BOULDER COUNTY GOING LOCAL! Campaign

43

description

An overview of the BOULDER COUNTY GOING LOCAL! Campaign initiated by the founders of Boulder Valley Relocalization. See www.bouldergoinglocal.com for more information.

Transcript of BOULDER COUNTY GOING LOCAL! Campaign

Page 1: BOULDER COUNTY GOING LOCAL! Campaign
Page 2: BOULDER COUNTY GOING LOCAL! Campaign

Building community Building community self-sufficiency and self-sufficiency and strengthening the local strengthening the local economy through economy through partnership, partnership, collaboration and citizen collaboration and citizen engagementengagement

Page 3: BOULDER COUNTY GOING LOCAL! Campaign

A A county-widecounty-wide Campaign, Campaign, setting the theme for a setting the theme for a decade-long effort to make decade-long effort to make the transition to a stronger, the transition to a stronger, more localized economy in more localized economy in an energy-constrained an energy-constrained future.future.

Page 4: BOULDER COUNTY GOING LOCAL! Campaign

Initiated by the founders of Initiated by the founders of Boulder Valley Boulder Valley

Relocalization Relocalization (BVR), presented by (BVR), presented by Boulder Boulder

Going Local, Inc.Going Local, Inc. (a social venture) in (a social venture) in

collaboration with collaboration with Boulder Independent Boulder Independent

Business Alliance Business Alliance (BIBA), (BIBA), Boulder County Boulder County

Farmers’ MarketsFarmers’ Markets, , Slow Food BoulderSlow Food Boulder, local , local

and county government, local growers, local and county government, local growers, local

citizens and many others dedicated to a citizens and many others dedicated to a

thriving, secure and resilient local community.thriving, secure and resilient local community.

Page 5: BOULDER COUNTY GOING LOCAL! Campaign
Page 6: BOULDER COUNTY GOING LOCAL! Campaign

Boulder County Commissioners

Naropa University MicroBusiness

Development (Denver) KGNU Be Local BALLE Network

(Ft. Collins) PLAN Boulder County, Downtown Boulder Inc.

(DBI) Boulder County Farmers’

Markets

Boulder Co-Op Market Abbondanza Organic

Seeds & Produce Boulder Bookstore Naturally Boulder Boulder’s Best Organics The Kitchen American Independent

Business Alliance (AMIBA)

Business Alliance for Local Living Economies (BALLE)

Page 7: BOULDER COUNTY GOING LOCAL! Campaign
Page 8: BOULDER COUNTY GOING LOCAL! Campaign

Increase public awareness of the need for Increase public awareness of the need for community responses to ramifications of community responses to ramifications of over-reliance on cheap fossil fuelsover-reliance on cheap fossil fuels

Reduce carbon emissions and prepare the Reduce carbon emissions and prepare the community for an energy-constrained futurecommunity for an energy-constrained future

Stimulate community economic self-reliance Stimulate community economic self-reliance based on local production of food, energy based on local production of food, energy and goods, and local development of and goods, and local development of currency, governance and culturecurrency, governance and culture

Page 9: BOULDER COUNTY GOING LOCAL! Campaign

Support the production of local goods and Support the production of local goods and services while fostering a commitment to services while fostering a commitment to reducing consumption and improving reducing consumption and improving environmental and social conditionsenvironmental and social conditions

Catalyze community actions that can be Catalyze community actions that can be implemented locally and become working implemented locally and become working models for other communitiesmodels for other communities

Begin reversing the local effects of Begin reversing the local effects of economic globalizationeconomic globalization

Page 10: BOULDER COUNTY GOING LOCAL! Campaign

BUY BUY LOCALLOCAL FIRST! FIRST!EAT EAT LOCAL!LOCAL!GROW GROW LOCAL!LOCAL!LOCALLOCAL ENERGY! ENERGY!LOCALLOCAL CURRENCY! CURRENCY!

