE Summit The impact of this collaboration and the resulting chemistry momentum and synergy has been very positive and successful

Staff recommends that the current team including the City Brampton Arts Council BDDC PAMA and Brampton Library continues forward in the next phase of this maturing initiative

ei-fc

SohaTTSaeed Director Economic Development Prepared on behalf of the HACE Summit Organizing Committee

Appendix 1 Guest Feedback Survey (Post Summit) Appendix 2 Social Media Analytics Appendix 3 Earned Media Report

Report authored by Amanda Lemon

Cl-7Appendix 1

Creative Economy Summit 2013 Survey 4 SurveyMonkey

1What is your occupation

Response Response Percent Count

Government 196 9

Student - post-secondary [~J 22 1

Educator [77 109 5

Business Owner - creative sector C 152 7

Business Owner - other sector T 87 4

Community Developer bull ie NotshyIbull-gt- Wraquolaquoalaquo-fiM

for-Profit organization 261 12

Student - secondary school 87 4

PanelistSubject Matter Expert 00 0

Other (please specify) 87

answered question 46

skipped question 0

1of25

El-fe

2 Is your participation in theCreative Economy Summit your first visit to DOWNTOWN Brampton

No bull I live andor attend school

andor work in downtown pound Brampton

No - Ive been to downtown

Brampton before for G workschool purposes

No - Ive been to downtown

Brampton before for personal

purposes (ie attending community event)

Yes - this is the first time Ive been

to beautiful downtown Brampton

Response Response Percent Count

348 16

348 16

239 11

65

answered question 46

skipped question 0

2 of 25

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

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Tw

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To

tal

Retw

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rs

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eete

rs

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enti

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Un

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Per

Day

Has

hta

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 4: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

A copy of the social media analytics can be found in Appendix 2

The summit also garnered good media attention A copy of the Earned Media Report can be found in Appendix 3

2 Current Budget Totals The amount spent based on quotes and invoices processed to date totaled $54 45960 The event budget was $60000 A substantial cost savings was realized because Fletchers Meadow Secondary School provided students to do the videography of the event In addition printing costs were minimal with the use of electronic invitations and social media to promote the event

3 Report to HACE Round Table in June 2013 Members of the Creative Economy Summit committee shared feedback from the event Below are some of the common messages for consideration of the HACE Round Table

(A) Positive Aspects of Event

bull Multiple venues a hit (good weather helped) bull Diversity of participants bull Good growth experience for students bull For a lot of youth this was their first time visiting Downtown Brampton bull Great networking and connections were made as an example the Brampton Library

connected with Fletchers Meadow SS to create a summer video

bull Great coverage on social media (See Appendix 2) bull Good media coverage (See Appendix 3

(B) Opportunities for Improvement

Assign one individual to act as a location lead (greeter) at each location Keep youth involved regardless of summit theme Consider less City of Brampton speakers and more from outside municipalities Set aside a specific time frame for participants to visit the booths Consider a different format for lunch as the line and wait was very long Offer more seating options during mealtime and break periods Offer more workshops and more venues Offer a workshop specific to grant writing - or piggy back on the workshop the Brampton Arts Council already provides on this topic

(C) Next Steps

bull HACE Roundtable meeting on June 11 bull EDO staff will continue to populate the Brampton Creative Economy Summit webpage

with summit related content

bull The Brampton Creative Economy Summit Team will await direction for the 2014

4

Brampton Creative Economy Summit from the HACE Round Table bull HACE Creative Economy Webinar(s) 4th Quarter 2013

Corporate Implications

Strategic Alignment

This report aligns with the mandate of the HACE Creative Economy Round Table and the 24 month HACE work plan The Summit was approved as a strategic activity by the Round Table

Budget Impact

The estimated expenditure for this Summit is approximately $55000 The approved budget for this project was $60000 The total annual budget for the HACE Round Table is $150000 The Organizing Committee decided that the Summit would be a non-revenue based event (ie no registration fees or marketing sponsorship)

Legal Impact

No municipal impact related to this report

Reporting

This report recommends that the Round Table authorize staff in collaboration with existing partners to support the next phase of the implementation of the HACE Creative Economy 24 Month Work Plan

Purpose To continue the momentum created by the Brampton Creative Economy Summit on April 232013 by continuing the execution the HACE Creative Economy 24 Month Work Plan This work-plan shall include recommendations of high priority impact activities and related details including a budget and a communication plan that aligns and supports the vision and goals of the HACE Creative Economy Plan

Reporting To the HACE Creative Economy Round Table in June 2013

Lead Department The Economic Development Office shall be the lead department supporting the administration coordination and reporting Municipal impacts associated with the new work-plan shall be identified and addressed by the City of Brampton Senior Management Team as required

Due Date Next quarterly meeting of the HACE Creative Economy Round Table

Community Impact

The collaboration of key community partners is a founding principle of the original HACE Creative Economy Plan the HACE Round Table and the HACE Summit The impact of this collaboration and the resulting chemistry momentum and synergy has been very positive and successful

Staff recommends that the current team including the City Brampton Arts Council BDDC PAMA and Brampton Library continues forward in the next phase of this maturing initiative

ei-fc

SohaTTSaeed Director Economic Development Prepared on behalf of the HACE Summit Organizing Committee

Appendix 1 Guest Feedback Survey (Post Summit) Appendix 2 Social Media Analytics Appendix 3 Earned Media Report

Report authored by Amanda Lemon

Cl-7Appendix 1

Creative Economy Summit 2013 Survey 4 SurveyMonkey

1What is your occupation

Response Response Percent Count

Government 196 9

Student - post-secondary [~J 22 1

Educator [77 109 5

Business Owner - creative sector C 152 7

Business Owner - other sector T 87 4

Community Developer bull ie NotshyIbull-gt- Wraquolaquoalaquo-fiM

for-Profit organization 261 12

Student - secondary school 87 4

PanelistSubject Matter Expert 00 0

Other (please specify) 87

answered question 46

skipped question 0

1of25

El-fe

2 Is your participation in theCreative Economy Summit your first visit to DOWNTOWN Brampton

No bull I live andor attend school

andor work in downtown pound Brampton

No - Ive been to downtown

Brampton before for G workschool purposes

No - Ive been to downtown

Brampton before for personal

purposes (ie attending community event)

