Body Image

What is Real Beauty???

1900’sBritish born actress and broadway star Lillian Russell is considered an ideal beauty at about

200 LBS.

The 1900’s Bathing Suite

1920’s

Women’s Clothing is less restrictive and the “flapper” look is fashionable. Baggy clothing

that expose arms and legs lead to a greater body consciousness. “Calorie Counting” becomes a common device for women who want to lose

weight.

The 1920’s Bathing Suite

1930’s

Bra Cup Sizes are introduced, adding to a growing

emphasis on the slim, hour-glass figure

1950’sThe voluptuous look is in, and Marilyn

Monroe becomes the epitome of

beauty. There is less emphasis on

weight.

As dieting becomes more popular, weight watchers is founded for women who are trying to lose weight. Today, weight watcher has gone digital to increase it’s following of more than 25 million men and women.

What does dieting mean to you???

1970’s

The fit, athletic ideal becomes

popular. The roots of the “fitness

craze” are taking shape

The average model weighs 23 percent less that the average American Woman

1992

According to studies, an estimated

6 million people suffer from eating

disorders in America.

1995Calvin Klein ads feature gaunt, glassy-eyed models. The look

known as the “heroin chic”, becomes popular in the ad

industry. It causes an outrage from politicians and parent groups.

Media, Perception, Dieting:• 95% of all dieters will regain their lost weight within 5 years.

• 35% of “normal dieters” progress to pathological dieting. Of those, 20-25% progress to partial or full-syndrome eating disorders.

• The body type portrayed in advertising as the ideal is possessed naturally by only 5% of American females.

• 47% of girls in 5th-12th grade reported wanting to lose weight because of magazine pictures.

• 69% of girls in 5th-12th grade reported that magazine pictures influenced their idea of a perfect body shape.

• 42% of 1st-3rd grade girls want to be thinner (Collins, 1991).• 81% of 10 year olds are afraid of being fat (Mellin et al., 1991).

Collins, M.E. (1991). Body figure perceptions and preferences among pre-adolescent children. International Journal of Eating Disorders, 199-208.

Mellin, L., McNutt, S., Hu, Y., Schreiber, G.B., Crawford, P., & Obarzanek, E. (1991). A longitudinal study of the dietary practices of black and white girls 9 and 10 years old at enrollment: The NHLBI growth and health study. Journal of Adolescent Health, 23-37.

2009A CBS News correspondent Sharyn Alfonsi reports, Americans spend

about $35 billion a year on weight-loss products.

So what does the word “diet” mean to

you???