A city is made great by its people, not by

trademarks.

Boston is a city.

And a city is made of its people and their

stories; beyond where they go, drink, eat

and party…

Allows us to introduce you to Boston

Independent thinker/

entrepreneur

Big Small Idea: Brewsees

Meet: Rob Ianelli

Independent thinker/

entrepreneur

Big Small Idea: The

Chicken and Rice Guys

Meet: Ian So

Independent thinker/

entrepreneur

Big Small Idea: Bow &

Drape

Meet: Aubrie Pagano

Meet: Susan Hunt Stevens

Independent thinker/

entrepreneur

Big Small Idea:

Practically Green

Independent thinkers/

entrepreneurs

Big Small Idea: Harmonix

Meet: Alex Rigopulos and Eran Egazy

Clearly, within the city of Boston, thrive

ideas of all shapes and sizes

Then why limit the

possibilities of an entire

city by focusing on only

a handful of “world

saving” ideas?

Our Big Small Idea:

Celebrate everyday entrepreneurs.

Campaign thought:

No Idea TOO SMALL

Who is this speaking to?

Meet Meagan McNulty, she has

experience, and an idea to start a design

shop, but its fairly nebulous right now. She

doesn’t know where to start, how to get

help, make it real and make it “big” enough.

Who is this speaking to?

She's vivacious and always looking for a smarter way of doing things. She has a

knack for creativity and the drive to succeed. She might not have an idea of her

own, but she's always looking to become a part of one. All she needs is a way to

find one.

Introducing…

Manifesto

Manifesto

“Small” > “Big” . Small’s got “All” in it.

We Acknowledge the magnitude of “small” ideas.

Ideas start as “germs” of thoughts. Contagious thoughts.

We strive to nurture these “germs” into ideas, movements and revolutions..

We are Boston – for and by independent thinkers who choose to hold their own.

It takes one man to start a movement but two to make a revolution.

Therefore at Boston Idea Exchange, we believe NO IDEA’s ever alone and that

IDEA’s too small.

Come on in. Let’s make it happen.

Creative Deliverables