Yes - this is the first time Ive been

to beautiful downtown Brampton

Response Response Percent Count

348 16

348 16

239 11

65

answered question 46

skipped question 0

2 of 25

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

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25

20

13

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Tw

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 5: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

Brampton Creative Economy Summit from the HACE Round Table bull HACE Creative Economy Webinar(s) 4th Quarter 2013

Corporate Implications

Strategic Alignment

This report aligns with the mandate of the HACE Creative Economy Round Table and the 24 month HACE work plan The Summit was approved as a strategic activity by the Round Table

Budget Impact

The estimated expenditure for this Summit is approximately $55000 The approved budget for this project was $60000 The total annual budget for the HACE Round Table is $150000 The Organizing Committee decided that the Summit would be a non-revenue based event (ie no registration fees or marketing sponsorship)

Legal Impact

No municipal impact related to this report

Reporting

This report recommends that the Round Table authorize staff in collaboration with existing partners to support the next phase of the implementation of the HACE Creative Economy 24 Month Work Plan

Purpose To continue the momentum created by the Brampton Creative Economy Summit on April 232013 by continuing the execution the HACE Creative Economy 24 Month Work Plan This work-plan shall include recommendations of high priority impact activities and related details including a budget and a communication plan that aligns and supports the vision and goals of the HACE Creative Economy Plan

Reporting To the HACE Creative Economy Round Table in June 2013

Lead Department The Economic Development Office shall be the lead department supporting the administration coordination and reporting Municipal impacts associated with the new work-plan shall be identified and addressed by the City of Brampton Senior Management Team as required

Due Date Next quarterly meeting of the HACE Creative Economy Round Table

Community Impact

The collaboration of key community partners is a founding principle of the original HACE Creative Economy Plan the HACE Round Table and the HACE Summit The impact of this collaboration and the resulting chemistry momentum and synergy has been very positive and successful

Staff recommends that the current team including the City Brampton Arts Council BDDC PAMA and Brampton Library continues forward in the next phase of this maturing initiative

ei-fc

SohaTTSaeed Director Economic Development Prepared on behalf of the HACE Summit Organizing Committee

Appendix 1 Guest Feedback Survey (Post Summit) Appendix 2 Social Media Analytics Appendix 3 Earned Media Report

Report authored by Amanda Lemon

Cl-7Appendix 1

Creative Economy Summit 2013 Survey 4 SurveyMonkey

1What is your occupation

Response Response Percent Count

Government 196 9

Student - post-secondary [~J 22 1

Educator [77 109 5

Business Owner - creative sector C 152 7

Business Owner - other sector T 87 4

Community Developer bull ie NotshyIbull-gt- Wraquolaquoalaquo-fiM

for-Profit organization 261 12

Student - secondary school 87 4

PanelistSubject Matter Expert 00 0

Other (please specify) 87

answered question 46

skipped question 0

1of25

El-fe

2 Is your participation in theCreative Economy Summit your first visit to DOWNTOWN Brampton

No bull I live andor attend school

andor work in downtown pound Brampton

No - Ive been to downtown

Brampton before for G workschool purposes

No - Ive been to downtown

Brampton before for personal

purposes (ie attending community event)

Yes - this is the first time Ive been

to beautiful downtown Brampton

Response Response Percent Count

348 16

348 16

239 11

65

answered question 46

skipped question 0

2 of 25

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

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Tw

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tal

Retw

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To

tal

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rs

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Retw

eete

rs

Un

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enti

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Un

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ash

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Tw

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Per

Day

Has

hta

gs

Per

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Bra

mpt

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coD

ov

Dav

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ccrE

du

FMT

Vpr

educ

tion

s Je

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ncaS

en

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bull

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 6: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

ei-fc

SohaTTSaeed Director Economic Development Prepared on behalf of the HACE Summit Organizing Committee

Appendix 1 Guest Feedback Survey (Post Summit) Appendix 2 Social Media Analytics Appendix 3 Earned Media Report

Report authored by Amanda Lemon

Cl-7Appendix 1

Creative Economy Summit 2013 Survey 4 SurveyMonkey

1What is your occupation

Response Response Percent Count

Government 196 9

Student - post-secondary [~J 22 1

Educator [77 109 5

Business Owner - creative sector C 152 7

Business Owner - other sector T 87 4

Community Developer bull ie NotshyIbull-gt- Wraquolaquoalaquo-fiM

for-Profit organization 261 12

Student - secondary school 87 4

PanelistSubject Matter Expert 00 0

Other (please specify) 87

answered question 46

skipped question 0

1of25

El-fe

2 Is your participation in theCreative Economy Summit your first visit to DOWNTOWN Brampton

No bull I live andor attend school

andor work in downtown pound Brampton

No - Ive been to downtown

Brampton before for G workschool purposes

No - Ive been to downtown

Brampton before for personal

purposes (ie attending community event)

Yes - this is the first time Ive been

to beautiful downtown Brampton

Response Response Percent Count

348 16

348 16

239 11

65

answered question 46

skipped question 0

2 of 25

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

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Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

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Apr 24 2013 100 PM

Apr 24 20131242 PM

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Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

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Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 7: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

Cl-7Appendix 1

Creative Economy Summit 2013 Survey 4 SurveyMonkey

1What is your occupation

Response Response Percent Count

Government 196 9

Student - post-secondary [~J 22 1

Educator [77 109 5

Business Owner - creative sector C 152 7

Business Owner - other sector T 87 4

Community Developer bull ie NotshyIbull-gt- Wraquolaquoalaquo-fiM

for-Profit organization 261 12

Student - secondary school 87 4

PanelistSubject Matter Expert 00 0

Other (please specify) 87

answered question 46

skipped question 0

1of25

El-fe

2 Is your participation in theCreative Economy Summit your first visit to DOWNTOWN Brampton

No bull I live andor attend school

andor work in downtown pound Brampton

No - Ive been to downtown

Brampton before for G workschool purposes

No - Ive been to downtown

Brampton before for personal

purposes (ie attending community event)

Yes - this is the first time Ive been

to beautiful downtown Brampton

Response Response Percent Count

348 16

348 16

239 11

65

answered question 46

skipped question 0

2 of 25

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

on E

coD

ov

Dav

dS

pen

ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

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ncaS

en

be

c sH

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bull

bfa

mp

lon

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ativ

e

a br

ampi

on m

uia

a

bram

pton

sum

mit

gt

O

bulla

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x

ro

laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 8: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

