M I C H A L S LANGEC A R T I E R - B R E S S O N

G O L D E NB O U R K E - W H I T E

FRANK mapp l e t h o r p eD A U G U E R R E

AV E D O N STEIGL ITZL A C H A P P E L L E

RAYNEWTON

A D AM S A R B U SLEIBOVITZ

media kit 2009

jordana sturaro

creating the next generation of photographers

pique

the next generation 05

editorial content 07

editorial calendar 07

advertising rates 08

advertising dimensions 09

mechanical specifications 10

terms + conditions 13

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We are writing to introduce you to The Art Institute of Philadelphia’s student run photography journal, PIQUE. We are now in our 4th year, and as the editors-in-chief, we felt it was important to expose the photography community of Philadelphia to not only the student’s tremendous level of skill and creativity, but also to our new format. In the coming months we will be working on implementing several new features and focusing on creating an entirely black and white issue.

We are also introducing advertising into the upcoming issue and as a part of the photo-graphic community we would like to offer you a chance to reach a potential lucrative cus-tomer base. PIQUE is a 40 page biannual publication that is not only given to the entire student body of the Art Institute of Philadelphia, it is also dispersed to a variety of galleries, coffee shops and other retail locations in the Center City area, as well as being sent to the entire American Society of Media Photographers Philadelphia chapter roster.

This is a tremendous opportunity and in addition to the printed publication we now also provide a digital copy online at http://piquemag.wordpress.com, our blog. Any inquires about any of our articles, features, artists or for more information about our advertising rates, should be sent to piquemagazine@gmail.com.

creating the futurethe next generation

collette snyder

NOTE FROM THE EDITOR Each year we have a new editor who brings their own unique vision to the magazine, and in every issue PIQUE opens with an insightful essay by our student editor on the current state of the school, photography and the world.

FOCUS ON Noteworthy exhibitions recommended by PIQUE’s editorial staff.

editorial content

PORTFOLIO A visual showcase of work by our “next generation” of photographers. Two different sections highlight work from our photography majors and images from students outside the department. See full portfolios at our blog at http://piquemag.wordpress.com/ PROFILE A new feature focusing on the interesting personalities that make up the Philadelphia photography community.

editorial calendarISSUE

Spring/Summer 2009

SPACE RESERVATION

03.20.2009

MATERIALS DEADLINE

05.29.2009

AVAILABLE

06.19.2009

PUBLISHERThe Art Institute of Philadelphia1622 Chestnut StreetPhiladelphia, Pa 19103t: 215.567.7080

PHOTOGRAPHY DEPARTMENT DIRECTORRobert Critest: 215.405.1222e: rcrites@aii.edu

key contactsPHOTOGRAPHY ADVISORRobert Cornelius1622 Chestnut StreetPhiladelphia, Pa 19103piquemagazine@gmail.com

DESIGN ADVISORDanielle DeMooyt: 267.864.7707e: ddemooy@gmail.com

PIQUE’s editorial content includes a mix of intelligent, thought-provoking articles and columns, mixed with a creative collection of images and art--all student produced. Our philosophy is to showcase the incredible array of talent, the efforts of the “next generation” of photographers whose work is a continuation of all those great men and woman who came before them. Editorial highlights include:

advertising ratesPrices are based on our 2008 circulation of 4,000 issues per calendar year. All advertisements are 4C or quadtone (for black and white). 10% discount with a four-time commitment. Discounted rates do not apply to back cover.

RATES 2008-2009 All dimensions are in inches.

1X

$900.00

$500.00

$500.00

$250.00

$1500.00

$1500.00

$3000.00

$500.00

SIZE

Full Page (with or without bleed) 1/2 Page Veritcal

1/2 Page Horizontal

1/4 Page

Inside Front

Inside Back

Back Cover

Masthead

2X

$800.00

$400.00

$400.00

$200.00

$1350.00

$1350.00

$2500.00

$475.00

3X

$725.00

$375.00

$375.00

$175.00

$1150.00

$1150.00

$2000.00

$450.00

4X

$700.00

$300.00

$300.00

$150.00

$1000.00

$1000.00

$1800.00

$400.00

TERMS All multiple frequency contract advertisements must appear within a 24 month period.All advertisements must be accompanied by a signed contract. Advance payment is required for all first-time advertisers. Rates effective through December 31, 2009.

ISSUANCE/CLOSING/CANCELLATION DATESPIQUE is published 2 times a year. No changes will be accepted after the closing dates. Cancellations and revisions will only be accepted in writing.