Page 11: BOULDER COUNTY GOING LOCAL! Campaign

Promoting buying local Promoting buying local

whenever possible and whenever possible and

supporting locally-owned supporting locally-owned

independent businessesindependent businesses

Page 12: BOULDER COUNTY GOING LOCAL! Campaign
Page 13: BOULDER COUNTY GOING LOCAL! Campaign
Page 14: BOULDER COUNTY GOING LOCAL! Campaign

Partnering with BIBA, Downtown Boulder Inc. (DBI)

Steering Committee Drawing from AMIBA and BALLE experience BUY LOCAL FIRST! Coupon Book Online directory Public and media events Collateral materials, co-op advertising

Page 15: BOULDER COUNTY GOING LOCAL! Campaign
Page 16: BOULDER COUNTY GOING LOCAL! Campaign
Page 17: BOULDER COUNTY GOING LOCAL! Campaign

Public awareness Public awareness and education and education valuevalue

Increases traffic Increases traffic and salesand sales

Builds customer Builds customer loyaltyloyalty

Generates revenues Generates revenues for BIBA, BVRfor BIBA, BVR

Fundraiser for Fundraiser for community groupscommunity groups

Page 18: BOULDER COUNTY GOING LOCAL! Campaign

Best-selling book in town

Adding to wholesale and retail sales

Increasing tax revenues

More than 500 businesses participating

Page 19: BOULDER COUNTY GOING LOCAL! Campaign

Supporting local growers, Supporting local growers,

CSAs and farmers’ markets, CSAs and farmers’ markets,

promoting local restaurants promoting local restaurants

and stores offering locally-and stores offering locally-

grown foodgrown food

Page 20: BOULDER COUNTY GOING LOCAL! Campaign

Designed to bring new Designed to bring new awareness, energy and awareness, energy and vitality to the local food vitality to the local food system, promoting closer system, promoting closer connections between connections between members of the community members of the community and those who grow our and those who grow our food food

Page 21: BOULDER COUNTY GOING LOCAL! Campaign
Page 22: BOULDER COUNTY GOING LOCAL! Campaign
Page 23: BOULDER COUNTY GOING LOCAL! Campaign

Boulder County EAT LOCAL! Resource GuideBoulder County EAT LOCAL! Resource Guide EAT LOCAL! ChallengeEAT LOCAL! Challenge ““Local Food is Miles Better”Local Food is Miles Better” EAT LOCAL! Festival (Sept. 15)EAT LOCAL! Festival (Sept. 15) EAT LOCAL! Week (Sept. 15 – 23)EAT LOCAL! Week (Sept. 15 – 23) Boulder County Agri-TourismBoulder County Agri-Tourism

Page 24: BOULDER COUNTY GOING LOCAL! Campaign
Page 25: BOULDER COUNTY GOING LOCAL! Campaign
Page 26: BOULDER COUNTY GOING LOCAL! Campaign

Growers/Farmers/CSAsGrowers/Farmers/CSAs Restaurants and Restaurants and

caterers serving caterers serving locally-grown producelocally-grown produce

Farmers’ marketsFarmers’ markets GardensGardens Retailers carrying both Retailers carrying both

local farm and fair local farm and fair trade productstrade products

Food producers using Food producers using locally-grown locally-grown ingredientsingredients

Key organizationsKey organizations

Page 27: BOULDER COUNTY GOING LOCAL! Campaign

Developing local food Developing local food

security through flourishing security through flourishing

gardens, community gardens, community

greenhouses and greenhouses and

community farmscommunity farms

Page 28: BOULDER COUNTY GOING LOCAL! Campaign

With current agricultural system, we can feed only ~20,000 people in Boulder County

With greatly expanded individual/community plots, increased farming for food, bio-intensive methods, reduced calorie intake and simplified diet, this can be increased to ~185,000 people

Boulder County population is 300,000

Page 29: BOULDER COUNTY GOING LOCAL! Campaign

Encourage local Encourage local citizens to grow more citizens to grow more of their own food in of their own food in home and community home and community gardens, community gardens, community greenhouses, and greenhouses, and community farmscommunity farms

Catalyze the Catalyze the development of new development of new food-producing farms, food-producing farms, expansion of existing expansion of existing farms, and the farms, and the development of new development of new farmers in Boulder farmers in Boulder CountyCounty

Page 30: BOULDER COUNTY GOING LOCAL! Campaign

Provide ongoing Provide ongoing education in education in Permaculture and Permaculture and bio-intensive bio-intensive gardening/food gardening/food production production methodsmethods

Stimulate Stimulate volunteering at volunteering at local farmslocal farms

Page 31: BOULDER COUNTY GOING LOCAL! Campaign

Catalyzing appropriate Catalyzing appropriate

community responses to the community responses to the

coming energy crisis, coming energy crisis,

developing sustainable local developing sustainable local

alternative energy sourcesalternative energy sources

Page 32: BOULDER COUNTY GOING LOCAL! Campaign

Demonstrate effective strategies for Demonstrate effective strategies for reducing and eventually eliminating reducing and eventually eliminating dependence on imported fossil fuels for dependence on imported fossil fuels for energyenergy