El-fe

2 Is your participation in theCreative Economy Summit your first visit to DOWNTOWN Brampton

No bull I live andor attend school

andor work in downtown pound Brampton

No - Ive been to downtown

Brampton before for G workschool purposes

No - Ive been to downtown

Brampton before for personal

purposes (ie attending community event)

Yes - this is the first time Ive been

to beautiful downtown Brampton

Response Response Percent Count

348 16

348 16

239 11

65

answered question 46

skipped question 0

2 of 25

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

on E

coD

ov

Dav

dS

pen

ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

g E

ncaS

en

be

c sH

AC

Eo

fiv

bull

bfa

mp

lon

cre

ativ

e

a br

ampi

on m

uia

a

bram

pton

sum

mit

gt

O

bulla

o a

x

ro

laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 9: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

pound1-^

3 EVENT INFORMATION

Strongly RatingStrongly Agree Neither Disagree

Disagree CountAgree

Overall the event lived up to my 326(15) 45J(21) 130 (6) 87 (4) 00 (0) 46

expectations

The event provided me with valuable information andor 239 (11) 522 (24) 174 (8) 65 (3) 00 (0) 46

resources

The event provided me with ^^ (16) 4ZS2Q) 43 (2) 174 (8) 00 (0) 46 valuable networking opportunities

I would recommend this event to 478 (22) 326 (15) 87 (4) 109 (5) 00 (0) 46

others

Please provide any additional comments

answered question 46

skipped question 0

4 Please provide an evaluation ofthe morning keynote presentation by Mark Vonesch Reel Youth

NA - was

unable Strongly Strongly - ^ Rating

Agree Neither Disagree bdquo to attend Agree Disagree Count

this

session

The keynote was knowledgeable 395 395 140(6) 23 (1) 00 (0) 47 (2) 43

about the topic (17) (17)

The keynote maintained my 386 386 68 (3) 91 (4) 23 (1) 45 (2) 44

interest (17) (17)

What stood out in the presentation for you 21

answered question 44

skipped question 2

3 of 25

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

on E

coD

ov

Dav

dS

pen

ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

g E

ncaS

en

be

c sH

AC

Eo

fiv

bull

bfa

mp

lon

cre

ativ

e

a br

ampi

on m

uia

a

bram

pton

sum

mit

gt

O

bulla

o a

x

ro

laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 10: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

ei-io

5 Please provide an evaluation of the afternoon special presentation by Charles Johnston of C5 Artworks

NA - was

unable Strongly A M _ Strongly bull Rating

Agree Neither Disagree bdquo to attendAgree Disagree Count

session

The speaker was knowledgable 349 372 0(3) 00(0) QQQ) 209o (9) 43 about his topic (15) (16)

The speaker maintained my 310 405 4271 (3) 24 (1) 00 (0) 190 (8) interest (13) (17)

What stood out in the presentation for you 15

answered question 44

skipped question 2

6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

NA - was

unable RatingStrongly Neither Disagree degnSy to attend Count

session

Agree a Disagree ^

The speaker was knowledgeable 395 395 4347 (2) 00 (0) 00 (0) 163 (7) about his topic (17) (17)

The speaker maintained my 488 256 70 (3) 00 (0) 23 (1) 163 (7) 43

interest (21) (11)

What stood out in the presentation for you 16

answered question 44

skipped question 2

4 of 25

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

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ov

Dav

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Vpr

educ

tion

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en

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AC

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bull

bfa

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ativ

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on m

uia

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pton

sum

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laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 11: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

poundMl

7 Please provide an evaluation of the panel discussion(s) you attended

NA -did

not

Strongly bdquo A1_ _ Strongly attend RatingAgree Neither Disagree bdquo _

Agree Disagree any Count panel

sessions

The panel(s) Iattended were topics 227 591 23(1) 9gt1 4) 0gt0 (0) 68 (3) 44 of great interest to me (10) (26)

The panel members maintained my 233 605 Q g34) 0-0 0) 7i0 (3) 43 interest (10) (26)

The panel Q4A was engaging and gave me an opportunity to pose 186 (8) 4A 163 (7) 93 (4) 00 (0) 70 (3) 43

my questions

What was your favourite panel session and why

answered question 44

skipped question 2

8What was the most valuable piece of information you learned at the Summit

Response

Count

33

answered question 33

skipped question 13

5 Of 25

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

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rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

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Bra

mpt

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ov

Dav

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FMT

Vpr

educ

tion

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ncaS

en

be

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AC

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bull

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e

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on m

uia

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sum

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laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 12: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

ei-iz

9 How will the Summit positively impact your business career education other

Response

Count

28

answered question 28

skipped question 18

10 LOGISTICS EVALUATION

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

The facilities were suitable for the 698 (30) 256 (11) 23 (1) 23 (1) 00 (0) 43 event

I enjoyed the opportunity to see

various venues in downtown 628 (27) 302 (13) 70 (3) 00 (0) 00 (0) 43

Brampton (Rose Theatre PAMA

and BDDC)

The event facilities were 605 (26) 302 (13) 23 (1) 47 (2) 23 (1) 43 conveniently located

Additional Comments 17

answered question 43

skipped question 3

6 Of 25

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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tal

Tw

eets

To

tal

Retw

eets

To

tal

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rs

To

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rs

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enti

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Un

iqu

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ash

tag

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Tw

eets

Per

Day

Has

hta

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Per

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mpt

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ov

Dav

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en

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AC

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bfa

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on m

uia

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laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 13: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

ei-i3

11 Was the date and time convenient for you

Spring is the right time of year for this event

A weekday is the most convenient

for this event

Daytime 8-5 is the right time for this event

Strongly Strongly RatingAgree Neither Disagree

Agree Disagree Count

535 (23) 326 (14) 140 (6) 00 (0) 00 (0) 43

634 (26) 268 (11) 49 (2) 24 (1) 24 (1) 41

581 (25) 233 (10) 116 (5) 23 (1) 47 (2) 43

Do you have any suggestions for datetime of the event 12

answered question 43

skipped question 3

12 How did you hear about this event

Response

Count

40

answered question 40

skipped question 6

13Would you like to receive further information regarding the HACE Economic Development Plan If so please provide youremail address OR if you wish to maintain the anonimity of this survey please email HACECreativeEconomybramptonca at your

convenience

Response

Count

14

answered question 14

skipped question 32

7 of 25

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

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Apr 242013 125 PM

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Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

