Indian Automobile Industry

Key player for the development of Indian economy.

First automobile launched in Mumbai, in 1897.

5th largest commercial vehicle manufacturer in the

world.

4th largest exporter automobiles.

Passenger vehicle segment is dominated by cars

(79%).

Bayerische Motoren Werke

Better known as BMW, English translation of the

full form is Bavarian Motor Works.

German company, set up in the 1920s

Famous for its power, efficiency and class

Includes brands like, Rolls Royace Motors, Mini

and BMW.

BMW’s line up is termed as ‘Series’.

Karl Rapp• Set up Rapp-motorenwerke for

manufacturing aircraft engines.

• Financial backing of Camillo Castiglionni took over Rapp Motorean Werks

• Renamed it Baverische Motorean Werks

LOGO• Inspired from the rotating propeller of

the aeroplane engine

BMW in India

On 29 March 2007 BMW opened its plant in

Chennai which produces BMW 3 Series and 5

Series.

The present dealer network covers 95% of the sales

potential of the premium car segment in India.

BMW has established an IPO at its headquarters in

Gurgaon.

Financial Status

Gross Margin 10.5%

EBITDA 7.7%

EBIT 0.6%

Pre Tax ROS 0.8%

Post Tax ROS 0.4%

Pre Tax ROE 2%

Post Tax ROE 1%

Equity ratio 41.7%

Current Liabilities- Accounts Payable & Accrued Liabilities- CME Auto Corp. Ltd. Account- Ninqbo Aopec Account

Current Assets- A/c Receivable- Cash in hand

Chart of Accounts

Fixed Assets- Property, Equipment- long term investment- Intangible Assets

Long term liabilities- Long term debt

Owners equity-Common stock- Retained earning

Chart of Accounts contd.

Operating Costs

- Permanent employee salary a/c

- Depreciation & amortization- Cost of goods sold- Electricity Account- Supplies Accounts

Chart of Accounts contd.

Manufacturing

Retailers

Consumers

Marketing and Distribution

Dealers

KUN Exclusive (Hyderabad).

Kun Exclusive (Chennai).

Bavaria Motors (Pune).

OSL Prestige (Kolkata).

Parsoli Motors (Ahmedabad).

Platino Classic (Kochi).

Kun Exclusive (Coimbatore).

Sanghi Classic (Jaipur).

Dealers Contd….

BMW studio (New Delhi).

Deutschen Motoren (New Delhi).

Deutschen Motoren (West Delhi).

Bird ANavnit Motors (Mumbai).

Infinity Cars (South Mumbai).

Krishna Automobiles (Chandigarh).

Navnit Motors (Hosur Road, Bangalore).

Navnit Motors (Millers Road, Bangalore).

BMW Series in India

3 series sedan

5 series sedan

6 series sedan

7 series sedan

X series sports activity vehicle

Model Price

BMW 3 Series Rs. 31,21,000

BMW 5 Series Rs. 48,32,000

BMW 5 Series Gran Turismo Rs. 63,00,000

BMW 6 Series Rs. 96,40,000

BMW 7 Series Rs. 1,04,46,000

BMW M3 Rs. 92,63,000

BMW M5 Rs. 1,25,20,000

BMW M6 Rs. 1,53,50,000

BMW X3 Rs. 51,48,000

BMW X5 Rs. 70,04,000

BMW X6 Rs. 84,75,000

BMW X6 M Rs. 1,30,00,000

BMW Z4 Rs. 75,92,000

Product Range

Categories of Raw Materials

Auto Body Parts & Mirrors

Bumpers & Components.

Mirrors & Components.

Fenders & Components.

Brakes, Suspension & Steering

Brake Discs, Pads & Calippers.

Shocks, Struts & Components.

Lowering, Levelling & Lifting Kits.

Categories of Raw Materials Contd…

Engine & Drive train

Exhaust Systems & Components.

Catalytic Converters & Components.

Air Filters & Intake Systems.

Exterior Accessories

Car Covers.

Bumpers & Components.

Grilles & Components.

Categories of Raw Materials Contd…

Headlights, Components & Accessories

Tail Lights, Back Up Lights & Accessories.

Fog Lights, Driving Lights, Components & Accessories.

Interior Accessories

• Seats, Seat Covers & Accessories.

• Carpet Kits.

• Floor Mats & Liners.

Categories of Suppliers

Auto Parts Taizhou Boer Automobile Pump Co. Ltd. Anhui Tincai Co. Ltd Suzhou Asun Auto Accessory Co. Ltd.

Spare Parts Autoteile mikhail Reynov Wenzhou Yede Shock Absorber Co. ltd. Foshan O-Pure Auto parts Manufacture Co.

Ltd.

Categories of Suppliers Contd.

Engine Parts Dongguan hongyi Carbon fibre Technological

Ltd. Qingdo Wondfide Co. Ltd. Shanghai Client Diesel Engine Co. Ltd.

Interior Accessories Prestige Auto Group Autobase (UK) Ltd. Shenzhen Anshijia Electronic Co. Ltd.

Departments Administrative Department Purchase Department Production Department Marketing Department Technical Department

Overall Process Flow

Procurement Process

Production Process

Fulfillment Process

Customer Purchase Order

Create Purchase Request

Select Vendor

Create and Send Purchase Order

Mr. Sharma – Black BMW X3 series

Purchase requisition for

Primer, Spare Parts etc sent to

Purchase Dept.

Primer – BASF Coatings

Tyres- Hankook Tires

Procurement Process

Create Goods Receipt Document

Invoice Receipt

Three Way Match Done

Send Payment

Receive Shipment 1. Verify contents

2. Quality Inspection 3. Storing Material

Procurement Process Contd….

Production ProcessProduction Request

Planned Order

Production Order is Created

Material Withdrawal Slip

Goods Receipt Document

Fulfillment Process

Customer Information

Model and Color Options

Manufacturing Order Fwd to

Factory

Confirmation by Factory

Advance Taken

Order No given to Customer

Required Documentation fwd by Dealer

Final Payment Received

Order Delivered

Fulfillment Process Contd….

TEAM MEMBERS

ITISHA KATARIA 66

MANMEET WALLIA 84

MITADRU BANERJEE 90

MOHD.SHARIB ZAFAR 91

MOHIT SHARMA 92

NIDA MAJEED 103

NISHA MAURYA 107

PAYAL SARAF 111

PRIYANKA NARANG 121

RAHUL KALIA 126

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