@bookstothesky - Book Industry Communication Jones' BIC New Trends Presentation... · Alison Jones...
Transcript of @bookstothesky - Book Industry Communication Jones' BIC New Trends Presentation... · Alison Jones...
new uses for old publishing skills
@bookstothesky
Publishing-as-a-Service
+ 40,000 years ago: the options
+ 40,000 years ago: the outcome
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+ 4,000 years ago: the options
+ 4,000 years ago: the outcome
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+ 200 years ago: the options
+ 200 years ago: the outcome
+ today: the options
+ today: the outcome
+
produce book
sell book
go home
the good old days
+ the new reality
distinct colours on
the visible spectrum
irreducible elements of
publishing
cause
content
commercial model
consumer
carrier
creator
+ more options = more opportunities
publishing services
editorial services
design & illustration
marketing campaigns
education support
professional development
digital development
project management
rights management
*not an exhaustive list
+ publishing services: UPs
+
“The core activities of Bloomsbury Information are the development of
IP-rich knowledge hubs in cooperation with external partners; the
provision of publishing, management and consultancy services; and
the publication of business, management, finance and reference titles
in print and digital formats.”
publishing services: others
+ language services
+ education services
risks
rewards
+
executive coaching
consultancy
training
thank you!
Alison Jones
www.alisonjones.com
@bookstothesky