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Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

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Apr 242013 751PM

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Apr 242013 304 PM

Apr 24 2013 134 PM

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Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

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Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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tal

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eets

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tal

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rs

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Day

Has

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 14: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

Response

Count

25

answered question 25

skipped question 21

8 Of 25

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

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Apr 24 20131242 PM

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Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

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Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

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25

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13

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 15: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

ens

Page2 Q1 What is your occupation

i writer

2 Business Owner shycreative sector (retired )

3 retiree

4 Indepedent game developer shysole proprietor

Page4 Q3 EVENT INFORMATION

1 The event was disappointing because there lacked any real connection between creative and economy Beyond the gaming session there wasvirtually no real value oremphasis placed on supporting and encouraging thecreative arts The focus instead seemed to be on how to make money With a group like the creative arts council of Brampton being involved Iwas hoping this event would provide networking opportunities to support and foster these types ofgroupsThe majority ofstudents Imet were business students with little to no interest in the creative arts oreven digital arts Overall in oneword Iwould saythis event was disjointed

2 ensure this remains an annual event -maybe more than one day

3 The presenters were fabulous -willing to share and talk and build 4 greatwork

5 not only informative but great inspiration from the speakers and just alot of fun

6 Ifelt that the strength of the content was not as strong as last year

7 This seemed like ahigh school event

8 all seminars after lunch should have been kept at the Rose Theatre

Apr 292013 418 PM

Apr 24 2013 1013 PM

Apr242013 508 PM

Apr 24 2013 1239 PM

Apr 302013 654 AM

Apr 24 2013 1015 PM

Apr 242013 119 PM Apr2420131237 PM

Apr 24 2013 1233 PM

Apr 242013 1207 PM

Apr24 2013 1207 PM

Apr 24 2013 1207 PM

9 of 25

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

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Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

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Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 16: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

E-fc

Page 5 Q4 Please provide an evaluation ofthe morning keynote presentation byMark Vonesch Reel Youth

1 Im still not sure what it is he does

2 The powerpoint slides enhanced the presentation

3 His passion for Youth engagement through an artistic outlet

4 his support for young people to follow their passion

5 Sharing of personal experiences that were relevant to me

6 dont give up and be flexible

7 Mark explained his passion - inspirational for young entrepreneurs

8 Iwas unsure what the point of the Keynote was He spokemostly about his company and his success story but Ididnt see how it related to the summit

I admired his comments about making it on his own not expecting his parents to pay for his schooling etc

10 Engaging

11 His philosophy

12 his comment that the old folks and the younger demographic embrace techonology as they have time to learn while the middle demographic does not and resists due to lack of time to dedicate to learn it

13 The videos

14 His passion for creating a youth centred organization

15 It was a little difficult to see the keynotes relevance to developing Bramptons creative economy Felt more like a mini autobiography

16 Mark Vonech and Jesse Hirsch

17 Good advice like trees dont plant themselves live your passion

18 Ability to connect with the audience

19 Ienjoyed hearing Marks personal story about how he gave up a career in finance to follow his passion His story was inspiring

20 They were targeting the kids nothing for us

21 Very Goal Orientated and I like that

May 12013 651 AM

Apr 292013 1158 AM

Apr 26 2013 259 PM

Apr 262013 1039 AM

Apr 252013 1019 AM

Apr 252013 812 AM

Apr 252013 805 AM

Apr 242013 659 PM

Apr 242013 512 PM

Apr 242013 331PM

Apr 242013 125 PM

Apr 242013 123 PM

Apr 24 2013 100 PM

Apr 24 20131242 PM

Apr 24 2013 1241PM

Apr 24 20131238 PM

Apr 24 2013 1236 PM

Apr 24 2013 1217 PM

Apr 24 2013 1216 PM

Apr 242013 1210 PM

Apr 242013 1206 PM

10 Of 25

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

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Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

on E

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ov

Dav

dS

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ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

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ncaS

en

be

c sH

AC

Eo

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bull

bfa

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lon

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ativ

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on m

uia

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gt

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laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 17: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

pound1-17

Armories35 PeaSe PrdegVlde a eVaUat0n degf the aftemoon sPedal Potation by Charles Johnston of C5

1 Charlesenthusiasm and presentation style 2 The question and answer format was quite interesting 3 His personality and his work Wow 4 His catalog of achievements and the chronological flow of his painting work 5 the photos of his mural work 6 guidelines to success 7 He truly represented Creative Economy 8 He only did asmall speech when the mural was unveiled The mural is beautifull 9

JX^trade^trade5 taented and enjdegyed hS h0nesty and abiit0 10 bangTn1618 ^ ^ P8rSdegn (entrePreneur) ad an artist were 11 The visual of his work

12 Sc^toS^ 13 S^^S^mX^^laquo hdegW he addr6SSed b^ both a 14 audt^ m degfPresentatfon and laquo Julaquot asked the 15 When he said contractor took 2WEEKS to install art sign company would have

done it in day or day and ahalf and done it correctly

Apr29 2013 422 PM Apr 29 2013 1158 AM Apr 26 2013259 PM

Apr262013 1130 AM APr26 2013 1039 AM Apr 25 2013 812 AM Apr 25 2013 629 AM Apr 24 2013 659PM

APr 2ltraquo3 512 PM

Apr 24 2013 i23 PM

Apr 24 2013100 PM

Apr2420131242PM

^42013 1236 PM Apr 24 2013 1216 PM

Apr 24 2013 1210 PMlaquoprhzurduiuPM

11 of 25

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 18: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

Page 5 Q6 Please provide an evaluation of the afternoon keynote presentation by Jesse Hirsh

1 wachSle arTer^taTk3110 adViC6 ^ ^ ^^^ He W3S Apr 292013 422 PM 2 Jesse should be considered as afuture keynote speaker Apr 292013 1158 AM 3 Valuable messages re In social media talk about your passion not about Apr 262013 259 PM

yours6ii

4 pti^el^ Apr26 2013 1130 AM 5 his presentation skills-great speaker Apr 26 2013 1039 AM 6 The Keynote was engaging and very thought provoking his ideas on the future Apr 25 2013 3-19 PM

of copyright were challenging indeed bull

7 Informative and gave you (Food for thought) Apr25 2013 812 AM 8 Jesse kept the audience engaged and delivered strong messages that are Apr 252013 805 AM

relevant to the youth attending the summit

9 clarity of presentation -obviously had presentation skills Apr 242013 308 PM 10 Fabulous information Apr242013125 PM 11 The way he connected to people Apr 242013 100 PM 12 Ireally enjoyed this presentation and thought the topic was timely contemporary Apr 242013 1242 PM

