Boston Oracle Marketing Cloud User Group - August

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Transcript of Boston Oracle Marketing Cloud User Group - August

  • Boston | August 23, 2016

    User Group

  • Relationship One - OMC User Group

    Agenda

    Hidden UI Secrets to Improve Your Eloqua Campaigns

    Intros & Updates

    Account-Based Marketing Automation

    Erin Rowles, Relationship One

    Brenda Barelle, Relationship One

    Jim Lavelle & Ellery Griscom, Demandbase

    }

    Open Discussion & Next Event

  • Relationship One - OMC User Group

    Intros

  • Relationship One - OMC User Group

    Announcements

  • VODA - KEYNOTE PRESENTATION

    Oracle Marketing Cloud

    Eloqua 481 Release / July

    - Improvements with reporting in Insight - Flexibility for Program Canvas - More flexibility with email sends for Events Module

    Eloqua 482 Release / Aug 9 - 21

    - Visual enhancements for Campaign Canvas

    Topliners got an overhaul / Aug 1

    Deprecation of Cloud Components/Connectors - Pushed to Oct 7th

    Kevin Akeroyd (GM of OMC) departed

    - CEO of Cision

    Oracle bought Netsuite

    - Placement TBD

  • Relationship One - OMC User Group

    Upcoming Events

    Oracle Open World

    Sirius Decisions Tech Conference

    Mashups Are BackNot coming to Boston (this time)

    Others?

    September 18-22, San Francisco

    November 15-17, Austin

  • Introducing

    Relationship One - OMC User Group

  • Inspired MarketingFeatured marketing leaders who are transforming their

    organization using the Oracle Marketing Cloud.

    17

    Relationship One - OMC User Group

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    Share your story! getinspired@relationshipone.com

    mailto:getinspired@relationshipone.com?subject=

  • Relationship One - OMC User Group

    Jim LavelleEnterprise Sales Director

    Ellery GriscomSenior Sales Engineer

    Account-Based Marketing Automation

  • Relationship One - OMC User Group

    Erin rowlesVP of Marketing

    Hidden Oracle Eloqua Secrets

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    Whats ON YOUR MIND?

  • next User Group

    Date Location Agenda

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    THANK YOU!