For the Spring/Summer 2009 issue, 4/C process or black and white advertisements will be accepted.

TECHNICAL INFORMATION Magazine Trim Size: 8.375 x 10.875 Image Resolution: 300 dpi Line Screen: 150 lpi Colors: 4/C Process [CMYK] Paper Stock: 50# Recycled Matte Binding Method: saddle stiched

ADVERTISING SIZES All dimensions are in inches.

A. Full Page Bleed Size: 8.875 x 11.375 Trim Size: 8.375 x 10.875 Live Area: 7.375 x 9.875

B. Half Page Vertical* 3.5 x 9.875

C. Half Page Horizontal* 7.375 x 4.75

D. 1/4 Page* 3.5 x 4.75

*There is no bleed for 1/2 and 1/4 page advertisements. 1/2 and 1/4 page advertisements must be supplied with a border. Improperly sized material may be altered at PIQUE’s discretion.

advertising dimensions

A(with bleed)

A(without bleed)

B

D

C

For the Spring/Summer 2009 issue, 4/C process and black and white advertisements will be accepted.

DIGITAL FILE SPECIFICATIONS Platform: PC or Macintosh format are acceptable. Software Accepted: Adobe InDesign, Illustrator, EPS, or PDF files. You may also send the ad in high resolution PDF. No TIFF or PSD ads will be accepted as they generally raster the type causing it to look bitmapped. Files must be CMYK.

Image + Graphic Elements: Image and Graphic Files (TIFF or EPS) should be 300 DPI.

Fonts: Complete font suitcases and screen fonts must be included. If fonts are missing, substitute fonts will be used.

Proof: For color accuracy, we recommend 4C ads are accompanied by a high quality proof.

Note: WedonotacceptMicrosoftPublisherorMicrosoftWordfiles; fileswithLAB,RGB,IndexorPantonecolors.

MATERIAL DELIVERY CD/DVD(WedonotacceptfloppyorZipdisks) Please label the CD/DVD with the advertiser’s name and two methods of contact, preferably phone and email. Should be accompanied by a content list and approval proof.

Send to: Pique Magazine c/o The Art Institute of Philadelphia 1622 Chestnut Street Philadelphia, Pa 19103

Email Please send as a compressed attachment (Stuffit or WinZip) to: piquemagazine@gmail.com.

DISPOSITION OF MATERIALS Advertising materials will be retained for six months from date of receipt and will not be returned.

mechanical specifications

ben macmaster

david essom

The following are general terms and conditions governing advertising published in PIQUE.

Announcement of any change in rates will be made in advance of the PIQUE’s advertisingsalesclosedateofthefirstissuetowhichsuchrateswillbeapplicable.

Advertisers may not cancel orders for, or make changes in, advertising after the material due dates.

PIQUE is not responsible for errors or omissions in any advertising materials provided by the advertiser or its agency (including errors in key numbers) or for changes made after closing dates.

PIQUEhastherighttoinserttheadvertisinganywhereintheMagazine,unlessspecifiedatits discretion, and any condition on contracts, orders or copy instructions involving the placement of advertising within an issue of the Magazine (such as page location, competitive separation or placement facing editorial copy) will be treated as a positioning request only and cannot be guaranteed. The Publisher’s inability or failure to comply with any such condition shall not relieve the agency or advertiser of the obligation to pay for the advertising.

Position cannot be guarnteed. Rates subject to change on two months advance notice from publisher. Rates for space do not include production costs, which are billed separately.

Any production work done by the PIQUE staff will be billed to advertiser. If the advertiser fails toprovidecopyorarttomeetthedeadlinespecificationsofissueinwhichspacehasbeen ordered, PIQUE reserves the right to charge for the space as ordered.

Any cancellation or change in the space contracted for must be submitted in writing prior to the materials due date. After that date, advertiser is liable for space as contracted.

Advertiser is liable for any costs incurred to prepare advertisements for inclusion in magazine whichdonotmeetmechanicalrequirementsasspecifiedontheoppositepage.

PaymentmustbemadeinadvanceunlessotherwisespecifiedbyPIQUE.

The publisher reserves the right to reject any advertising that is not within the publisher’s standards. Advertiser agrees to indemnify and protect the publisher from any claims or expenses resulting from unauthorized use of any name, photograph, artwork, or words protected by copyright or registered trademarks.

terms + conditions

media kit 2009