3(10 US6TUI

13 6Verythin9- Apr2420131238 PM 14 wow powerful ending to apowerful day clearly aprofessional speaker didnt Apr 24 2013 12 36 PM

know half the social media stuff (sites people) he was talking about but that didnt matter

15 simple language andd presentation skills Apr 24 2013 1217 PM 16 1really enjoyed Jesses presentation He Is an excellent public speaker It was Apr 24 2013 12-16 PM

unfortunate that there were so few people in attendance at that point r

12 of 25

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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s Je

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 19: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

Page 5 Q7 Please provide an evaluation of the panel dlscussion(s) you attended

1 So9 dusty uthev sPeak directly to their audience with humor honesty and Mav 1 2013 6-S1 am S22d pound laquoemlaquodeg be qUJte reatable- ^ Penalized their stories7 V2trade M1 AMexplained their motivations and inspired me personally

2 The gaming session and social media sessions were the best of the day The Aor 30 20nfilaquo amgaming session focused on real world industry people explaining how and wSy P AMhey are nvolved in the industry they are in The format of the pLentaion was

informative and engaging What Ienjoyed most was the practical advice to people interested in entering this field and the fact that it did not focus on the economic gain possible by entering the field

3 Succes stories great information Apr 292013 422 PM

4 poundp7c^ Apr2920131158AM

5 tradeZZS2t|l5fofrm SEC amazingresourcefn BramPtonthathavenot Apr262013259PMeven tapped into yet so it was so good to find out about upcoming workshops P^o^u^ampaPM

6 creative success stories -great to hear about local success Apr 26 2013 1039 AM 7 Enjoyed all of them (Got something from each one) Apr 252013 812 AM 8 Timing too tight in btreakout sessions Apr 252013 540 AM 9 hifnael Developing Bramptons Creative Cluster The talk was mostly about Apr24 20136-59PM

how Durham Region developed their creative cluster There was little information about how Brampton is developing ours Second Panel- TheChanging Face of Bramptons HACE Sector This felt like asales pitch on rentinq space downtown Iguess Ididnt choose this panel wisely as it had no value for me at aU Third Panel Brampton Creative Economy Success Stories It was nice to hear the success stories but none of them provided any thought-provoking statements No one from the audience asked questions Overall Ifound that all the panels lacked interactiveness Perhaps if they had been moderated so that there were some key questions asked by amoderator to get discussion going wouldve been better

10 Ienjoyed my 1000 session at PAMA and the session about the citys plans for Apr 24 2013 5-12 PMthe Heritage theatre property Ilike that they are encouraging input from all P W3IKS Of IIIcopy

11 session on film making -was relevant to the youth in the audience Apr 242013 308 PM 12 Young entrepreneurs Apr 242013120 PM 13 So you want to be in film The people provided helpful tips Apr 24 2013 100 PM

14 EnnraquolbdquoLldegtrade f the panelsuwere geared towards astudent population rather Apr 24 2013 1242 PMthan aprofessional one Iwas hoping there would be more grounding in publicpolicy community building and more direct connections as to how Brampton was a part of each of the panels

15 More game industry panelists please Apr 24 2013 1241 PM

13 of 25

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

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rs

To

tal

Retw

eete

rs

Un

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e M

enti

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s

Un

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ash

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Tw

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Per

Day

Has

hta

gs

Per

Tw

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Bra

mpt

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coD

ov

Dav

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s Je

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en

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bull

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lon

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 20: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

poundl-Zcopy

Page 5 Q7 Please provide an evaluation of the panel discusslon(s) you attended

16 Iattended the Developing Bramptons Creative Cluster presentation Ifeel that I Apr 24 2013 12-16 PM would have enjoyed learning more about Bramptons initiatives like the theatre block redevelopment incentive programs etc rather than Durham Regiontourism The Digital Media and Fine Arts presentation was very Interesting and made me feel like Iwas back in university attending an art history lecture It is a shame that some of the panelists were not able to attend

17 None they were geared to the kids not to us Apr 242013 1210 PM

18 Creative Economy Success stories-good to hear of Bramptonites succeeding Apr242013 1210PM 19 Social Media -1 am too old for that stuff and Ineed to be more active in that Apr 24 2013 1206 PM

20 The Game Industry session was fantastic Excellent and engaging speakers Left Apr 24 2013 1204 PMtime for audience questions Highly knowledgeable laquoraquobull laquolaquo laquopr amp^uid 1^04 PM

14 of 25

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 21: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

Page 6 Q8 What was the most valuable piece ofinformation you learned at the Summit

1 That its never too late and to pursue my passion 2 That going from gig to gig as opposed to having one permanent fulltime job is

the new way the new normal

3 Ilearned that social media should be an important part of any business marketing strategy

4 Get out there on social media use it allfacebook linkedin utube video blog 5 that there is so much local talent available people need to look to Brampton

before looking elsewhere

6 No 1piece stands out other than the copyright issues as Iam an author it is close to home and worthy ofconsiderable thought

7 Learning about all the other organizations and businesses in the Bramptoncreative economy

8 The wiliness from Private Public and Art sectors to (talk and share Ideas)

9 Take advantage of every opportunity to promote yourself BUT dont make yoursocial media experiences all about you Develop a network and support one another

10 More marketing is required for attendance and participation 11 Meeting new people and creating new contacts

12 How to use social media to my advantage

13 the info is getting out to the schools and the students for summer employment opportunities if they wish to start their own jobs

14 Ifound nothing of value in this summit It felt like abig sales pitch to me None ofthe speakers spoke about anything that was thought-provoking They all just spoke about their business

15 The plans for downtown and the ideas for using social networking as atool toopen career doors

16 Networking 17 As Ihave achild who is interested in entering the creative economy in afew

years it was nice to know that there are resources available closer to home than Toronto

18 how to run abusiness

19 Connections to presenters and their information

20 its focus on being an entrepeneur and learning what that means in aemerging market