Help reduce local contribution to Help reduce local contribution to greenhouse gas emissionsgreenhouse gas emissions

Educate the public, local businesses and Educate the public, local businesses and institutions, and help catalyze appropriate institutions, and help catalyze appropriate community responsescommunity responses

Page 33: BOULDER COUNTY GOING LOCAL! Campaign

Conservation Conservation educationeducation

Peak Oil ResolutionPeak Oil Resolution Local Energy FarmLocal Energy Farm Alternative Alternative

educational educational programsprograms

Energy strategy Energy strategy demonstrationsdemonstrations

Page 34: BOULDER COUNTY GOING LOCAL! Campaign

Channeling flows of Channeling flows of

economic energy to help economic energy to help

reweave the fabric of reweave the fabric of

connections that is at the connections that is at the

heart of our communityheart of our community

Page 35: BOULDER COUNTY GOING LOCAL! Campaign

Frequent flyer miles

BerkShares Ithaca Dollars SkillShare Time Exchange

Network

Page 36: BOULDER COUNTY GOING LOCAL! Campaign

Targeted to solve specific problems, Targeted to solve specific problems, local currencies can serve as the local currencies can serve as the catalyst to liberate unused or latent catalyst to liberate unused or latent resources within the community, resources within the community, meet unmet needs, and create new meet unmet needs, and create new economic flowseconomic flows

Local currencies are about building Local currencies are about building community while building the local community while building the local economyeconomy

Page 37: BOULDER COUNTY GOING LOCAL! Campaign

Participating in Boulder County Complementary Currency Task Force (convened by Tom Mayer)

In dialogue with city and county government

Steering Committee Considering Locals Care, ECO2 Card, Fourth

Corner Exchange, etc.

Page 38: BOULDER COUNTY GOING LOCAL! Campaign

Building community self-Building community self-sufficiency and sufficiency and strengthening the local strengthening the local economy through economy through partnership, collaboration partnership, collaboration and citizen engagementand citizen engagement

Page 39: BOULDER COUNTY GOING LOCAL! Campaign

Themed eventsThemed events Speakers and panelsSpeakers and panels Documentary film screeningsDocumentary film screenings Classes, courses, workshopsClasses, courses, workshops Community dialoguesCommunity dialogues

Page 40: BOULDER COUNTY GOING LOCAL! Campaign

May 15 (Tues.), May 15 (Tues.), VOLUNTEER ORIENTATION AND VOLUNTEER ORIENTATION AND TRAINING TRAINING for Boulder Valley Relocalization and for Boulder Valley Relocalization and BOULDER GOING LOCAL! CampaignBOULDER GOING LOCAL! Campaign

May 17 (Thurs.), May 17 (Thurs.), CRUDE IMPACTCRUDE IMPACT, an award-, an award-winning documentary film exploring the winning documentary film exploring the discovery and use of oil and its interconnection discovery and use of oil and its interconnection with human domination of the planetwith human domination of the planet

May 19 (Sat.), May 19 (Sat.), MOUNTAIN GARDENINGMOUNTAIN GARDENING, with , with Sandy CruzSandy Cruz

May 24 (Thurs.), May 24 (Thurs.), BOULDER BOOK STORE BOULDER BOOK STORE presents presents PAUL HAWKENPAUL HAWKEN, author of , author of BLESSED BLESSED UNREST: HOW THE LARGEST MOVEMENT IN THE UNREST: HOW THE LARGEST MOVEMENT IN THE WORLD CAME INTO BEING AND HOW NO ONE WORLD CAME INTO BEING AND HOW NO ONE SAW IT COMINGSAW IT COMING

Page 41: BOULDER COUNTY GOING LOCAL! Campaign

County-Wide County-Wide Festival, Festival, Conference, ExpoConference, Expo

September 28-30September 28-30 Planet Bluegrass, Planet Bluegrass,

LyonsLyons Featuring Featuring Slow on Slow on

the Planet the Planet (Sun., (Sun., Sept. 30)Sept. 30)

Page 42: BOULDER COUNTY GOING LOCAL! Campaign

Bioneers Conference 2006Bioneers Conference 2006

““We can no longer import our We can no longer import our lives in the form of food, fuel and lives in the form of food, fuel and fundamentalism. Life is fundamentalism. Life is homegrown, always has been. So homegrown, always has been. So is culture. And so too are the is culture. And so too are the solutions to global problems.”solutions to global problems.”

Page 43: BOULDER COUNTY GOING LOCAL! Campaign