Copyright 2010 Pearson Education InternationalChapter 3 - *Communicating in a World of Diversity

Copyright 2010 Pearson Education InternationalChapter 3 - *Learning ObjectivesDiscuss the challenges and opportunities of intercultural communicationDefine culture and explain how it is learnedDefine ethnocentrism and stereotyping, then give three suggestions for overcoming these limiting mindsets

Copyright 2010 Pearson Education InternationalChapter 3 - *Learning ObjectivesExplain the importance of recognizing cultural variations and list eight categories of cultural differencesIdentify the steps you can take to improve your intercultural communication skillsList seven methods for writing clearly in multi-language business environments

Copyright 2010 Pearson Education InternationalChapter 3 - *Communication in a Diverse WorldThe concept of diversity Individual characteristicsIndividual experiencesIntercultural communicationCultural backgroundsCultural differences

Copyright 2010 Pearson Education InternationalChapter 3 - *Opportunities in a Global MarketplaceNew customersNew labor sourcesNew job possibilities

Copyright 2010 Pearson Education InternationalChapter 3 - *Advantages of a Diverse WorkforceConnect with customersExpand talent pool

Copyright 2010 Pearson Education InternationalChapter 3 - *Challenges of Intercultural CommunicationMotivating employees Communicating with employeesPromoting harmony and cooperation

Copyright 2010 Pearson Education InternationalChapter 3 - *Enhancing Sensitivity to Culture and DiversityUnderstanding the concept of cultureOvercoming ethnocentrism and stereotypingAccepting variations in a diverse worldAdapting to other business culturesAdapting to U.S. business culture

Copyright 2010 Pearson Education InternationalChapter 3 - *The Concept of CultureShared systemPrioritiesBehaviorsRules

Copyright 2010 Pearson Education InternationalChapter 3 - *Characteristics of CulturesCultural assumptionsAutomaticCoherentComplete

Copyright 2010 Pearson Education InternationalChapter 3 - *Negative Cultural AttitudesEthnocentrismXenophobiaStereotyping

Copyright 2010 Pearson Education InternationalChapter 3 - *What Is Cultural Pluralism?Accepting multiple culturesAvoiding assumptionsAvoiding judgmentsAcknowledging distinctions

Copyright 2010 Pearson Education InternationalChapter 3 - *Recognizing Variations in a Diverse WorldContextualLegal and ethicalSocialNonverbal AgeGenderReligionAbility

Copyright 2010 Pearson Education InternationalChapter 3 - *Cultural ContextDecision making practicesProblem solving techniquesNegotiating styles

Copyright 2010 Pearson Education InternationalChapter 3 - *Legal and Ethical BehaviorSeek common groundWithhold judgmentSend honest messagesRespect differences

Copyright 2010 Pearson Education InternationalChapter 3 - *Social Behavior DifferencesWork and successRoles and statusUse of mannersConcepts of timeFuture orientationOpenness and inclusiveness

Copyright 2010 Pearson Education InternationalChapter 3 - *Nonverbal DifferencesGreetings and touchingPersonal spaceFacial expressionsEye contactPostureFormality

Copyright 2010 Pearson Education InternationalChapter 3 - *Differences in AgeYouth-orientedSenior-orientedMulti-generational

Copyright 2010 Pearson Education InternationalChapter 3 - *Gender DifferencesExisting workplace culturesCommunication styles

Copyright 2010 Pearson Education InternationalChapter 3 - *Religious DifferencesPersonal beliefsWorkplace issues

Copyright 2010 Pearson Education InternationalChapter 3 - *Ability DifferencesAssistive technologiesCustomersColleagues Employees

Copyright 2010 Pearson Education InternationalChapter 3 - *Adapt to Other CulturesAcknowledge your biasesIgnore the Golden RuleBe tolerant, respectful, and flexiblePractice patience and keep a sense of humor

Copyright 2010 Pearson Education InternationalChapter 3 - *U.S. Business CultureIndividualismEqualityPrivacy and personal spaceTime and schedulesReligious beliefsCommunication styles

Copyright 2010 Pearson Education InternationalChapter 3 - *Improving Intercultural CommunicationStudy other cultures and languagesRespect communication stylesSpeak and write clearlyListen carefully to othersUse interpreters or translatorsHelp others adapt to your culture

Copyright 2010 Pearson Education InternationalChapter 3 - *Studying Other CulturesSocial customsClothing and foodPolitical patternsReligion and social beliefsEconomics and businessEthics, values, and laws

Copyright 2010 Pearson Education InternationalChapter 3 - *Learning LanguagesFacilitate communicationPromote business relationships

Copyright 2010 Pearson Education InternationalChapter 3 - *Respecting Communication PreferencesDegree of formalityLevel of directnessWriting or speaking

Copyright 2010 Pearson Education InternationalChapter 3 - *Writing Clearly

Copyright 2010 Pearson Education InternationalChapter 3 - *Speaking and ListeningIntercultural conversationsSpeaking with othersListening to others

Copyright 2010 Pearson Education InternationalChapter 3 - *Translators or InterpretersHuman beingsInterpretation, cultural context, non-verbal cuesComputersTranslation, words and phrases, gist of the message

Copyright 2010 Pearson Education InternationalChapter 3 - *Helping Others AdaptBusiness communication Offer useful adviceSimplify the process

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