May 12013 652 AM Apr 29 2013 424 PMnpw^10^ rivi

Apr 29 2013 1200 PM p

Apr 262013 259 PM Apr 26 2013 1051 AM

K

Apr 25 2013 322 PM riw

Apr 25 2013 10-20 AMH bulllaquo-laquolaquoiw

Apr 252013 819 AM

Apr 25 2013 806 AM

Apr 25 2013 631 AM Apr 25 2013 600 AM

Apr 252013 542 AM

Apr 24 2013 722PM

Apr 242013 700 PM

Apr 24 2013 5-14 PMbullbull-bull-raquobull

Apr 242013 331 PM Apr 24 2013 312 PM

Apr242013 303 PM

Apr 24 2013 125 PM

Apr 24 2013 1-25 PM

15 of 25

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

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Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 22: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

Page 6 Q8 What was the most valuable piece of information you learned at the Summit

21 Amuch better idea of how social media works 22 When you want to create art should just do it 23 Nothing JUST happensyou need to work at it 24 Jeesiue Hirshs comments about signal not noise was agreat reminder in

regards tobuilding community

25 There is an even stronger need desire for acoworking space in Brampton

26 J5S 3bA13u or9anzation called CARO -Canadian Artists RepresentationOntario Also heard wide viewpoints on importance of copyrights

27 there are peopleorganizations that want to hep 28 Anything is possible 29 Gigs not jobs Social networking to promote ideas not people 30 It was my first visit to PAMA which Iwas very impressed with Iwill have to

make a day tnp back to see more

31 That the people running summit need education 32 Students were given lots of ideas and encouragement 33 How to interact with social media

Apr 24 2013 121 PM Apr242013 100 PM

Apr 24 2013 1244 PM Apr 24 201312-43 PM

K M

Apr 242013 1242 PM

Apr 242013 1240 PM lt-wm

Apr 24 2013 1239 PM Apr24 2013 1224 PM Apr 24 2013 1219 PM Apr 24 2013 1219 PMKlaquolaquoiii9riw

Apr 24 2013 1211 PM Apr 242013 1211 PM Apr 24 2013 1207 PM

16 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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tal

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To

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To

tal

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ov

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tion

s Je

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en

be

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 23: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

Page 6 Q9 How will the Summit positively impact your business career education other

1 Ihope to incorporate the information Igained to assist me in my counselling of students regarding career and life planning

2 Made new connections information gleaned from from social media panel can beput to use EDOSBEC folders have already helped Ihave shared them too

3 Iwill be devoting more attention to social media as amarketing tool

4 Spreading the word about my not for profit through social media to increasefundraising

5 attendance at the summit has enhanced my knowledge of the digital media creative community and the awareness ofwhat is available in Brampton

6 Little direct impact that will be measurable however contacts networking and information are always valuable and Iam certain will find positive impacts for a long time to come

7 The summit introduced me to new potential project partners and reinforced the importance of supporting ouryouth injoining

8 More contacts with like-minded people

9 Networking opportunity leads to partnerships

10 Some of the speakers inspired me to follow my dreams so that will be helpfulfor me in the future

11 It will make me more active in the social media that Iuse in my position

12 the small business enterprise has alot of support available which Ill take advantage of since Im just starting out

13 Idont feel that it will

14 By being aware that there are other creatives in Brampton although not yetestablished but Brampton is not acreative vacuum asthought just a few years ago

15 iwill use this experience to make my projects better

16 It changed my mind and opened up opportunities

17 awareness of this economy impact my views on my childrens go forward as they are beginnning toconsider their post secondary options and what they want to be

18 Agreater appreciation of what Brampton has to offier potential investors

19 Knowing that the creative industry Is finally being addressed and encouraged

20 It was Interesting to start to connect with other cities and connect with creatives there

Apr 30 2013 7-00 AM

Apr 29 2013 4-24 PM

Apr 2920131200 PM

Apr 26 2013 2-59 PMK ro

Apr 26 2013 1051 AM

Apr 25 2013 322 PM

Apr 25 2013 1020 AM

Apr 25 2013 819 AM

Apr 25 2013 631 AM

Apr 25 2013 600 AM

Apr 25 2013 542 AM

Apr 24 2013 722 PM

Apr 24 2013 700PM

Apr 24 2013 312 PM

Apr 24 2013 303 PM

Apr 242013 125 PM

Apr 24 2013 125 PM

Apr 242013 121 PM

Apr 24 2013 1244 PM

Apr 24 2013 12-43 PM

17 of 25

Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

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Retw

eete

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Un

iqu

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enti

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Un

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Per

Day

Has

hta

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ov

Dav

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en

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

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Page 6 Q9 How will the Summit positively impact your business career education other

21

22

UnSUra

Can offer clients two opposite perspectives on their rights asan artist copyrighteverything vs not bothering about it at all and instead just share collaborate and monitize

Apr 2420131242 PM

Apr 24 2013 1240 PM

23 this is a tipping point in our organizationget your popcorn ready Apr 242013 1239 PM

24 Inspired many of my teachers Apr 242013 1219 PM

25 it is important to know what ishappening in Brampton sothat those of us in Mississauga can approach cultural and economic development from a regional perspective

Apr 24 2013 1219 PM

26 None of the above Apr 242013 1211 PM

27 Iwill be looking athiring students and get involved more Into social media Apr 24 2013 1207 PM

28 Highly valuable network connections Apr 24 2013 1205 PM

18 of 25

pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

on E

coD

ov

Dav

dS

pen

ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

g E

ncaS

en

be

c sH

AC

Eo

fiv

bull

bfa

mp

lon

cre

ativ

e

a br

ampi

on m

uia

a

bram

pton

sum

mit

gt

O

bulla

o a

x

ro

laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

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pound-Z5

Page 7 Q10 LOGISTICS EVALUATION

1 When you pack people into a room make sure theres some air in it some ventilation as it were

May 12013 659 AM

2 Great having the SBEC and EDO booths The canvas bags from the library are useful

Apr 292013 425 PM

3 While Iam very familiar with the Rose theatre the changes and additions to PAMA wereinteresting Overall the venues were verygood however the lunch line was very slow and there might be more seating considered for nexttime

Apr 25 2013 325 PM

4 All eventsunder oneroof creates more participation Not enough time to visit booths

Apr 252013633 AM

5 The PAMA was great but next time they should close thedoors The noise in the hallway was loud at times and made ithard to hear the speakers since they didnt wear microphones

