book review

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SAY ANYTHING TO ANYONE, ANYWHERE 5 keys to successful cross cultural communication

Transcript of book review

SAY ANYTHING TO ANYONE, ANYWHERE

5 keys to successful cross cultural communication

Flow of presentationAbout AuthorAbout BookIntroduction5keys to successful cross cultural communicationMy learningsConclusion

Author : Gayle CottonGayle Cotton, a National Emmy Winner, is a distinguished and sought-after

speaker, trainer, and coach. Since 1995, she has been President of Circle of Excellence, an internationally recognized company for corporate training and executive coaching. She has worked with more than 50 Fortune 500 companies and developed business communication programs for the United Nations, the World Health Organization, and major international companies

She is a faculty resource for the Young Presidents’ Organization (YPO), World Presidents’ Organization (WPO), Chief Executives Organization (CEO), and Entrepreneurs’ Organization (EO). She was the first American to be accepted as a member of the European Marketing and Sales Experts’ Organization and is a Certified Expert with the Executive Foundation for International Communication.

About BookThis is a perfect cross culture communication tool for anyone who does business globally.

IntroductionIn Say Anything to Anyone, Anywhere, Gayle Cotton provides a valuable guide to cross-cultural communication. In today’s global marketplace, the ability to properly communicate and do business with clients and colleagues from different geographical locations and backgrounds is essential. Learning how to understand the sensitive traditions and unique language aspects of various cultures is crucial. Cotton focuses on the five keys to successful cross-cultural communication: create proactive cross-cultural communication, rapport helps to bridge cultural gaps, organize effective interactions with others, strategically build relationships, and success always leaves clues. With an emphasis on body language and other forms of etiquette, Say Anything to Anyone, Any- where is a roadmap for traversing the many cultures and backgrounds in today’s business world.

5 Key to Successful Cross-Cultural CommunicationKey 1 - Create proactive cross cultural communication

Key 2 – Rapport secrets to bridge the cultural gap

Key 3 – Organize productive interactions

Key 4 – Strategies for relationships

Key 5 – Success leaves clues

When the 1st word of each phrase is put together into a phrase, it says “Create Rapport and Organize Strategies for Success

The Cross of Cross-cultural

Key 1 - create proactive cross cultural communication

• If you aren’t proactive, you will be reactive.• Different Culture• Behavior• International adoption• Understanding the cultural layer cake

KEY 2 Rapport Secrets to Bridge the Cultural Gap

Communicate by using words, tone of voice, Body languageCreate Cultural Trust and Understanding- RespectAdopt Your Style

KEY 3 Organized Productive InteractionsUnderstanding Cultural Sensitivities and Avoid ConflictMulticultural time ExpectationsE-Mail EtiquetteCulturally Sensitive

KEY 4 Strategies for RelationshipsCultural beliefs, values and rulesPerception, RealityBehavioral styleThe roots of every culture

KEY 5 Success Leaves CluesCultural Clues, Do’s and TaboosAvoid some gesturesGlobal EtiquetteWin-Win Cross cultural communication

Gesture

My LearningsHow to communicate?Cross-culture communication in better wayGestures and posters at global level

ConclusionCross culture communication is very important for all who do the

business at all levelsTime ManagementBehavior