Apr 25 2013 543 AM

6 The external buildings only worked due toexcellent weather on a cold orwet day that would not have worked and delegates would have neglected the off site sessions unless shuttle buses were provided

Apr 25 2013 542 AM

7 You might have more people attending events in the morning at outside locations but for a bigger attendance for the keynote speaker all remaining discussion should be held at the Rose after lunch

Apr242013 515 PM

8 would have beeneasier to have all the events in onebuilding though Apr 242013313 PM

9 One location is better for convenience Apr 242013 134 PM

10 Great weather really helped a lot - made walking so easy Apr242013 126 PM

11 weather played into this- would nothave been as enjoyable if the weather was not so good

Apr 24 2013 126 PM

12 Very generous with food thank you Walks btwn venues were good reshyenergizingclear-the-brain opportunities

Apr 242013 1242 PM

13 wonderful Apr2420131240 PM

14 Last minute room changes(Digital Art moving from PAMA back to Rose) caused confusion

Apr242013 1222 PM

15 maybethe Rose Theatre was too big for the panel discussions Apr24 2013 1218 PM

16 Good thing the weather was cooperative Apr 242013 1213 PM

17 The presenters at So You Want To Be In Film told everyone that there was onlynetworking after their panal causing people to leave early

Apr 24 2013 1211 PM

19 of 25

Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

on E

coD

ov

Dav

dS

pen

ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

g E

ncaS

en

be

c sH

AC

Eo

fiv

bull

bfa

mp

lon

cre

ativ

e

a br

ampi

on m

uia

a

bram

pton

sum

mit

gt

O

bulla

o a

x

ro

laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

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Page7 Q11 Was the date and time convenient for you

1 This time of the year was perfect Even if it had been raining Iwouldnt have minded Besides you cant control such things however Ihonestly believe that the Summit should beshifted later in the day perhaps 11 am -8 pm (same 9 hrs ofcurrent symposium) in order to give those who work elsewhere during the day a chance to participate

2 Iwould prefer aweekend (all-day) format

3 May might be nicer in terms ofweather -especially since there was walking outside involved

4 Keep it the same -worked well

5 Next time maybe consider ashorter event maybe 8-2 since so many people are very busyand as the day progressed theevent lost lots of people

6 Perhaps a Friday and Saturday to accommodate those who have to work

7 The majority ofthose engaged in the creative economy often work during the hours of the event Many were excluded by mere scheduling

8 Could consider anoon to 8pm event to capture people who want to take work hours vs personal hours to attend

9 maybemaybe a friday next time

10 It was unfortunate that attendance was not as high (or at least it looked that way) as last year Perhaps if it was not during exam week the event would attract more college and university students

11 kind ofa long day

12 Having the event alittle later 9-610-7 might give more business people the opportunity to come after work

May 1 2013 659 AM

Apr 292013 1202 PM

Apr 25 2013 543 AM

Apr 24 2013 126 PM

Apr 242013 1-22 PM

Apr 24 2013 1246 PM

Apr 242013 1243 PM

Apr 24 2013 1242 PM

Apr 242013 1240 PM

Apr 242013 1222 PM

Apr 24 2013 1213 PM

Apr 242013 1211 PM

20 of 25

5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

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Per

Day

Has

hta

gs

Per

Tw

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Bra

mpt

on E

coD

ov

Dav

dS

pen

ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

g E

ncaS

en

be

c sH

AC

Eo

fiv

bull

bfa

mp

lon

cre

ativ

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a br

ampi

on m

uia

a

bram

pton

sum

mit

gt

O

bulla

o a

x

ro

laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

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5

10

15

20

25

ei-z

Page 8 Q12 How did you hear about this event

1 The City

2 Through a colleague

3 Brampton Arts Council

4 Brampton Library website

BAC

6 Brampton Board ofTrade networking meeting

7 I work for one of the partners below

8 Email from City of Brampton

9 Brampton Board of Trade

Brampton Arts Council

11 I work for the City

12 Partnership

13 Through my school

14 Community contact

e-mail

16 EDO

17 Small Business Enterprise

18 Through the SBEC

19 Iattended last year Iheard via my newsletters from the Brampton Arts Council

Another educator

21 email promotion from HACE as well as articles in the Brampton Guardian

22 Through ourschool viceprincipal

23 Through school

24 Mary Nanavati

worked on it - part of planning committee

26 E-mail invitation

27 Word of month

May 12013 702 AM

Apr 30 2013 700 AM

Apr 29 2013427 PM

Apr 292013 1203 PM

Apr 26 2013 259 PM

Apr 26 2013 1141 AM

Apr 26 2013 1054 AM

Apr 25 2013 327 PM

Apr 252013 1021 AM

Apr 252013 821 AM

Apr 25 2013 807 AM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 544 AM

Apr 252013 543 AM

Apr 242013 751PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 24 2013 134 PM

Apr 24 2013 127 PM

Apr 242013 126 PM

Apr 242013 123 PM

Apr 24 2013 1246 PM

21 Of 25

poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

on E

coD

ov

Dav

dS

pen

ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

g E

ncaS

en

be

c sH

AC

Eo

fiv

bull

bfa

mp

lon

cre

ativ

e

a br

ampi

on m

uia

a

bram

pton

sum

mit

gt

O

bulla

o a

x

ro

laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

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poundl-Z6

Page 8 Q12 How did you hear about this event

28 Referred by a friend Apr 24 2013 1243 PM

29 colleague (word ofmouth) Apr 24 2013 1243 PM

30 brampton gaurdian Apr 24 2013 1241 PM

31 Iattended last year so I knew to look on the city website for 2013 Ido not recall how I heard about it last year

Apr 24 2013 1230 PM

32 Previously attended Apr 24 2013 1226 PM

33 Direct email Apr 242013 1220 PM

34 Brampton website-also attended last time Apr 24 2013 1219 PM

35 Attended Last years event e-mail reminders Apr 242013 1216 PM

36 Involved through work Apr 242013 1214 PM

37 The Brampton Arts Council Apr 2420131212 PM

38 Email to a co-worker Apr 24 2013 1210 PM

39 We were asked to but a bid tocater the event Apr 2420131208 PM

40 Twitter Apr 24 2013 1206 PM

22 of 25

poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

eets

To

tal

Tw

eete

rs

To

tal

Retw

eete

rs

Un

iqu

e M

enti

on

s

Un

iqu

e H

ash

tag

s

Tw

eets

Per

Day

Has

hta

gs

Per

Tw

eet

Bra

mpt

on E

coD

ov

Dav

dS

pen

ccrE

du

FMT

Vpr

educ

tion

s Je

nGP

hcto

g E

ncaS

en

be

c sH

AC

Eo

fiv

bull

bfa

mp

lon

cre

ativ

e

a br

ampi

on m

uia

a

bram

pton

sum

mit

gt

O

bulla

o a

x

ro

laquo

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

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poundi-Z9

Page8 Q13 Would you like to receive further information regarding the HACE Economic Development Plan If so please provide your email address OR If you wish to maintain the anonlmity of this survey please email HACECreativeEconomybramptonca at your convenience

1 Yes

2 jefferybutler

3 lynda

4 mjmclay

5 yes

6 sidnair

7 herman

8 dkdesigns

9 IfIf HACEHACE isis onlyonly Brampton then

10 varun

11 j_amin

12 OK

13 doloresrotondo

14 dgrafx

Dlanna Knight

about the downtown sector then no IfHACE covers all of jennifergilbert

Apr 292013 427 PM

Apr 29 2013 1203 PM

Apr 26 2013 259 PM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 25 2013 601 AM

Apr 24 2013 751 PM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 242013 304 PM

Apr 24 20131241 PM

Apr 24 20131230 PM

Apr 242013 1226 PM

Apr 24 2013 1216 PM

23 of 25

Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

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tal

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eets

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tal

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

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Page 8 Q14 Do you have anyadditional comments about the Creative Economy Summit (ie favourite components suggestions for improvement recommendations for speakerstopics etc)

1 Keep bringing back Emily Claire Shes really good atasking theright people the right questions Not only was her presentation and the presenters engaging and informative but inspirational

2 Liked going to different venuesSpeakers were great

3 Iwould love to have access to an online directory of businesses involved in Bramptons creative economy

4 Ienjoyed moving from one venue to another Great idea Ifelt disappointed that there were so few students there There must be a way to reach out to the PDSB and the Dufferin Peel DSB Directors for next year so they emphasize this opportunity totheir principals This was such an awesome and positive event for the future of our Youth

5 Listing the companies that do have current job openings and who are willing to train youth and others in there growing businesses

6 well organized event

7 Ithink more input from business would be of use there seemed to be a lot of City people and people whose primary income is from Grants etc

8 One major followup should be determined from this summit which should be shared Thank you Well done

9 Nope

10 meal service atlunch needs to be revamped service line needs to be doubled menu needs to be revamped seating needs to be added to allow those that require it to sit and eat lunch poor execution of the luncheaon overall

11 Great eventand well attended bylocals who were very approachable

12 Next year ensure that the keynote speakers and panelists dont talk ONLY about their businesses

13 The food was terrific and certainly plentiful My only gripe wasthe music being played while wewere out in the lobby eating our lunch and trying to talk Iwould have enjoyed hearing the live entertainers under different circumstances

14 Should be more than one food station

15 This years theme orienting towards the youth could have been better promoted to all the schools There are other arts schools in Brampton besides the one (Fletchers Meadow) that took part Ihave a child in her final years of high school and had I known thatthere was a strong orientation to the youth Iwould have brought her along Keep up with the orientation to the youth

16 no

17 Do it again next year - make it an annual event pis

May 1 2013 702 AM

Apr 29 2013 427 PM

Apr29 2013 1203 PM

Apr 26 2013 259 PM

Apr 262013 1141 AM

Apr 262013 1054 AM

Apr 25 2013 327 PM

Apr 252013 635 AM

Apr 252013 601 AM

Apr 25 2013 543 AM

Apr 24 2013 723 PM

Apr 24 2013 702 PM

Apr 24 2013 517 PM

Apr 242013 333 PM

Apr 242013 318 PM

Apr 242013 304 PM

Apr 242013 127 PM

24 of 25

Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

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To

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

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Page 8 Q14 Do you have any additional comments about the Creative Economy Summit (Ie favourite components suggestions for improvement recommendations for speakerstopics etc)

18 Avery good initiative look forward to the 2014 event Apr 24 2013 123 PM

19 great event Great job Apr 242013 1241 PM

20 Ireally enjoyed the performances last year from Sheridan theatre studentsmissed not having thelive entertainment If a tour of PAMA had been

Apr 24 2013 1230 PM

included afterwards Iwould enjoyed that Overall itwas a well organized event Ijust feel that some ofthe content could have been stronger and really emphasized what is being done and what opportunities exist Perhaps a possible approach would beto make this event a Peel Region wide event and make it more of a conference or make it a biannual event

21 How to suggestions for other municipalities on where to start to grow the creative Apr 24 2013 1226 PM economy

22 Iwould have appreciated the opportunity to bring my students to the event My Apr 24 2013 1220 PM teacher who inquired was told that she could notbring anentire Economics class all of whom would have benefited from the experience and will soon be Bramptons leaders

23 Ask for input from businesses many topics were missing and follow-up were Apr24 2013 1216PM lacking Iwould give this summit a fail If you would like suggestions in a full formatdgrafxrogerscom

24 have more than onestation for lunch service Apr 242013 1214 PM

25 Artist speakers should be given guidance to try and incorporate the businesseconomic side of their art Their natural Inclination is to talk about the work itself but many attendees are also interested in how theymonetize their

Apr 242013 1206 PM

work and in doing so contribute to Bramptons growing people-powered economy

25 of 25

04

18

20

13

-04

25

20

13

To

tal

Tw

eets

To

tal

Retw

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 32: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

04

18

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Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I

Page 33: BRAMPTON p V*t Heritage, Arts, Culture Report and HOWeF Uty … 2011... · 2014-06-20 · mwrnrnwrn BRAMPTON p V*t Heritage, Arts, Culture Report and brampton.ca . HOWeF Uty Entertainment

Appendix 3

Earned Media Report Brampton Creative Economy Summit

Tues Apr 23 2013

Media Outlet Coverage Brampton Guardian Mar 31

April 20

April 25

Asian Connections April 5 12 19 event listing

April 26

Brampton Update Feb 8

April 24

Hindi Abroad April 26

Municipal information Network April 29

South Asian Weekender April 26

Canlndia April 26 Canadian Asian News April 26

Brampton Bulletin Mar 29

April 12

I